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Our Job Is Helping The Customer, But All We Do Is Focus On Beating The Competition….

Partners in Excellence

We don’t have a set agenda, we talk about what we are seeing, usually it’s me whining about the state of professional selling. I’m afraid too many people will latch onto that concept and miss the real point of this post which is the revenue/growth potential we lose.

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Sellers, Are You Really Interested In Selling?

Partners in Excellence

Without a doubt, selling is a really hard job. We get more “No’s” than “Yes’s.” ” We have to find ways of engaging people who do everything they can to resist those efforts. We have aggressive goals we must meet. We are often driven by high levels of activity.

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The Ultimate List of Sales Movies & TV Shows

Veloxy

in Godfather, to Benjamin Button’s “ Our lives are defined by opportunities, even the ones we miss.” We spoke with some of our clients, and the below list comprises their ten top sales movies and their five top sales tv shows. Is there something missing from our list? The 10 Best Sales Movies of All Time.

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Who Will Win the GTM AI Race — Startups vs. Incumbents? With Stage 2 Capital Co-founder and Managing Director Mark Roberge

SaaStr

We’re on the brink of one of the biggest technological advancements of our lifetime — AI. For the first time in twenty years, we have a blank canvas, complete artistic freedom to reimagine everything in B2B software. It’s an exciting time to be a visionary, and that’s a founder’s job. The early adopters didn’t win either.

GTM 101
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Are We Creating The Value Our Customers Value?

Partners in Excellence

Selling is about creating value… Well, yeah, … but we have differing views of value, which often focuses on us and not the value customers need… To most sellers, it’s fitting the customer’s budget and winning because we might have a few more features than the alternatives, or are cheaper.

Customers 114
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What If You Couldn’t Discount?

Partners in Excellence

” From a customer point of view, things would be much simpler. No more wondering, “If they are offering this now, that might mean I could get something better later… ” The customer would be clear that they and everyone else is getting the same deal. How do we show that doing nothing is not a viable alternative?

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The Top 10 Questions to Ask a VP of Marketing in an Interview

SaaStr

There is a lot to do in marketing. But a new VP of Marketing will really only do 3 things. There is just so much to do in marketing, from product marketing to brand marketing to customer marketing to, of course, demand gen. And really, most VPs of Marketing just want to focus on their 2-3 most favorite things to do.

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