Hubspot

JUNE 25, 2012

Do you consider your business to be "niche?" Think about it: if you're in a niche industry, any large-scale outbound marketing initiatives (TV ads, billboards, newspaper ads) will reach an audience that is 99% irrelevant to your business. For a local company, Distinctive Landscaping's "niche" is its geography.

Niche 78

Niche Real Estate Networking Territory 78

Hubspot

DECEMBER 22, 2015

AOL may have scaled back its Patch.com presence in 2013, but the market opportunity for regional publications is still alive and strong. Regional publications face a lot of competition to stand out, and there’s lots of room for improvement. Many of these initiatives will require long-term planning and experimentation.

Territory 53

Territory Cross-sell Entertainment Promote 53

Score More Sales

JANUARY 10, 2013

Reserve your company name and use Twitter to listen to what is going on in your buyer’s niche, sector, and company. Look for more of what your buyer and their niche, category, or sector are talking about. LinkedIn can also give you a weekly update from any saved searches you do for specific job titles in specific regions.

Territory 99

Territory Prospecting Niche Manufacturing 99

Hubspot

DECEMBER 30, 2020

Mature lead routing models take multiple factors into account, like deal value, territory or geography, use case or specialization, or a combination of multiple factors by a lead scoring system. Unless you’re in a highly niche industry, chances are your business attracts more than one type of customer.

Territory 93

Territory Real Estate CRM Manufacturing 93

Martech

MAY 21, 2024

Earlier this year, I outlined seven actionable tactics for niche marketing , focusing on the benefits and challenges of niche segmentation. Example : The feminine hygiene brand plans a cross-platform campaign, targeting its niche audience with audio ads on mobile devices at 7 a.m. What is hyper-precision targeting?

Campaign 117

Campaign Niche Territory Construction 117

Martech

MARCH 23, 2023

The trend is for vendors who built their business on offering solutions for niche parts of the customer experience to seek its broader application. Stensul’s territory is creation rather than content, but it makes sense that the Stensul platform would look to support creation and collaboration in other areas.

Territory 111

Territory Niche Strategize Promote 111

Hubspot

FEBRUARY 7, 2020

Different Regions : If you serve multiple regions, whether nationally or internationally, using a subdomain would be a good idea. For instance, Craigslist uses subdomains for the different regions it serves. Additionally, a subdomain is useful for a blog if you want to create a niche authority.

Territory 101

Territory Niche Engineering User Experience 101

Search Engine Land

FEBRUARY 7, 2024

User-generated content, for some niches, is what makes their pages highly converting. Note : Only use this type of content if it’s relevant to your niche. It includes: Cultural customization : Understanding cultural nuances and preferences in different regions. Local SEO : Using region-specific keywords and phrases.

Product 125

Product Territory Niche Engineering 125

Score More Sales

MARCH 26, 2014

In order to find the right buyers and interact with them you need to firmly understand the market niche that you are going after and who your buyers are. If they represent an untapped market niche, you could certainly look for more companies like them in the same industry / niche. Understanding Your Target Market .

Prospecting 101

Prospecting Niche Territory Contact 101

Partners in Excellence

SEPTEMBER 7, 2012

It could have a geographic definition–your community, a region, a country, or so on. Each is very successful in their own niche, each has a strong reputation in the niche. To be successful and profitable in those regions, we have had to change our service delivery approaches quite a bit.

Manufacturing 114

Manufacturing Territory Niche Finance 114

Search Engine Land

SEPTEMBER 11, 2023

You can drive organic traffic, generate leads, increase conversions, and grow your brand awareness while outranking your competitors and dominating your niche. You face low demand for your product or service SEO is about getting people to find you online when searching for something related to your niche. SUBSCRIBE See terms.

Niche 139

Niche Engineering Promote Territory 139

Highspot

MAY 15, 2025

Enabled partners can tap into niche markets your internal team might not reach. This results in higher sales growth and improved customer satisfaction Broaden market reach: Partners can often access niche markets through avenues that were previously unavailable to you, like healthcare or finance.

Healthcare 52

Healthcare Objectives and Key Results Niche Finance 52

Search Engine Land

JUNE 6, 2024

As is the case with B2B keyword research and other niche-specific SEO activities, home services SEO has both: Nuances that are specific to the home services niche. There are a lot of general local SEO best practices that will apply to any home services niche, such as: Getting a volume of quality reviews. Yelp, Angi, Bing, etc.)

Service 87

Service Niche Finance Territory 87

Score More Sales

JUNE 30, 2014

Complicated commission plans or unwieldy territory rules and exceptions cause a half-baked sales team. They need to track their buyers and clients through social platforms or by aggregated content specific to their industry niche, geographic territory, or through named accounts.

Territory 98

Territory Commission Appointment Niche 98

Score More Sales

MAY 27, 2013

If you haven’t already had amazing things happen by being online, you will see how you can be blown away by the prospects, former customers, and soon-to-be-strategic partners just waiting for you to define yourself, your market niche, and the value you add to doing business with others. Gain Connections. And you must do it to get ahead.

Inside sales 92

Inside sales Referrals Niche Territory 92

Score More Sales

FEBRUARY 27, 2013

2. Become an Influencer in Your Industry Niche. If you set your mind on becoming a voice for your industry niche or regional niche or product niche, with some focus you can grow your visibility and eventually become synonymous with your area of expertise.

Prospecting 92

Prospecting Niche Territory Promote 92

Martech

NOVEMBER 6, 2023

Instead of a common approach like “finance,” you might focus on specific niches like “FinTech startups” or “retail banking.” Narrow down location targeting: Go beyond general regions. Target specific industries : Broad targeting can be ineffective. Move into verticals. As a result, we get a 30% rise in the number of appointments.

Appointment 130

Appointment UX Objectives and Key Results Gambling 130

Sales Pop!

DECEMBER 19, 2022

However, you need to know that it is less effective than the others and that its results are easily affected by fluctuations in your niche. Using this data, business owners in the accessories and apparel niche can focus their marketing endeavors on these three marketing channels for more engagement and public exposure to their products.

Growth 130

Growth Pharmaceutical Niche Campaign 130

Search Engine Land

SEPTEMBER 11, 2023

This is where smaller publishers, new media companies, and niche sites can move in and dominate. How have they had real-life experience in the niche for an extended time? They’ll shift to a new site that stays true to the niche, and you’re likely confusing search engines with what the topic of your site is.

Niche 132

Niche Commission UX Trust 132

Hubspot

DECEMBER 27, 2019

Are they located in a specific geographic region? But what do you offer that makes you stand out from the other consultants in your niche? Share helpful content related to your niche. Establish yourself as an authority in your niche by sharing content that speaks to the problems your ideal client is likely to face.

Consult 87

Consult Clients Niche Referrals 87

Hubspot

NOVEMBER 22, 2017

Ask yourself three questions to identify your niche: “ Do I have a unique point of view? ”. “D You might identify the perfect niche, but if you can’t meet independent deadlines or manage a billing cycle, you might not be ready to become a consultant. Finding a Consulting Niche. Will you accept national or regional clients?

Consult 101

Consult Niche Referrals Clients 101

Score More Sales

JANUARY 16, 2013

Become an Influencer in your industry, niche, company, region, or sector. I write about this all the time – take a look at the most recent LinkedIn post on boosting your profile and search for others. If you have no time to blog or get your name out there socially, consider a service like Sales Rep Marketing.

Territory 96

Territory Niche Sales Presentation 96

Hubspot

FEBRUARY 8, 2021

For your business, micromarketing means drilling down past the level of niche marketing (targeting a specific segment within the larger market) to target specific individuals or micro ("extremely small") groups. There may only be a small number of potential customers in your region or industry. What is micromarketing?

Territory 101

Territory Campaign Niche Pitch 101

SaaStr

AUGUST 1, 2022

By seeing the entire world as their market instead of limiting themselves to specific regions, they proved market feats and identified problems competitors faced ?they Finding these niches will push you to the top of your category and open doors for further innovation. Red Points was determined to think big from the very beginning.

E-commerce 105

E-commerce Territory Niche Clients 105

Partners in Excellence

JANUARY 16, 2015

There are literally millions of very specialized, focused, niche apps. Then another on the territory plan. I get the idea of very focused niche apps–both to provide very deep, rich solutions for a specific sales issue–and to differentiate my app from someone else’s.

Niche 110

Niche Sales CRM Territory 110

Score More Sales

MARCH 13, 2014

It is not enough in selling anymore to just show up and be effective at working a sales territory. Your market niche is different? You need to plan, strategize, and prepare for success. You also need to be aware that a number of strategies will get you closer to prospective customers – not just one. I doubt it.

Referrals 95

Referrals Territory Niche Pipeline 95

Veloxy

OCTOBER 29, 2021

Some of the best tools can crawl the web to find niche leads, identify companies that exhibit ideal customer features, and extract their company data to boost sales pipeline. AI Geolocation Prospecting Tools for Sales i)Badger Maps Badger maps is a route planning app that automates territory management for outside sales reps.

Sales 223

Sales Non-Profits CRM Pipeline 223

Score More Sales

JULY 22, 2013

Think of yourself as an entrepreneur of your territory, or niche, or product line. Hopefully you have a great manager and leadership in your company with lots of direction, vision, and goals clearly stated. If not: Create a plan – guidelines – and metrics. Don’t let poor management stop you from being a great seller.

Inside sales 81

Inside sales Territory Niche Sales 81

Martech

APRIL 19, 2024

Many brands, such as those in the home services industry or a local grocery chain, market to specific locations, cities or regions. Dig deeper: Niche advertising: 7 actionable tactics for targeted marketing 3. There are also national brands that want to expand in specific local markets.

Retail 122

Retail Campaign Strategize Strategic planning 122

SaaStr

OCTOBER 4, 2024

” Finding Your ICP + Niche Shopify is a much different company today than it was when Klaviyo found them. You find a problem, a niche for one market, or a use case. How do you do that without hiring a big sales team, giving them some territory, and knocking down doors? But now we do, right?

E-commerce 124

E-commerce Product Customers Niche 124

SaaStr

NOVEMBER 1, 2022

Companies in our region are good at achieving PMF and scaling to $1 million-$5 million ARR efficiently. One implication of SaaS proliferation is that too many companies solving super niche problems are getting funded. Application SaaS has matured and increasingly there are fewer niches available to build large businesses.

GTM 119

GTM Niche Cross-sell Contract 119

Spiro Technologies

MARCH 10, 2022

Whether that’s finding an untapped lead source by building a partnership with someone who has an overlapping audience, or figuring out a niche market need that only your company’s product solves, there’s always some advantage you can find if you just look hard enough. Write down personal goals. Enjoy the ride.

Territory 98

Territory Niche Prospecting Up-sell 98

Lead Fuze

MAY 26, 2023

Researching Industry-Specific Directories The first step is identifying the best directories for your niche market. Selecting Diverse Client Stories Pick a variety of successful projects from different industries or niches to demonstrate your agency’s versatility and expertise. Let’s go.

Promote 90

Promote Niche Referrals Clients 90

Sales Hacker

JUNE 21, 2019

Meanwhile, sales managers who oversee a geo-location or region often use territory sales plans to give sales directors and VPs more visibility into their sales efforts. You need relevant statistics and trends on your niche, industry, and ideal customers. And there are sales plans for every area of sales.

Territory 81

Territory Sales Strategize Appointment 81

Hubspot

JANUARY 22, 2015

Whether they seem hilariously niche, totally useless, or you''re just shocked there''s a market for them, the apps in this post might make you curious enough to download. Mark your territory, literally and digitially, with this map of where you''ve done your business. And then there''s a bunch of weird apps that make you go "hmmm."

Territory 78

Territory Niche Gaming Networking 78

Hubspot

OCTOBER 6, 2020

The company has released multiple brands — including Miller Lite, Coors Light, and Keystone Light — that all occupy a similar niche. Its suite of brands includes drinks and edible products that cover a massive range of purposes, prices, qualities, and regional markets. Image Source: Nestle.

Electricity 101

Electricity Healthcare Sports Territory 101

ConversionXL

OCTOBER 14, 2021

Knowing that their current marketing activities were falling flat, they leveraged Latana’s Multilevel Regression and Poststratification (MRP) algorithm to track super-niche audience segments, using customer insights to fuel targeted brand campaigns. Optimize and repeat.

Objectives and Key Results 157

Objectives and Key Results A/B testing Growth Market share 157