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“Why I’m So Interested In Selling,” Don Mulhern

Partners in Excellence

” Another thing struck me: “And I love what professional selling is not. And you have the freedom and flexibility to manage your time as you see fit, as long as you are productive in pursuing your goals. And I love what professional selling is not. I HATE to lose! Maybe it’s my sports background!

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The Joy Of Selling……

Partners in Excellence

With smaller groups or one on one’s, I frequently talk about “The Joy of Selling… ” To some this concept may seem a little too soft and abstract. I used to joke, “Selling would be great if it weren’t for those damn customers!” And, as a result, we lose the joy of selling.

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A SaaS Fairy Tale….

Partners in Excellence

Since the target customers, initially, for these tools were individuals and small teams, the methods others had used in consumer product selling were adapted. Materials explaining the capabilities of the products, demos, 30 day free trials were heavily leveraged. And assembly line process started to emerge.

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Predictable Revenue

Partners in Excellence

Perhaps the product hasn’t been built or shipped, perhaps it was contracted to be delivered at a certain time. Or embedded product organizations have supply contracts, representing the amount and schedule for delivery, invoicing and payment. This represents contracted orders for future delivery.

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We Need To Change The Selling Conversation!!

Partners in Excellence

I just listened to an outstanding webcast on the future of selling, conducted by four close friends. I am a student of their work, they are among the smartest thinkers about selling I’ve ever met. It seemed, unconsciously, the conversation around selling gravitates to SaaS selling.

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Let’s Talk About Lean Manufacturing For A Moment….

Partners in Excellence

So much of what our focus in “modern selling,” seems to be the adaptation of Lean Manufacturing techniques into selling. We’ve created “assembly lines” with specialized functions, passing our customers from one station to the next. One of the biggest areas of waste is the product itself.

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Our Customers Are Changing Faster Than We Are!

Partners in Excellence

There seems to be an arrogance or conceit in so many of the conversations I see about the future of selling. My feeds are filled with new technologies, new selling models, new engagement strategies, new organizational structures. Sellers have, blindly, applied “manufacturing” technique to managing their selling process.