Hubspot

MARCH 24, 2015

Imagine a manufacturing company that hosts a weekly show with continuing education for distributors who want to up their game on product knowledge. At SpinWeb, we launched a radio show at the beginning of 2015 called SpinRadio. Abby and I work well together because we each take a different angle. Now, on to the format.

Promote 78

Promote Non-Profits Hospitality Start-ups 78

Hubspot

MARCH 11, 2025

Joining forces with a business partner (or a few) can let you see things from a different angle. We were building a digital product for retailers, as well as food and cosmetics manufacturers. They had worked together in the past, knew each others work ethic, and wanted a quick, straightforward way to launch their business.

Legal 36

Legal Real Estate Retail Angle 36

Sales Hacker

APRIL 1, 2025

Like there’s so many angles that I think we could take this conversation, but, We’ve been able to have a few conversations and, and one of the things that really stuck out to me in our conversations was your experience expanding from like an SMB mid-market motion to the enterprise.

GTM 62

GTM Up-sell Start-ups Gaming 62

Spiro Technologies

AUGUST 3, 2023

Transcript Adam Honig: Since we’re in the AI space, we always like to bring in an AI angle. My background’s in manufacturing. Now, if I think about manufacturing, of course, the reason why the traditional approach was to buy in bulk is to get the cost down. I think that is a pretty bad way to manage a supply chain.

E-commerce 52

E-commerce Cross-sell Up-sell Manufacturing 52

Heinz Marketing

OCTOBER 7, 2019

Do you have certain channel partners that you count on for particular vertical industries, or is it just sort of managing the complexity of saying we’ve got a different messages or different angle within a single channel or within a single reseller for multiple industries? How do you manage that, those differences?

Pipeline 71

Pipeline Territory Sales Healthcare 71

ConversionXL

JUNE 30, 2021

ConvertKit provides email marketing tools for independent creators, a segment of the target market only they honed in on when they launched. Fabletics isn’t a unique brand, but it’s found a unique angle. Taylor Stitch is an example of how finding the right angle can turn a common approach into a unique marketing strategy.

E-commerce 149

E-commerce Sell Angle Up-sell 149

Hubspot

FEBRUARY 21, 2025

Week 4: Make Contact Find a compelling reason to reach out (product launch, company news, content gap). In reality, you need to nurture and push value propositions on all sides with personalized angles to each stakeholder in detail and nurture relationships with multiple decision-makers. Share industry research they might find useful.

Clients 41

Clients Sell Cross-sell Objectives and Key Results 41

ConversionXL

MARCH 14, 2013

Information here will be very similar to the review sites but you also get a different angle and that’s customers who are thinking of buying a product or service but haven’t quite decided or don’t feel confident enough to do so. Give some indication of quality – guarantees, manufacturing location (UK manufactured) and the processes involved.

Conversion 103

Conversion Retail Manufacturing Niche 103

Lead Fuze

JULY 11, 2021

The problem is that when you’re selling to someone who doesn’t want to be sold to, directly launching into a conventional sales presentation is a certain way to lose their interest. Manufacturers want to shorten supply chains and improve output without increasing overhead. ” 7 Use the Pique Technique. 7 Lazarus 3D.

Pitch 98

Pitch Cold Call Sales Objectives and Key Results 98

Sales Hacker

APRIL 15, 2025

Marketing fails is, , what’s known as the 95 5 rule, or in this case, my angle is ignoring the long game. So you’re researching some of the top manufacturers. Now, right after I bought the car, the last thing I cared about was going to more car [00:25:00] manufacturer websites. At least that’s what I did.

GTM 62

GTM B2B Follow-up Campaign 62

Spiro Technologies

NOVEMBER 18, 2022

And so we went out and we launched something, it was actually called the Sales Vaccine Project because what we decided was like hey, if scientists can figure out a way to inoculate us against COVID, we’re gonna figure out what’s wrong with sales and we can do it in the same time frame. How do you think this impacts them?

Customers 52

Customers Sales Contract Up-sell 52

ConversionXL

NOVEMBER 27, 2019

In others, like diamonds, it’s been manufactured. Secrecy can manufacture scarcity: timed or limited releases for physical products, exclusivity for services. Apple employees before a product launch) or a subset of consumers (e.g., For Gilt, the angle makes sense: Exclusivity aligns with high-end fashion. Image source ).

Customers 108

Customers Strategize Campaign Manufacturing 108

ConversionXL

NOVEMBER 27, 2019

In others, like diamonds, it’s been manufactured. Secrecy can manufacture scarcity: timed or limited releases for physical products, exclusivity for services. Apple employees before a product launch) or a subset of consumers (e.g., For Gilt, the angle makes sense: Exclusivity aligns with high-end fashion. Image source ).

Customers 101

Customers Strategize Campaign Manufacturing 101

Sales Hacker

SEPTEMBER 22, 2020

I started in manufacturing and research and development, and then very quickly realized that, that was a lot harder and less fun than marketing organization. And from there on I did several marketing roles and then launched into sales, really did retail sales back then. And this gives a good angle on it.

Growth 79

Growth Objectives and Key Results Manufacturing Start-ups 79

Martech

SEPTEMBER 21, 2021

Oracle today announced the launch of Oracle Fusion Marketing, part of Oracle Advertising and CX. eBike manufacturer Serial 1 had lots of gorgeous product and lifestyle imagery at their disposal, but they didn’t know what specific shots would resonate with their customers. Chris Wood, Editor. Oracle announces new B2B lead gen product.

B2B 102

B2B Manufacturing A/B testing Angle 102