Your Product Has to Be Easier to Buy Than to Use
SaaStr
APRIL 8, 2020
In the last year we’ve been leveling up a lot of our systems at SaaStr, and as part of that, moving from a lot of self-service and simple products to more robust ones. And one thing I’ve been shocked about is how few sales processes have kept up. Now, it’s time to overhaul how we sell it as well. Especially now.
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