Martech

JUNE 13, 2024

We sat down with Tommi Marsans, Verizon’s associate director marketing technology strategy, to learn about her Pega journey. ” Based on the context of the interaction between the agent and the customer, CDH presents three possible next-best-offers. ” There are many personas with very different needs.

Customers 106

Customers Angle Education Networking 106

Veloxy

SEPTEMBER 29, 2021

There are barriers to parsing the data as its presented. And, make sure your aims are feasible with current technology. How can your process integrate with future technology? Or, underlying technology could become obsolete. That is, it groups data into readable sets with varying levels of detail.

Territory 342

Territory Represent Sales Lead generation 342

Martech

MARCH 2, 2023

Papa Johns and Netspend recently plunged into augmented reality (AR) through an eGift promotion in partnership with Shaq’s Fun House presented by Netspend. Ease-of-use is a question for any emerging technology, not to mention the wow factor of new AR experiences. Why we care. Agency guidance and support.

Campaign 109

Campaign Objectives and Key Results Angle Promote 109

Heinz Marketing

FEBRUARY 26, 2019

This week, I want to look at what it means to streamline your webinar operations using integrated tools and technologies. An overview on streamlining webinar operations with integrated technologies. It also makes possible to develop programs or see new angles to data that were previously too difficult or too risky to do manually.

Technology 62

Technology Technology Angle Follow-up 62

Sales Hacker

APRIL 1, 2021

Sales Operations.” — Brandon Benjamin , Manager, Marketing Technology at PagerDuty . “…i s trying to get really big squares into tiny round holes.” — Jasmine Powers , Operations Manager at Resilia. In bad times, the shield is wielded in exec / BOD meetings to obfuscate real data.

Pipeline 121

Pipeline Angle GTM Consult 121

Search Engine Land

OCTOBER 11, 2023

Google is continuing to invest in cloud technology to find growth opportunities. If an AI overview is presented, CTRs of regular organic results might drop Assuming your site does not appear in the AI overview but is highly ranked in the regular organic results, your CTR will drop. Google doubled down on SGE in their earning’s call.

CTR 132

CTR Electricity Real Estate Angle 132

Sales Hacker

JUNE 10, 2020

Unlike face-to-face interactions, you’ll need to learn how to use the technology available to your advantage and ensure that you’re properly set up for a clear and dynamic conversation. This could include virtual whiteboards, slide presentations, or even screen sharing. Step 4: Make the Most of Your Technology.

Meeting 96

Meeting Angle Technology Technology 96

Martech

APRIL 22, 2022

Like any marketing technology initiative, adding a CDP to your digital ecosystem will require time, money, people, and a considerable amount of (before, during and after) work. The chances of your data being grungy or downright junk in its present state are pretty good. Data quality is your friend. Let’s face it.

E-commerce 98

E-commerce Angle Technology Technology 98

SaaStr

JULY 3, 2024

The Long-Term Vision What will be possible with this technology in 10 years? Did they want to become a visual effects studio with proprietary technology? They almost gave up until another co-founder sent a cold email to Mark Cuban, who sat at the corner of media and technology. They were selling a vitamin, not a painkiller.

Angle 117

Angle Technology Technology Strategize 117

Sales Hacker

APRIL 8, 2020

73% of consumers are also omnichannel shoppers, so if you want to be visible, you need to be present where and when these referrals occur. It might be personalized, presented in a specific medium, or delivered when they need it most. It could be about your mission, technology, or people. Being Visible and Compelling.

Closing 136

Closing Prospecting Referrals Trust 136

Martech

FEBRUARY 5, 2024

This transition was unlikely to affect many Marketo users or any landing pages, however it was advised to update one’s website in early January if your website loads on its own version of the jQuery library and there are embedded forms present. More information can be found in this Marketo Nation Article.

X-functional 109

X-functional Angle User Experience Presentation 109

Hubspot

MAY 19, 2020

The blog team at HubSpot likes to experiment with how content is presented. Before writing at HubSpot, I was covering topics related to science, medical technology, and artificial intelligence at other publications," says Audience Growth Writer, Pamela Bump. "To This technology is aiming to fix that.' ". Tie in personal events.

Entertainment 100

Entertainment Angle Niche Consult 100

Martech

FEBRUARY 14, 2022

These two angles converge on a common point: the old way of measuring marketing ROI misses a lot, providing inaccurate guidance for marketing efforts. Then you have to ‘fast follow’ as the future becomes the present, with latent, low-level re-calculation, so you can find out where you are relative to that projection.” Stouse explained.

Angle 102

Angle Technique Drivers/motivators Government 102

Hubspot

OCTOBER 9, 2019

Courses or certifications can specialize in sales skills such as sales presentations, sales methodology, social selling, or sales coaching. During the sales process, you'll need to give sales presentations, conduct product demos, and persuasively speak to several decision-makers. Implement roleplay. Become a lifelong learner.

Technique 101

Technique Angle Profit margin Sales 101

Hubspot

APRIL 9, 2019

If you really think about it, the content formats we rely on today have an uncanny resemblance to the content formats we relied on yesterday -- our blog posts look like print articles, our offers look like books, and our slide decks like look presentations. Our audience is ultimately used to these mediums. Conversational Marketing | HubSpot.

Entertainment 101

Entertainment Government Angle Promote 101

Search Engine Land

SEPTEMBER 7, 2023

For example, under the topic “Smart Home Technology,” entities could include “Google Nest Hub,” “smart thermostats,” and “IoT security.” Interspersed are your keywords, suggesting content angles and user intent. Think of a topic as an umbrella under which multiple entities can reside.

Objectives and Key Results 130

Objectives and Key Results Niche Angle Networking 130

Search Engine Land

OCTOBER 31, 2023

Issues such as misguided SEO research, factual accuracy, plagiarism risks and the absence of human expertise and reasoning are all in play – and they present risks and challenges for brands. Humans bring the ability to think outside the box, connect disparate ideas and envision unique content angles that resonate with audiences.

Objectives and Key Results 120

Objectives and Key Results A/B testing Angle Strategize 120

Hubspot

OCTOBER 3, 2014

but check it out if you want some inspiration to find new and interesting angles in your industry. If you''re looking for deep, research-driven dives into fascinating stories about economics, technology, and business, Priceonomics is the place to go. This blog is so good I wish I could keep it a secret. 3) Intercom.

Angle 78

Angle Start-ups Education Drivers/motivators 78

ConversionXL

JUNE 23, 2020

Advertorials are long-form paid ads, presented as informative articles—hence the name, a blend of “advertisement” and “editorial.”. In an advertorial on Forbes , they had a full page to capture interest, explain their technology, tell their brand story, include a case study, and sign off with a call to action. . Define your angle.

Entertainment 105

Entertainment Angle Education Promote 105

Heinz Marketing

MAY 29, 2023

Past present, Future on SalesPipelineRadio.com. The amount of time it takes that buyer in the decision making process to engage with the seller, the number of buyers involved in the decision making process… I think we’ve looked at the complexity from that angle quite a lot and that it’s important to look at it from that angle.

Pipeline 105

Pipeline Angle Sales Trust 105

Search Engine Land

MARCH 30, 2023

Technology can aid certain requirements, such as automated cropping to the additional aspect ratios and warning messages for non-compatible formats, but not the actual content of the image. Consistently plan ways to explore fresh angles. Adding 4:3 and 1:1 aspect ratio versions. Posting original, sharp images. Resource constraints?

CTR 116

CTR Angle Click Through Rate Follow-up 116

Hubspot

MAY 6, 2010

There is no point in getting upset when new disruptive features and technologies get released and your audience is not sticking to your plan. In the words of Henry Ford, “If there is any one secret of success, it lies in the ability to get the other person's point of view and see things from that person's angle as well as from your own.”

Angle 78

Angle Networking Lead generation Drivers/motivators 78

Hubspot

OCTOBER 15, 2018

Today, smartphone technology has advanced to the point where you can get a substantial amount of work done with just your thumbs -- smartphones can now access your work documents, take professional-grade photos, and even translate signs that are in different languages. The Microsoft Lumia 950 is like a mini PC.

Angle 78

Angle Networking Contact Trust 78

Sales Hacker

FEBRUARY 18, 2020

Today we have a big picture discussion on how trends, (digitization, the internet, technology, etc.) So it’s a big picture discussion on how trends, including digitization and the internet and technology and disruption are all intersecting in terms of disrupting the overall global economy. So, great conversation.

Manufacturing 85

Manufacturing Technology Technology Territory 85

Hubspot

JANUARY 16, 2012

These organizations will also try to use new technologies for lead management to capture better intelligence and personalize their communications with them. New Technology For Sharing Data. One way that new technology is joining the revenue disruption game is by providing smarter listening tools for social media.

Teamwork 65

Teamwork Angle Technology Technology 65

Highspot

FEBRUARY 20, 2025

Product Training for Sales Teams Sales reps need comprehensive knowledge to present the product as valuable to prospects, address unique challenges, and handle objections. Have Reps Attend Industry Conferences Industry conferences offer a chance to stay informed about market trends, competitor tactics, and emerging technologies.

Product 52

Product GTM Objectives and Key Results Cross-sell 52

Salesforce

FEBRUARY 15, 2023

It comes from all angles and all channels, and in many ways we are “spoiled” with data. This is what we mean when we say that customer service is about people , even when it’s powered by technology. They’ll even be presented with an offer for a fridge that matches their preferences. We live in an age of overflowing data.

Contact 93

Contact Customers Angle Service 93

Search Engine Land

MARCH 20, 2024

While this may seem hasty, given the uncertainties around this new technology, I have experience adapting to innovative technologies that transform the writing process. Is trustworthy and credible : Would you trust the information presented in this article? In the 1970s, I wrote using typewriters as a reporter and editor.

Angle 95

Angle Launch Meeting Technology 95

PandaDoc

SEPTEMBER 28, 2022

This theory offers a way how to present the negotiation part of a sales process as a set of simple and understandable categories (definitions), which are described below: . What is important for us is that there are different types of games in existence, based on angles of view. What we’ve learned today.

Negotiate 98

Negotiate Price Gaming Contract 98

Martech

AUGUST 28, 2023

If you are not considering your implementation from various angles, it will only address a portion of the problem. Can I come and present this proposal with you as we need a firm commitment on time and resources?” To implement, manage and maintain new martech solutions, I recommend the following.

X-functional 98

X-functional Angle Government Education 98

Sales Hacker

JANUARY 25, 2019

Collect and connect the dots from your team’s interview observations to extract some interesting research angles. Imagine how credible and impressive your next customer meeting will be when you present fresh insights, unique recommendations, and a more targeted and relevant conversation. Let’s take #2 to the next level.

Trust 90

Trust Angle Sales Pitch 90

Martech

APRIL 3, 2024

When email expert Natalie Jackson took the leap from publishing into marketing technology, she took advantage of the professional thought leadership available to her in Kansas City, Missouri. This then led to another job at a small technology company, in Kansas City, where they hired me as a writer. I get that.

B2B 81

B2B Angle B2C Pitch 81

Hubspot

SEPTEMBER 26, 2018

The technology lets you travel to distant destinations, escape to new worlds, and even recreate your favorite moments. While the technology has existed for decades, it’s only recently made its way into consumers’ homes. From medicine to marketing, there is no limit on what you can do with this technology. Sound unbelievable?

Hospitality 78

Hospitality Transportation Entertainment Education 78

Search Engine Land

MAY 17, 2023

They have videos, images, multiple angles, buyer guides, reviews, tags, and detailed technical information on their products. Do you target lifestyle, technology, business, and health on one website? The actions and attributes associated with your core topic should also be present throughout your website.

Sports 101

Sports Objectives and Key Results Angle GTM 101

Cience

APRIL 27, 2020

For example, one of our clients has created a new technology to unify patient records across the nation and ultimately create a clinically integrated network, at last. Instead, they played up the exclusivity angle. That’s not the issue, the issue is assuming that this is a present and clear challenge. What about the typos?

Hospitality 66

Hospitality Angle Contract Appointment 66

Sales Hacker

MARCH 25, 2019

A presentation format more clearly and visually organizes the content and I’ve found it to be more impactful for the team. Technology stack changes. My prep is effective, but not fancy: I use a Google slides template. I update the deck every morning, then cast it to a screen in our conference room when the meeting starts.

Education 107

Education Drivers/motivators Objectives and Key Results Sales 107

Salesforce

JANUARY 8, 2024

Some ecommerce trends and technologies pass in hype cycles, but others are so powerful they change the entire course of the market. After all the innovations and emerging technologies that cropped up in 2023, business leaders are assessing how to move forward and which new trends to implement.

Angle 76

Angle Healthcare Technology Technology 76