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Unlock the real value of genAI in martech

Martech

Automating processes ensures uniformity and accuracy across tasks like data analysis and customer service. AI sales support. AI tools assist in identifying customer needs, generating personalized sales messages, taking meeting notes, automating prospecting, gamifying team training and analyzing CRM data. Consistency.

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I Learned How Sales Champions Drive Deals Forward — Here’s What You Should Know [+ Recent Data]

Hubspot

Sales champions know how to think beyond the sale. One of sales champions best talents? Ensuring that they position themselves (and the product/service theyre selling) as a solution for the customer.

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Autonomous vs Assistive Agents: Which is Right for Your Small Business?

Salesforce

Customer service is #1 and it impacts customer loyalty, brand reputation, and overall growth. And, SMBs and startups need to lean more on artificial intelligences (AI) for support. If you own a business that doesnt have limited resources or customer service teams hours, autonomous agents are your saviors.

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AI Won’t Replace Sales Reps So Much as ‘Deflect’ Them: What Support’s 70% Deflection Rates Tell Us About Sales’ Future

SaaStr

Their Service Cloud helps businesses “deflect 30% of cases” out of the box. What’s happening now is the migration of this capability from post-sale support to pre-sale interactions. Why Sales Will Follow Support’s Path (It’s Already Starting) The parallels are striking.

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What Is Partner Enablement and How to Create a Successful Strategy

Highspot

Partner enablement equips your external partners, like resellers and distributors, with the tools, training materials, and content they need to sell your companys products or services. It includes everything from onboarding through support to guide every stage of the sales process. This is not reality. Did you know?

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How to align your martech COE with organizational and go-to-market goals

Martech

Sales and support Role: Streamline the customer acquisition process while providing exceptional post-sale support. Sample goals: Shorten the sales cycle by 20%. Achieve a 95% first-response rate within 2 hours for support queries. Enhance sales enablement materials, improving team performance by 15%.

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Leveraging ChatGPT to Create LinkedIn Profile Summaries

Adaptive Business Services

Adaptive Business Services : Through this platform, Craig provides a range of sales-related training, Nimble CRM consulting, and support in leveraging social sales tools to increase revenue. Specializations : CRM consulting and training, sales training, business development, and client-focused, results-driven service.