Hubspot

AUGUST 18, 2020

According to a recent Retail Dive survey, 55% of consumers still prefer to shop in stores because they like to see or test out products before they buy them. They're also embracing technologies like AR/VR for entertainment or retail purposes. So, what does this mean for small or medium-sized retailers? Data Source: Lucid.

Product 101

Product Retail Technology Technology 101

Salesforce

MAY 3, 2024

Picture this: Your ecommerce website is up and running, and traffic is flowing in. An ecommerce conversion rate is the percentage of your website visitors who take a desired action on a given page, such as completing a form, signing up for a service, or making a purchase. For example, let’s say you’re a retailer that sells outerwear.

Conversion 52

Conversion E-commerce Drivers/motivators Angle 52

ConversionXL

OCTOBER 31, 2022

According to Insider Intelligence, online retail sales will reach $7.4 trillion by 2025 , making up around one quarter of all retail sales. With ad costs rising on Facebook (and across platforms), ecommerce marketers who want a slice of this pie will need to up their Facebook ad game to stand out and remain in play.

Objectives and Key Results 102

Objectives and Key Results Drivers/motivators Angle Retail 102

Search Engine Land

JULY 11, 2023

Campaign structure There’s many ways to build your Performance Max campaigns for Q4, but any decisions will revolve around these three factors: The number of products or SKUs you sell. If you sell T-shirts and they’re doing well, you want to try to do even better. Allotted budgets for different products or categories.

Campaign 75

Campaign Price Retail Angle 75

Beeketing

MAY 5, 2021

As an ecommerce retailer, you can use this fear of missing out to your advantage. Well, the easiest way to harness the power of FOMO is to simply mention that only a few products are left and that your products are selling out fast. Instagram, specifically, is one of the best social media platforms for ecommerce retailers.

Conversion 98

Conversion Retail Angle Niche 98

Salesmate

MAY 12, 2020

Market the features, sell the benefits. Important note: As a startup owner, selling your product/service will be way different than how you market the same. In simple words, selling is about highlighting your product’s benefit to the prospect and closing the deal on the basis of features. Know your audience and listen to them.

E-commerce 103

E-commerce Retail Angle Sales 103

Salesforce

JULY 20, 2021

AI adoption is surging: 84% of marketers reported they use AI somewhere in their acquisition and retention engines, up almost three times over just two years ago. Advertising technology also rode the wave of big data-driven AI adoption, as programmatic platforms revolutionized the process of buying and selling digital ads.

Sales 98

Sales Angle Campaign Technology 98

Hubspot

NOVEMBER 25, 2019

But when you're making changes all over your site, how can you know that, overall, those changes are adding up to customer and revenue growth? One complicating factor is the fact that many ecommerce retailers today are selling across multiple platforms. Use higher resolution photos and provide photos from more angles, too.

Conversion 94

Conversion Agriculture Angle User Experience 94

ConversionXL

JULY 7, 2019

If I had to pick one thing that would sell a product online, it’s images. Show the products from different angles and in context; make them zoomable. Ties.com gets it right: In addition to multiple images, you can click to open up a high-definition image that makes the texture of the product clear. Quality product images.

Conversion 105

Conversion Retail Price Territory 105

ConversionXL

MAY 14, 2014

Realizing this was a much bigger problem we’ve yet to address, Peep took to Twitter and asked: Looking for an in-house optimizer in a big company for a blog post on selling CRO internally. He also used real data to back everything up, rather than getting into an opinionated p **g match with anyone who wanted to throw up any barriers.

Conversion 124

Conversion Sell E-commerce Legal 124

ConversionXL

NOVEMBER 4, 2021

Because, ”if your product or business is your main focus, you’ll probably end up neglecting your customers. Henry Ford once said that the major secret of success is hidden in the ability to take another person’s point of view and observe things from that angle, in addition to your own. And nobody wants that.:

Product 127

Product E-commerce Strategize B2B 127

Search Engine Land

FEBRUARY 6, 2023

So did this this new employee slip up and reveal what Google really thinks? Bing Teams Up With The Hollywood Reporter In Anticipation Of The Oscars 2014: To create the “ultimate Oscars resource guide.” ” Was it Matt Cutts, John Mueller, or another prominent Googler who said this? It was actually a Noogler (or new Googler).

E-commerce 89

E-commerce Government Engineering Angle 89

ConversionXL

NOVEMBER 28, 2011

I know of a guy selling construction hardware online. He added images to all the screws he’s selling, and the sales of screws went up. This should go without saying, but too many websites try to sell products with low quality images. They also show a person using it : Sell earrings? High quality images.

Conversion 134

Conversion CTR E-commerce Retail 134

Hubspot

SEPTEMBER 4, 2019

At home, we fire up the Grateful Dead on Spotify. We put our paws up and order some Thai food from DoorDash. We fire our favorite movie up on Netflix. Then we crawl into our Casper bed and catch up on some reading. In the morning, we wake up, and I shower and shave with a razor from Dollar Shave Club.

Growth 73

Growth Hospitality Drivers/motivators Real Estate 73

Spiro Technologies

AUGUST 3, 2023

Transcript Adam Honig: Since we’re in the AI space, we always like to bring in an AI angle. That’s how we get most of our clients and we direct people to landing pages and stuff like that and they’re trying to set up. On top of that, the entire distribution system is also messed up. The inventory sits there.

E-commerce 52

E-commerce Cross-sell Up-sell Manufacturing 52

Hubspot

JUNE 13, 2019

You need to distribute it effectively to get your story picked up by national newspapers, magazines, or blogs. Because it help drum up interest and make revenue from your stock, especially if the offer sets you apart from competitors. But if nobody sees your release, you won’t get very far. First -- keep it brief.

Pitch 101

Pitch Angle Contact Follow-up 101

ConversionXL

APRIL 4, 2012

If I’d have to pick one single thing that would sell a product online, it’s images. Show the products from different angles, in context, make them zoomable. If you sell stuff you don’t make, don’t just repeat the manufacturer’s canned descriptions. Quality of the traffic is a major contributor.

Conversion 134

Conversion E-commerce Retail Cross-sell 134

Lead Fuze

DECEMBER 31, 2021

There is a lot of talk about what skills and traits are necessary for successful salespeople, but it turns out that business acumen (or more specifically, the ability to be good at selling) plays an important role. In B2B sales, it is critical to have a thorough understanding of the business that you are trying to sell into.

Commission 52

Commission Sales Drivers/motivators B2B 52

ConversionXL

NOVEMBER 9, 2012

Even if they want to buy stuff in retail outlets, 83% of U.S. When it comes to people shopping for smart phones for instance, 72% of shoppers considered 2+ cell phone models and 57% visited 5+ different brand sites before purchasing (either OEM, retailer or carrier). Product category matters. So what will the user do?

Retail 109

Retail Price Real Estate Angle 109

ConversionXL

APRIL 13, 2015

Because not only does “acquiring a new customer costs 6-7 times more than retaining and selling to an existing one,” but “existing customers are your most profitable source of recurring revenue.” As the White House Office of Consumer Affairs points out, “On average, loyal customers are worth up to 10 times more than their first purchase.”.

E-commerce 130

E-commerce CTR Price Retail 130

Hubspot

APRIL 3, 2018

retail sales by 2022. The best websites know their target audience’s primary concerns (in this case, the taste of popcorn and the kernels in teeth), and sell them on those solutions upfront. It shows a playful side by displaying a layout with bright abstract images, and even products hanging from different angles. HELM Boots.

Angle 76

Angle Pitch Up-sell Retail 76

ConversionXL

MARCH 14, 2013

Trust Pilot is hugely popular right now and the vast majority of retailers have a presence there; when you consider 70% of Americans say they consult product reviews or consumer ratings before making a purchase that’s easy to see why. Use Social Media to Spot Customer Hang-ups in Real-time. Google Maps / Places.

Conversion 103

Conversion Retail Manufacturing Niche 103

Hubspot

APRIL 6, 2012

Showcase your product with large, high-quality imagery, and offer elements like dynamic zooming, different angles and color variations. Golfsmith found similar results when adding 360-spin functionality, bumping up conversion rates as high as 40%. 8) Use a Recommendation Engine to Increase Product Cross-Selling.

Conversion 72

Conversion Cross-sell A/B testing Angle 72

Spiro Technologies

APRIL 21, 2023

Hello and welcome to Make It, Move It, Sell It. On this podcast, I talk with company leaders about how they’re modernizing the business of making, moving, and selling products, and of course, having fun along the way. And rail has a significant tailwind behind it because of the sustainability angle.

Transportation 52

Transportation Manufacturing Territory Education 52

ConversionXL

JUNE 19, 2019

We sell success. Create an angle. Sex up the headline. From here, you can then break up your content into a ton of various social posts. We’ll take a look at a few brick & mortar retail stores below. If you forget your coupon, you can still pick it up at the store and use it. Make a grabbing image.

A/B testing 90

A/B testing Objectives and Key Results UX Retail 90

ConversionXL

OCTOBER 7, 2022

It’s up to every ecommerce business to find the middle ground between investing too little in customer acquisition and spending beyond your means. However, once you have historical data to work with, don’t get hung up on what others are doing. Can you lower costs by removing steps to market or sell your product (e.g.,

Cross-sell 22

Cross-sell Customers Referrals Drivers/motivators 22

ConversionXL

APRIL 3, 2013

We’ve talked about creating email drip campaigns before , and if you want to get the basics covered, you should really read this post to give yourself a primer on what an autoresponder is, and steps you should take to get one set up. Test out new styles by using modern headline templates or just saying what it is.

Campaign 116

Campaign A/B testing Trust Follow-up 116

SaaStr

AUGUST 19, 2020

Portag3 Ventures Partner Chris O’Neill discusses leadership and teamwork lessons he’s picked up in his career through a hobby and a metaphor of sailing. I grew up in a really small town in Canada on the shores of Lake Huron and in that community, sailing was a really big part of the community and the way of life.

E-commerce 100

E-commerce Price Start-ups Growth 100

SaaStr

JUNE 20, 2019

I grew up in the Netherlands, people in Germany, people are being taught when they’re young to stay away from credit, it’s a bad thing, you want to avoid it. We were talking to a music platform that wanted to enable artists to sell directly to their fans and we were, we built a platform that could cater for that.

E-commerce 54

E-commerce Start-ups Gaming Retail 54

Martech

NOVEMBER 10, 2023

This article shares the results that ChatGPT delivered using my extensive prompt, which I wrote to align with the hypothesis we used to set up our A/B testing program. Some notes before we dive in: We wanted to learn how ChatGPT could factor into our campaign process at all stages to help us set up, test and launch campaigns faster.

A/B testing 96

A/B testing Campaign Retail Angle 96

SaaStr

AUGUST 22, 2020

” And fast-forward, here we are today, the pandemic has woke us all up and has accelerated our need to change our mindset about the workplace and all things workplace. Justin Bedecarre: And then another client of ours is an international company that has decided that they truly want to scale up in San Francisco.

Real Estate 58

Real Estate Contract Government Start-ups 58

Gong.io

SEPTEMBER 30, 2022

Need to up-level your Gong Deals game? Use next steps and deal warnings in Gong to stay on top of deals and frame follow-ups. “We We use deal warnings to understand any risks associated with the deals and use those to frame our follow-ups. Get a top-down view of your business and pivot into bottom-up and coaching with ease. “My

Angle 62

Angle Start-ups Territory Gaming 62

Hubspot

FEBRUARY 6, 2019

Google Shopping also benefits retailers because, when a shopper clicks on a product link, they’re sent back to the retailer’s site to make the purchase. In 2012, the service shifted to a paid advertising model where retailers had to pay to be featured in the Google Shopping search results. Enter: Google Shopping. By clicking on.

Retail 73

Retail Campaign E-commerce Price 73

Heinz Marketing

OCTOBER 7, 2019

This week’s episode is entitled “ Selling Across Channels and Industries: Hitting Your Number No Matter the Conditions “ We’re talking to Todd Rychecky. We started out initially selling direct to really anybody that would buy the product. Because now you say, okay, I’ve got other people selling for me.

Pipeline 65

Pipeline Territory Healthcare Sales 65

Hubspot

JUNE 27, 2017

Pottermore is the host and primary retailer of the enhanced editions of the Harry Potter books, but its unique content doesn’t stop there. Takeaway for Marketers: As you build your own digital storytelling world, commit to a specific angle and consider how you can present it in a way that showcases what makes it valuable and original.

Angle 78

Angle Niche Launch Retail 78

Sales Hacker

DECEMBER 8, 2020

Every one of those apps is custom built from the ground up, and Instabase exists because we ask why? The origin story is I grew up outside of Manchester in the UK. I grew up there and was there at school. And one of the catalysts for that was I had set up a company while I was at school, in high school. Luke Rogers: Y2K.

Sales 101

Sales E-commerce Technology Technology 101

Sales Hacker

NOVEMBER 18, 2019

The holiday season is huge for retailers, representing up to 30 percent of annual sales, but sales departments in B2B tend not to expect much from this time of year. Over our years of outbound selling, we have identified five quick tips that contribute to outbound prospecting success during the end of the year. How to Do It.

Prospecting 63

Prospecting Appointment Cold Call Sales 63