“Start With The End In Mind,” Our Disconnect With Customers….
Partners in Excellence
APRIL 2, 2024
Habit 2 of Stephen Covey’s famous, “The Seven Habits Of Highly Effective People,” is “Start (Begin) with the end in mind.” The problem is, the “end in mind” for our customers is seldom about buying a solution. For example, as sellers, our focus is on closing a deal.
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