Hubspot

APRIL 1, 2019

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E-commerce 101

E-commerce UX Angle Pitch 101

Salesmate

MAY 12, 2020

Market the features, sell the benefits. Important note: As a startup owner, selling your product/service will be way different than how you market the same. In simple words, selling is about highlighting your product’s benefit to the prospect and closing the deal on the basis of features. Know your audience and listen to them.

E-commerce 103

E-commerce Retail Angle Sales 103

ConversionXL

NOVEMBER 4, 2021

Because, ”if your product or business is your main focus, you’ll probably end up neglecting your customers. Henry Ford once said that the major secret of success is hidden in the ability to take another person’s point of view and observe things from that angle, in addition to your own. And nobody wants that.:

Product 127

Product E-commerce Strategize B2B 127

ConversionXL

DECEMBER 30, 2011

A goal you should go after is an action other than reading: sign-up, purchase, clicking something, ordering something. gets people to click or sign up) Are you measuring how people watch the video? Back your claims up by proof (did you win #1 place in some competition etc?). Sell value first. Make them WANT to sign up.

Conversion 78

Conversion E-commerce Objectives and Key Results Price 78

Salesforce

MAY 3, 2024

Picture this: Your ecommerce website is up and running, and traffic is flowing in. An ecommerce conversion rate is the percentage of your website visitors who take a desired action on a given page, such as completing a form, signing up for a service, or making a purchase. For example, let’s say you’re a retailer that sells outerwear.

Conversion 52

Conversion E-commerce Drivers/motivators Angle 52

Spiro Technologies

AUGUST 5, 2024

On this podcast, I talk with company leaders about how they’re modernizing the business of making, moving, and selling products and of course, having fun along the way. Rick and I were at the Applied AI for Distributors event, and we had some breakfast together and happened to strike up a really interesting conversation.

E-commerce 59

E-commerce Manufacturing Electricity Gaming 59

Hubspot

FEBRUARY 6, 2019

From that point forward, Google Shopping became a “branch” of Google AdWords — yet another way for retailers and e-commerce businesses to advertise their physical products on Google. But unlike text-based Google ads that show up based on keywords, Google uses product data uploaded by merchants to display Google Shopping ads.

Retail 78

Retail Campaign E-commerce Price 78

Sales Pop!

NOVEMBER 3, 2021

Ease of purchase – E-commerce customers hate unnecessary steps when purchasing. Regardless of what you are selling, there is plenty of competition out there, in some cases so much that it seems impossible to catch anyone’s eye. Take the GetSafe homepage as an example: Can you recognize their unique selling point?

Customers 52

Customers E-commerce Angle Healthcare 52

Salesforce

NOVEMBER 9, 2023

A sales forecast estimates how much your company plans to sell within a certain time period (like quarter or year). Whether that’s $500 or $5 million, sales teams have to come up with one number representing that new business. Coming up with those two sales projections is no easy feat. What is a sales forecast?

CRM 59

CRM Territory Manufacturing Pipeline 59

ConversionXL

JANUARY 6, 2012

I don’t feel you’re selling the book enough – you don’t make people WANT to buy the book. Provide information on what exactly will they learn and what will they be able to do once they read the e-book. Goal: Sell the product. Goal: get people to sign up for the mailing list. Be ultra specific.

E-commerce 62

E-commerce Cross-sell Up-sell Presentation 62

Spiro Technologies

AUGUST 3, 2023

Transcript Adam Honig: Since we’re in the AI space, we always like to bring in an AI angle. That’s how we get most of our clients and we direct people to landing pages and stuff like that and they’re trying to set up. On top of that, the entire distribution system is also messed up. The inventory sits there.

E-commerce 52

E-commerce Cross-sell Up-sell Manufacturing 52

Highspot

OCTOBER 23, 2023

Seamless collaboration among teams ensures that the product’s introduction to the market is smooth and covers all angles from promotion to post-purchase support. Create a Launch Plan Detail every step of your launch, from pre-launch activities to post-launch follow-ups. It requires effort from various departments.

Launch 59

Launch Negotiate Product GTM 59

SaaStr

JUNE 20, 2019

And I think a lot of people often think of payments as kind of a boring area, but it is the heart of trade and commerce, it is the largest area of GDP and I think it would be great to give people kind of an insight of this amazing company. Obviously that was a really cool video, tell us about your journey of how things started with Adyen.

E-commerce 61

E-commerce Start-ups Gaming Retail 61

Sales Hacker

DECEMBER 8, 2020

Every one of those apps is custom built from the ground up, and Instabase exists because we ask why? The origin story is I grew up outside of Manchester in the UK. I grew up there and was there at school. And one of the catalysts for that was I had set up a company while I was at school, in high school. Luke Rogers: Y2K.

Sales 110

Sales E-commerce Technology Technology 110

Search Engine Land

FEBRUARY 6, 2023

So did this this new employee slip up and reveal what Google really thinks? Bing Teams Up With The Hollywood Reporter In Anticipation Of The Oscars 2014: To create the “ultimate Oscars resource guide.” ” Was it Matt Cutts, John Mueller, or another prominent Googler who said this? It was actually a Noogler (or new Googler).

E-commerce 77

E-commerce Government Engineering Angle 77

ConversionXL

APRIL 13, 2015

As the study points out: 91% of all US consumers still use e-mail daily, and the rate at which e-mails prompt purchases is not only estimated to be at least 3 times that of social media, but the average order value is also 17% higher. Runner Up : Kolor.com. Second Runner Up: MelownSpin.com. Email is anything but dead.

E-commerce 130

E-commerce Price CTR Retail 130

ConversionXL

APRIL 4, 2012

If I’d have to pick one single thing that would sell a product online, it’s images. Show the products from different angles, in context, make them zoomable. If you sell stuff you don’t make, don’t just repeat the manufacturer’s canned descriptions. Quality of the traffic is a major contributor.

Conversion 134

Conversion E-commerce Retail Cross-sell 134

Sales Hacker

DECEMBER 10, 2024

I feel like from selling flip-flops to half a billion dollar acquisition by Procore feels like a pretty damn good title for this episode. And it was just like a… Think of it like an e-commerce business, but with digital products. The people who’ve been selling as long as I have know these blogs and podcasts.

GTM 100

GTM Construction Up-sell Cross-sell 100

SaaStr

AUGUST 19, 2020

Portag3 Ventures Partner Chris O’Neill discusses leadership and teamwork lessons he’s picked up in his career through a hobby and a metaphor of sailing. I grew up in a really small town in Canada on the shores of Lake Huron and in that community, sailing was a really big part of the community and the way of life.

E-commerce 117

E-commerce Price Start-ups Gaming 117

ConversionXL

APRIL 6, 2016

Dual Process Theory – the brain is made up of two “systems.” So you can use framing to shake this up. The model is made up of 4 parts: Triggers. Angle (motivation you provide – both conscious and non-conscious). As marketers, we sell dreams. Star ratings, checks, thumbs up, logos, etc.

A/B testing 77

A/B testing Non-Profits E-commerce X-functional 77

Salesforce

SEPTEMBER 13, 2024

Building and maintaining customer relationships: Scheduling visits with key clients to understand their needs, following up about products and services, and gathering feedback. After a year or two in an entry-level sales role, you can begin to work your way up to sales development rep (SDR), business development rep (BDR), or sales engineer.

Territory 59

Territory Objectives and Key Results Cross-sell E-commerce 59