Hubspot

FEBRUARY 6, 2014

The two people behind this project were kind enough to share their campaign journey with us. We interviewed first-time Kickstarters Kirsten and John Newbold-Knipp about their campaign for RingSafe , a modern clasp designed to prevent losing your wedding ring. Q: How long did it take you to set up your campaign?

Campaign 73

Campaign Commission Angle Follow-up 73

Lead Fuze

JULY 4, 2023

” popups that promote related content. “Boost your lead generation game with website popups. Promote Exclusive Offers: Reel in those potential customers by offering special deals or discounts exclusively for webinar attendees. Reel in your target audience from every angle.

Lead generation 52

Lead generation Clients Strategize Technique 52

Salesforce

JANUARY 8, 2024

Artificial intelligence is boosting efficiency There’s no doubt about it: Artificial intelligence (AI) is changing the ecommerce game. Need to build a landing page for a new promotion? Video can offer customers a deeper understanding of your products, such as how they’re used, and what they look like from different angles.

Angle 76

Angle Healthcare Technology Technology 76

ConversionXL

NOVEMBER 27, 2019

A similar disappointment has plagued many mysterious campaigns of decades past (like those billowing sheets that teased new cars—a bold choice given 1990s designs). Not every secret is a ticking-clock campaign. McDonald’s outed their own recipe for “secret sauce,” even promoting an instructional YouTube video from one of their chefs.

Customers 108

Customers Strategize Campaign Manufacturing 108

ConversionXL

NOVEMBER 27, 2019

A similar disappointment has plagued many mysterious campaigns of decades past (like those billowing sheets that teased new cars—a bold choice given 1990s designs). Not every secret is a ticking-clock campaign. McDonald’s outed their own recipe for “secret sauce,” even promoting an instructional YouTube video from one of their chefs.

Customers 101

Customers Strategize Campaign Manufacturing 101

Lead Fuze

NOVEMBER 14, 2023

Automated Insights , another top-tier player in the game of ai content marketing tools, takes things one step further by offering custom templates and data analysis capabilities. Data from such tools not only aids in identifying popular topics but also pinpoints optimal times for publishing or promoting pieces across different channels.

Technology 52

Technology Technology Strategize Campaign 52

Beeketing

MAY 3, 2021

Once it is implemented successfully into the business’s eCommerce system, the business simply needs to scale through a combination of new product lines, content publishing, and web promotion. . The video below can be used as a starting point for identifying your pitch angle. . <Carmine Influencer outreach. Discussion threads.

Growth 52

Growth Niche Angle Pitch 52

Hubspot

JANUARY 31, 2013

That's why I thought it'd be fun to hear about the companies out there that have nothing to do with the Super Bowl, but are still, somehow, getting a lot of attention as the big game approaches on Sunday. And remember, it's not too late to dream up your own Super Bowl campaign! 1) Animal Planet's Puppy Bowl.

Gaming 74

Gaming Non-Profits Campaign Angle 74

Hubspot

OCTOBER 30, 2013

This dedicated day of giving is changing the way we look at corporate philanthropy and promoting social responsibility alongside turning a profit. The EHL Consulting Group is promoting Giving Tuesday in the city of Philadelphia with the hashtag #GivingTuesdayPHL. 2) Donate proceeds of products and services sold.

Sports 71

Sports Angle Consult Networking 71

Hubspot

JUNE 13, 2019

Sometimes, it's worth playing the long game by getting to know your target ahead of your pitch. Ensure it's unique : A powerful subject line should be disruptive, innovative, or offer a human interest angle. Instead, try slightly tweaking the angle of your pitch.

Pitch 101

Pitch Angle Contact Follow-up 101

Hubspot

JULY 20, 2015

Content marketing is a quality game, not a quantity game. As with any marketing campaign, understanding who your audience is, what they’re looking for, where to find them, and how to deliver the most effective message is essential to intentional success. How to Create Content That Truly Engages.

B2C 77

B2C Angle Gaming B2B 77

Sales Hacker

OCTOBER 28, 2019

RELATED: Top Communities for Women in Sales & Revenue (And How They’re Changing the Game). Don’t just reinvent the wheel and call it a day; think of different angles that can be used to get in front of your prospects: LinkedIn voice messages. Create direct mail campaigns for the top accounts you selected with your SDRs.

Sell 54

Sell Teamwork Objectives and Key Results Consult 54

Hubspot

MARCH 29, 2013

I was impressed with the content, but more importantly, I thought the angle was spot on -- one of the pain points many marketers and business owners share with me is that it's scary to adopt a new methodology when it might not yield immediate results. Nurture leads with campaigns that bring them further down the funnel.

A/B testing 75

A/B testing Angle Education Campaign 75

Hubspot

JUNE 11, 2013

They launched an ad campaign designed to convince men that the size of a diamond in an engagement ring showed how much they loved their fiancé. The campaign may have been decades ago, but DeBeers'' impact is still seen in advertising for diamonds today, and the attitude toward diamonds today. DeBeers decided to change all this.

Networking 76

Networking Gaming Campaign Retail 76

ConversionXL

JULY 7, 2019

Show the products from different angles and in context; make them zoomable. It’s fun, has a game-like element to it, and creates a feeling of ownership. Steve Madden has two top-level menu items for discounted products: 6pm has four different promotions for discounted sections of the site: 7. Quality product images.

Conversion 105

Conversion Retail Price Territory 105

Hubspot

MAY 23, 2012

If you found an opportunity to write a blog post , launch a social media campaign, get press coverage, or generate some sort of sales or lead gen offer in all of those scenarios, then you're a newsjacker -- and that's a great thing to be as an inbound marketer! One more thing before you start creating content and promoting!

Angle 77

Angle Campaign Start-ups Launch 77

Martech

NOVEMBER 10, 2023

In my last post , I covered how to write prompts for generative AI to create an email campaign brief that incorporates persuasion principles. Some notes before we dive in: We wanted to learn how ChatGPT could factor into our campaign process at all stages to help us set up, test and launch campaigns faster. Why this match-up?

A/B testing 109

A/B testing Campaign Retail Angle 109

ConversionXL

JUNE 23, 2020

They’re a content marketing play that borrows the credibility of the site on which they’re published (if they’re “native ads”) or promoted (if they live on other sites). On average, the cost of a native advertising campaign for top-tier news publishers was $54,014.29. Advertorials also have their critics.

Entertainment 105

Entertainment Angle Education Promote 105

ConversionXL

MAY 27, 2022

Each marketing campaign should have one specific message based on a single idea. This helps further the company’s reach and promotes an engaged workforce (which leads to 20% higher sales and 21% higher profitability ). So you want to have a different angle, a new angle, something that you’re about.”.

Referrals 115

Referrals Drivers/motivators Angle Trust 115

Hubspot

AUGUST 19, 2019

We all dream about that one campaign that just really takes off -- I'm talking about the Game of Thrones of the content marketing world. Here, I sat down with Larry Kim to discuss one of his campaigns for WordStream, which went viral and resulted in millions of links back to WordStream's website. Impressive, right?

Campaign 78

Campaign Niche Angle Promote 78

ConversionXL

JUNE 30, 2021

What’s more, the company’s branding, marketing campaigns, tone of voice, and services all align with its USP. The USP promotes Bee’s Wrap as an alternative to single-use plastics and a long-term solution to the problem of plastic pollution. Fabletics isn’t a unique brand, but it’s found a unique angle. Premium fabrics.

E-commerce 149

E-commerce Sell Angle Up-sell 149

Hubspot

OCTOBER 1, 2015

It began as an unknown start-up in California and wanted to run billboard advertising campaigns to generate awareness and traffic, but realized quickly that it couldn’t afford it. Billboards run between $30,000 and $50,000 per four-week campaign. The result: This ad campaign is still paying off.

Angle 76

Angle Campaign Gaming Networking 76

Hubspot

OCTOBER 19, 2015

We were excited to see many of them posting awesome Instagram content -- shots of campus buildings, live-action photos of sports games, colorful graphics promoting school-sponsored campaigns -- on a regular basis. In addition to playing with perspective and color, they also play with angles and lines in a lot of their photos.

Angle 78

Angle Sports Campaign Promote 78

Hubspot

SEPTEMBER 17, 2018

It’s central to your outreach and campaign efforts … especially your social strategy. Brand videos are typically created as a part of a larger advertising campaign , showcasing the company’s high-level vision, mission, or products and services. Do all of your drafting in Google Docs to promote collaboration and real-time commenting.

Angle 101

Angle Objectives and Key Results X-functional CTR 101

Sales Hacker

SEPTEMBER 7, 2021

Marketing being told to provide lead generation through email campaigns, etc. How did you get into the sales game in the first place? Are they going to help me get promoted? Are they the ones that are going to help me in my performance reviews, show that I should be awarded that promotion, and get that bonus?

Trust 92

Trust Cold Call CRM Start-ups 92

ConversionXL

OCTOBER 31, 2022

With ad costs rising on Facebook (and across platforms), ecommerce marketers who want a slice of this pie will need to up their Facebook ad game to stand out and remain in play. Find your most competitive angle and position your product using language from your voice of customer research. So, how do you create these segments?

Objectives and Key Results 102

Objectives and Key Results Drivers/motivators Angle Retail 102

ConversionXL

JANUARY 28, 2019

Instead of subscribers reading about a car design, images of the car from different angles can help them understand. For audio-related promotions (e.g. The above email, titled “Super Mail Quest,” is an entire game within the email: The scenes change based on user choices. For images that have sharp contrasts (e.g. Limitations.

Real Estate 118

Real Estate User Experience Clients Angle 118

Hubspot

NOVEMBER 20, 2018

Add an end screen or cards to promote similar content. You can add an end screen or cards to promote content. These annotations worked kind of like call-to-action buttons for directing people to subscribe to your channel, see merchandise or a fundraising campaign, visit another resource to learn more, and so on.

Start-ups 76

Start-ups Angle Follow-up Promote 76

Hubspot

JANUARY 29, 2018

You can add an end screen or cards to promote content. These annotations worked kind of like call-to-action buttons for directing people to subscribe to your channel, see merchandise or a fundraising campaign, visit another resource to learn more, and so on. You can browse the trending 360-degree and VR videos here.

Angle 78

Angle Start-ups Follow-up Service 78

ConversionXL

APRIL 4, 2012

Show the products from different angles, in context, make them zoomable. It’s fun, has a game-like element to it and creates a feeling of ownership. Another company got 500% ROI with shopping cart abandonment campaign. of the top web retailers used e-mail campaigns as a way to retarget shoppers. Check it out.

Conversion 134

Conversion E-commerce Retail Cross-sell 134