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The 2026 Sales Team: 50% Humans, 50% AIs. All 1 Team.

SaaStr

Probably something similar by 2026. By 2026, these same AI systems will have evolved to manage entire sections of the sales process autonomously. Post-Sale Handoff : The transition to customer success will be streamlined as AI teammates transfer complete relationship histories without knowledge gaps. A 50/50 Sales Team.

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Why brands must bridge the knowledge gap in AI adoption

Martech

Let’s examine how rushing into an AI-driven future without fully understanding it can impact businesses, employees and customers. In 2023, IDC estimated AI spending to be $150 billion, with projections to exceed $300 billion by 2026. The current success rate of AI initiatives shows this clearly.

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Urban digital transformation: Insights for marketers from global smart cities

Martech

How to achieve an Austin-style rebrand Rebranding is a strategic process that requires careful planning and execution. For brands transforming, this balanced approach is crucial for keeping customer loyalty while attracting new audiences. Austin succeeded because by building on existing strengths while pivoting towards a new identity.

Territory 117
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How to Turn $100K Into $2.7M of Pipeline: Become a SaaStr Sponsor

SaaStr

Next Steps: 📧 Email : sponsors at saastrinc.com 📅 Strategy Call : Schedule your custom S-tier partnership consultation 🎯 Secure Your Position : Limited 2025-2026 partnerships available S-tier results require S-tier strategy. Documented Performance: 675% ROI on their total event investment $2.7M ROI, $47 cost per qualified lead (vs.

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AI Won’t Replace Sales Reps So Much as ‘Deflect’ Them: What Support’s 70% Deflection Rates Tell Us About Sales’ Future

SaaStr

Customer support cracked the deflection code with AI. These aren’t simple FAQ bots – they’re AI agents that can access customer data, apply business logic, process transactions, and escalate intelligently. The AI Account Executive Is Arriving. The AI Account Executive Emerges. The Goal Again?

Territory 107
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AI, Sales + GTM in 2025/2026: This Changes Everything with Jason Lemkin and Owner CRO Kyle Norton

SaaStr

Companies like Bamboo HR and Scale AI are already automating their entire sales and revenue operations using AI-powered customer conversation analysis. The customer journey must be thoughtfully architected, not just automated. Some organizations are running 20,000+ AI-driven interactions across their customer base.

GTM 95
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Why 2025 is the year for martech optimization, not expansion

Martech

2025 is not the year for bold leaps into expensive platforms but a time for strategic caution. Here’s how to make 2025 the year of smart, strategic martech decisions. Half of all governments worldwide will regulate the use of AI by 2026, per Gartner’s prediction , so make sure you have a compliance framework in place.