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Salary and Career: Kathleen Voboril can make martech sing

Martech

My sponsors and mentors kind of thought it was a fad and like something for the interns and very marcom-y and not very strategic. Q: How did you go from Atlanta to Oregon? A: I wanted to move back to Portland where I was born and raised and got offered a job at Oregon Tool, at the time it was called Blunt International.

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10 rules for successful metaverse marketing

Martech

Yes, this was a virtual meeting, but I remember it as if it were yesterday. The oldest and arguably most successful virtual world or metaverse Second Life (SL) had been our first meeting place. Despres and I — or Bernhard Draxas he is known outside of SL — met several times after that first fateful meeting. He had logged off.

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Top 3 marketing use cases for the B2B metaverse

Martech

Business marketers are embracing these technologies and successfully and strategically deploying them to hit KPIs. Post-COVID events need to be hybrid and include both in-person and online options to meet the demands of attendees with varying levels of comfort with travel. “How?” ” you might ask.

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10 rules for successful metaverse making

Martech

Yes, this was a virtual meeting, but I remember it as if it were yesterday. The oldest and arguably most successful virtual world or metaverse Second Life (SL) had been our first meeting place. Despres and I — or Bernhard Draxas he is known outside of SL — met several times after that first fateful meeting. He had logged off.

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Top 10 immersive marketing trends that will grow your grinchy heart in 2023

Martech

Companies will begin to better understand how to leverage immersive media to help meet their business objectives while simultaneously solving customer pain points. All have been vital to reaching and influencing a B2B audience and now we can scale our efforts exponentially by strategically using immersive technology. Networking.

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Lessons from New Relic: Five Critical Steps to Scaling Enterprise (Video + Transcript)

SaaStr

We also have our engineering headquarters in Portland, Oregon. Hire builders who are experienced, strategic, and agile. And the reason I point that out is because we tend to want to go hire people who are experienced and strategic in the enterprise and maybe hire a lot of folks out of big tech companies.

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Sales Pipeline Radio, Episode 305: Q & A with Russell Benaroya @

Heinz Marketing

Russell: It is awareness, it is connection to the mountain that we are collectively aiming to climb together, and not necessarily knowing all the answers, but at least knowing what the important questions are to ask that helps make my position more strategic than just transactional. Why this topic?

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