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What to do when your vendor has a data breach

Martech

That’s an increase of nearly 50% in the previous 12 months and three times as many as in 2021. Review the contract There are times in business when a lawyer is called for. Go over the contract with a legal expert. Furthermore, these breaches are expensive and slow to be discovered. Follow up with them regularly about this.

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B2B Buyers: The Latest Stats Salespeople Must Know [+HubSpot Data]

Hubspot

I bought a new car in 2021, when the pandemic had virtually eliminated the gap between new and used prices. B2B buyers view their providers as potential partners, and as such, they’ll perform a much more thorough evaluation of all the pros and cons before they commit to a potentially lengthy contract.

B2B 81
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It’s 2025. There Is No “Downturn” Anymore. It’s You.

SaaStr

As fast and as furious as 2021. #2. With AI Agents that do work for people, from coding to reviewing contracts, these are brand new dollars in software spend that didnt exist before. Those still basically selling the same products as in 2021 are falling far behind. #7. And if you havent recovered from it, its time to be honest.

Legal 90
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Approaching Half a Million Customers: How to Win in SMB with BILL CEO and Founder René Lacerte

SaaStr

So at BILL’s scale, you have to put programs into place across the company to connect employees to customers, to help you focus on all the different stakeholders vs just the contract signer. How to Make an Acquired Second Act Work In 2021, BILL completed its acquisition of Divvy , a Leader in Spend Management for SMBs.

Customers 123
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5 Interesting Learnings from Snowflake at ~$4 Billion in ARR

SaaStr

So Snowflake looked immortal in 2021, looked a little more mortal in 2024 … and is now, like many of the best in Cloud and B2B, reacclerating in 2025! 26% for the year 126% NRR It’s not 2021. And come meet and hear from CEO Sridhar Ramaswamy LIVE at 2025 SaaStr Annual, May 13-15 in SF Bay!! No, it’s 2025.

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Only 11% of Unicorn Exits Are IPOs Now (Down from 53%)

SaaStr

Even at the 2021 peak (85 total unicorn exits), IPOs were only 39% of exits. Key insight : Even in 2021’s peak year with 85 unicorn exits, IPOs were still minority (39%). The 11% IPO rate isn’t just market forces—it’s also contract design. The Great Exit Reality Check Most $1B+ Exits Aren’t IPOs Anymore.

B2B 107
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New SaaStr on 20VC! “The VC Playbook: What’s Working in 2025”

SaaStr

For founders: If you’ve built a B-tier startup that could get funded in 2021 but can’t today, that’s just market reality. They’ll sign the contract tonight. The Tiger Global (Partial) Redemption Arc Tiger Global made an aggressive strategy in 2021, doing 300+ deals that now look like mistakes.