Remove marketing take-screenshot-windows
article thumbnail

7 ways to use the ‘inspect element’ tool for SEO

Search Engine Land

You’ll see the page on the left window and different tabs on the right with all the site’s code. This is especially helpful if you need to take a screenshot to get approval before or after you go live with a page edit or if you want to check how a change will look on desktop and mobile first. Will that content change look good?

Follow-up 115
article thumbnail

The Should-How Fallacy (Or Why “Correct” Isn’t “Useful”)

ConversionXL

When it comes to content marketing, all the branding and differentiation (and money) is in the latter. Take this snippet from an “ultimate guide” on delighting customers: Empower your potential and existing customers with educational resources, recommendations, and tools for success to build your brand’s inbound experience.

Niche 161
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

HubSpot Marketers Give 6 Tips for Fighting Burnout

Hubspot

In fact, a Journal of Personality study reports that being passionate about your job can cause you to take on too many tasks, or become obsessive about your work. Once you admit that burnout is a solid possibility in your own work life, you can start to take steps towards avoiding it or maintaining a work-life balance.

article thumbnail

Top social media monitoring capabilities for brands

Martech

Monitoring your marketing endeavors lets you track how your campaigns are playing out in real-time. The goal is an accurate understanding of your share of voice within your market through competitor monitoring. For example, tracking three competitors’ social media mentions in chunks of time gives you a window into share of voice.

Angle 132
article thumbnail

How to create how-to content in 7 steps

Search Engine Land

Get the daily newsletter search marketers rely on. Since these pieces are winning the rankings for the keyword, you already know they are in the vein of what searchers and Google are looking for – so you should definitely take notes and inspiration from them. SUBSCRIBE See terms. How can you differentiate visually?

Education 102
article thumbnail

Why Performance Max for lead generation often fails and how to make it work

Search Engine Land

With so much more left to play, it’s dangerous to allow Google to judge its contributions based on data from that limited window. Get the daily newsletter search marketers rely on. Because lead gen clients are usually split into marketing and sales functions, it's a bit tougher to make this happen. SUBSCRIBE See terms.

article thumbnail

Why SEO experts rarely share actual success stories

Search Engine Land

Get the daily newsletter search marketers rely on. It's usually an analytics screenshot clumsily anonymized before publication. Take note that #seohorrorstories are quite often anonymous. Some popular search marketers, including John Doherty and Brendan Hufford, emphasized this point on LinkedIn.

Clients 99