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The Plain English Guide to Dynamic Pricing

Hubspot

You check flight prices for your preferred dates, and they're just expensive enough to make you think twice, so you decide to sleep on it. The next day, you look again — only to see that those borderline-too-much prices aren't so borderline anymore. They've surged out of your price range as the flight filled up.

Price 65
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Bruce Springsteen and Ticketmaster Anger Fans with AI Dynamic Pricing Fiasco

David Meerman Scott

Last week, tickets for the first dates of Bruce Springsteen’s 2023 tour went on sale via Ticketmaster.

Price 67
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Sources of Power in Sales

Iannarino

The Gist: Gary Klein offers a useful lens to think about your power in a sales conversation. The book is about how people make decisions under pressure, but it also helps clarify what is necessary to an insight-based, modern sales approach. The post Sources of Power in Sales appeared first on The Sales Blog.

Sales 255
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How to Implement Dynamic Pricing without Sacrificing Margins or Customers

Hubspot

Dynamic pricing has certainly been gaining traction in the online retail space. Popular in industries like hospitality and sports entertainment, dynamic pricing has led to the retail price tag's obsolescence in those industries. That's why dynamic pricing is a growing practice in online retail.

Price 50
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Google updates Merchant Center product data specifications

Search Engine Land

New loyalty program [loyalty_program] : You can now use the loyalty program [loyalty_program] attribute to set up member prices and loyalty points in the U.S. Google uses this information for features such as sale price suggestions, automated discounts, and dynamic promotions. Why we care.

Product 119
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Discounts, Expiring Deals, and Urgency: Understanding Human Behavior in Sales

SaaStr

I’m not that great at sales myself (not really), but I am a student of it. A few things I’ve observed about human behavior, negotiation, and good and bad sales processes in SaaS: Customers that expect a discount really expect a discount. It’s easier to mark up the pricing a bit. Context is critical. That takes risk out of deals.

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5 Sales Tech Stack Tools You Should Use in 2023 (High ROI)

Veloxy

As a sales manager, you have a crazy number of options to choose from to build the ultimate sales tech stack. It was recently found that 67% of sales teams have 4 to 10 sales tools in their tech stack. This is great, however, B2B sales teams are struggling with low team adoption and unclear ROI. Mindtickle.

Quota 147