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IAB report reveals digital ad growth and marketers ready for economic turmoil

Martech

“This record growth reflects the industry’s ability to adapt to evolving technologies, regulatory changes and shifting consumer behaviors,” the report states. annual growth and three times the 5.2% growth in 2023. YoY growth, maintaining its leading 39.8% The revenue growth is three times that of 2023.

Growth 80
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Prime Day contributed to significant e-commerce growth this year

Martech

For instance, in 2020, the Prime Day promotion was pushed back to October. Below that were paid search (150%) and social networks. In 2021, there were many more high-spending e-commerce days in November than in 2020. The post Prime Day contributed to significant e-commerce growth this year appeared first on MarTech.

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8 Must-Have Ecommerce Tools for Rapid Retail Growth

Sales Pop!

The year 2020 was the most successful in the history of eCommerce. ECommerce revenue for 2020 exceeded $4.13 Even companies that hadn’t had a website until 2020, suddenly went online. 8 Must-Have Ecommerce Tools for Rapid Retail Growth. Nowadays, social networks are great assistants in increasing sales. Conclusion.

Retail 130
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12 Cybersecurity Companies In Hyper-Growth to Add to Your CRM

Sales Hacker

Investment in cybersecurity companies has increased more than thirteenfold since 2011, and despite the COVID-19 pandemic, 2020 was a record year for cybersecurity with over $7.8 Just over halfway into 2021, 2020’s record has already been blown out of the water, with another $11 billion invested thus far. Headquarters: Dallas, Texas.

CRM 119
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How SaaStr Fund-Backed RevenueCat Went from a $1.5M Round at $7M Valuation in 2018 to $500M+ Today

SaaStr

And more importantly, revenue and user growth that is accelerating at scale. Developer Experience Wins: When developers love using your product, word-of-mouth becomes your primary growth engine. A huge congrats to @RevenueCat to adding $50m at a big valuation increase to its Series C!

Launch 105
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19 best sales influencers you must follow in 2020

Salesmate

19 best sales influencers to follow in 2020. His Twitter account is constantly ignited with sales, marketing, and growth hacking tips. Besides sales, Dan talks about growth and business strategies as well. He talks about successful sales tactics and coaches salespeople on how to close more deals using social networks.

Technique 143
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24 LinkedIn Stats That Marketers Need to Know in 2020

Hubspot

With nearly 700 million active users in 2020, LinkedIn's expanded from a networking site for professionals to one of the top social media platforms. Aside from LinkedIn's user growth, it's also continued to expand on advertising opportunities, which has helped make it the second most used platform of B2B marketers. LinkedIn ).