Martech

JUNE 14, 2023

Even so, UX goes far above the technical side of your company’s website and digital products. Constructing pleasant interactions must be the foundation of your communications and content. Great UX can transform your content beyond bland facts and thinly-veiled pitches. Luxury brands understand this well.

UX 73

UX User Experience Construction Entertainment 73

Salesforce

SEPTEMBER 21, 2023

Or how about a splash of inspiration before you go in for the close? Friedman , economist “Start working with your prospects as if they’ve already hired you.” ― Jill Konrath , sales strategist and consultant “Don’t find customers for your products, find products for your customers.” We’ve got you.

Drivers/motivators 64

Drivers/motivators Consult Quota Pitch 64

Hubspot

FEBRUARY 23, 2021

When technology took a more important role in our lives, we assumed all print publications would go bankrupt. Now, with the rise of video and podcasts, it's blogging's turn to feel the heat. I reached out to marketers with backgrounds in product marketing, SEO, YouTube, podcasting, and more and asked them, " Are Blogs dead?

Angle 101

Angle Promote Lead generation Strategic planning 101

Partners in Excellence

APRIL 6, 2022

As a result, the discussion should be more focused on, “How do we create value in every interaction with our customers?” The customer will never reach out if they don’t know what they should be doing next, what questions they should be be asking, how they should move forward in their process. We call aimlessly.

Cold Call 77

Cold Call Pitch Up-sell Process 77

ConversionXL

MARCH 31, 2021

In this article, I’ll outline how to create an agency content strategy that fuels your business development efforts and generates the optimal kind of organic traffic. Mining your clients for pain-points, success, and topic ideas. When starting out, many agencies blog about topics directly related to their offering.

Appointment 127

Appointment Clients Launch Follow-up 127

SalesProInsider

NOVEMBER 12, 2020

First, don’t make email your ONLY mode of communication. It may not be the choice of your buyers! If possible, at the end of your sales conversations, ask your buyers for their preferred follow-up mode. Should I stop filling your Inbox? I thought you might like these blogs. Don’t do this.

Follow-up 91

Follow-up Conversion Sales Up-sell 91

Hubspot

AUGUST 5, 2020

The only downside to webinars is that a lot of them are live events. If it sounds like a lot of extra work to record a webinar, edit, and figure out where it'll live post-launch, don't worry. This post will show you how to do it in five easy steps. Webinars are a fantastic addition to your content marketing toolkit.

Presentation 67

Presentation Follow-up Represent Start-ups 67

Heinz Marketing

DECEMBER 19, 2017

So maybe I am joining a growing chorus around the negative impact that social media has brought to our existence including Sean Parker of Facebook fame talking about how it exploits human psychology, Chamath Palihapitiya also formerly of Facebook describing how it is ripping our social fabric apart , Jeff Nolan with “End Social Media Co-Dependency.”

Government 76

Government Education CRM Pipeline 76

Heinz Marketing

MARCH 7, 2022

If you’re not already subscribed to Sales Pipeline Radio , or listening live every Thursday at 11:30 a.m Pacific on LinkedIn (also on demand) you can find the transcription and recording here on the blog every Monday morning. I’m your host, Matt Heinz. By Matt Heinz , President of Heinz Marketing.

Pipeline 105

Pipeline Sales Up-sell B2B 105

Gong.io

JANUARY 25, 2019

Making a great hire comes down to the interview questions you ask your sales candidates. Or they ask “creative questions” they’ve heard some tech company uses (cough…Google…cough): “If you were the size of a nickel and trapped in a blender, how would you get out?”. PS: Decrease onboarding ramp time for your new hires.

Quota 80

Quota Sales Drivers/motivators Objection handling 80

Hubspot

FEBRUARY 17, 2021

In 2020, you might have heard your favorite influencers talking about a mysterious new social media app called Clubhouse. But, unless you had a huge online following of your own, you might just be getting access to the app now. And, how do I get in on the action?”.

Non-Profits 101

Non-Profits Launch Entertainment Real Estate 101

SalesHandy

MARCH 21, 2023

This blog contains 35+ proven sales email templates and the best practices for writing a sales email. We have made sure that these are worth your time. Therefore, as promised, we have brought you some of the most effective on how to write sales emails that will generate responses. Let’s jump right in!

Closing 98

Closing X-functional Sales Follow-up 98

Hubspot

DECEMBER 19, 2017

But that doesn’t mean well-crafted content stops playing a role when we hand those prospects over to sales. For marketers, this leaves us with a big question: how do we leverage the content we’ve created to help salespeople bridge the gap, engage more prospects, and close the deal? And only 20% of all sales emails are ever opened.

Closing 76

Closing Referrals Follow-up Sales 76

Veloxy

SEPTEMBER 30, 2021

While it’s hard to stand out in a decision-maker’s flooded inbox, their phone is often left underutilized. What they need is someone who understands the complexity of a sales call, what needs to be said, and how to say it. And share it with your sales colleagues. This is the golden key to cold calling!

Cold Call 211

Cold Call Objectives and Key Results Real Estate Up-sell 211

Hubspot

JANUARY 12, 2018

to your prospects and/or current customers. When’s the last time you were jazzed about checking your inbox? How much does a direct mail campaign cost? It also helps you catch your prospect’s attention. Looking for inspiration for your direct mail campaign? What is direct mail? Everything old is new again.

Appointment 95

Appointment B2C Campaign Manufacturing 95

Hubspot

DECEMBER 28, 2017

Your customers need to know they can depend on you -- that if something goes wrong, you’ll be there.”. How well do you know your tailor? If they’re smart, they’ll develop a personal relationship with you so your loyalty extends beyond their abilities. What about your favorite hotel? Relationship selling examples.

Sell 98

Sell Cross-sell Negotiate Technique 98

Hubspot

SEPTEMBER 27, 2018

Welcome to The Science Behind Success -- a new blog series that explores the best ways to help our brains perform better at work. With psychological research and interviews with leaders in the field, we're showing you how psychology can help you overcome workplace obstacles and excel in your career. Then it's back to work.

Product 78

Product Meeting Education Drivers/motivators 78

Hubspot

OCTOBER 3, 2014

You''ve published a blog post. After brainstorming a topic, doing a whole lot of research, writing a few drafts, adding a couple sweet images, picking a call-to-action, having a buddy edit it, and tightening up your title. To get more eyeballs on your new blog post, you need to do more than just hit "publish."

Pitch 77

Pitch Promote Networking Campaign 77

Hubspot

OCTOBER 4, 2013

Yesterday, when I started researching this post, I received a link from a colleague of mine to a research study which concluded that looking at pictures of cute dogs, kittens, baby pandas, and other bundles of happiness can actually improve your productivity. However, these images can only help with your productivity so much.

Technique 76

Technique Product Meeting Appointment 76

Hubspot

AUGUST 30, 2016

Raise your hand if you’d rather watch a video to learn something new than read about it. But if you’re not sure where to begin, fear not -- we’re here to make sure you don’t just hit the “Live” button on Facebook and stare at the camera like a deer in headlights. How Live Streaming Works. Go ahead -- you’re not alone.

Promote 77

Promote Follow-up Start-ups Networking 77

Hubspot

JUNE 1, 2012

Or maybe you did opt in once upon a time, but the messages are so poorly targeted and infrequently sent you'd have no way of remembering your relationship with that company in the first place. This way, we can all just stop it already. 16 Things People Hate About Your Email Marketing. 1) Emailing People Who Didn't Opt In.

Click Through Rate 76

Click Through Rate Legal Contact CRM 76

Hubspot

AUGUST 17, 2012

A few months ago, we gave you some very important advice on how to ensure your site visitors despise you. now, you have plenty of opportunities to make your leads despise you. 1) Make it nearly impossible for leads to get their hands on your offer. 2) Clog up their inbox real good. That's almost worse, isn't it?

Negotiate 65

Negotiate Follow-up Click Through Rate Represent 65

Hubspot

JULY 14, 2015

There were far too many things to sum up in one blog post, but we compiled some of their top tips for designing a great experience that, you know, converts people into leads and customers. Write your campaign copy first, then design an experience to communicate it visually. But it doesn't have to be this way. Oli Gardner , Co-Founder.

Conversion 76

Conversion Launch Education Campaign 76

Hubspot

FEBRUARY 4, 2013

After your peak season ends, a stretch of slow business begins, and your website and store front become ghost towns. Instead of sitting around and waiting for your season to start again, use this valuable time for marketing! Here's what you should be thinking about to keep your business on people's minds year round.

Niche 78

Niche Real Estate Start-ups Service 78

Hubspot

MAY 22, 2012

Yes, thousands of contacts are a credit card swipe away, but your email marketing program -- a critical part of a well-rounded inbound marketing strategy -- will seriously suffer. oh, and bookmark this list of squeaky-clean and effective ways to build your email list. You need people to email , and you need them quickly.

Contact 78

Contact Trust Gaming Up-sell 78

Hubspot

FEBRUARY 6, 2014

When you''re faced with aggressive sales targets and dwindling lead generation performance, purchasing an email contact list can seem like a tempting quick fix to gain new contacts and disseminate your message. In reality, however, this practice could be the death of your credibility. 8 Dangers of Buying an Email List. Shady, right?

Contact 67

Contact CRM Trust Cold Call 67

Hubspot

OCTOBER 18, 2013

In many ways, the world of PR has become a lot like the world of marketing automation: regardless of your question, one tactic is always the answer. Painted a wall in your office? Alright, here''s how to change how you think about PR, your company, and how the two relate. Write a press release.

Launch 75

Launch Angle Pitch Start-ups 75

Veloxy

MAY 21, 2022

Someone in your office finds a creative subject line in a blog post. You begin using the same subject line, but your open rates are not as promising. Do you know how many subject lines were listed on the first page of Google? How is a salesperson such as yourself supposed to choose 1 of 517 subject lines?

A/B testing 173

A/B testing Prospecting Sports Pitch 173

Hubspot

JUNE 16, 2011

Since 2006, we have been educating hundreds of thousands of marketers and business owners about how marketing is changing and the importance of implementing more inbound marketing into your sales and marketing funnel. But the less talked about story within inbound marketing is that MoFu is also changing.

Lead generation 71

Lead generation B2B Education Growth 71

Hubspot

FEBRUARY 11, 2011

As we were unable to answer all of our participants’ questions live, we decided to address some of them here. As an example, look at Ben & Jerry's and how they dropped email marketing in favor of social media. As an example, look at how wildly successful GroupOn is. On the other hand, the answer is strictly no.

Click Through Rate 62

Click Through Rate Contact CRM Price 62

Hubspot

JANUARY 4, 2013

If you're relying heavily on old-school marketing tactics -- radio and TV commercials, cold calling, email spamming, direct mail, that sort of interruptive stuff -- you might be seeing a decrease in the success of your efforts. How is this possible? More tools are bought today than ever before to block out advertisements.

Technology 78

Technology Technology Cold Call Commission 78

Veloxy

DECEMBER 14, 2021

Your LinkedIn Neighborhood. You swallow spiders in your sleep. Here is your guide to getting the most from your efforts. If you’d like recommendations custom to your role, company, and prospects, reach out to Jeff Grice. Your prospects expect more from you now than ever before. Forever Following Up.

Cold Call 208

Cold Call Consult Up-sell Prospecting 208

SaaStr

SEPTEMBER 12, 2019

So how can you leverage that product’s success to obtain the valuation and funding you need to scale? Ashley Smith, Venture Partner at OpenView provides insight on what investors are looking for in product metrics and growth indicators so you can capitalize on your product’s story for funding. I live in New York City.

Growth 40

Growth Product Price Engineering 40

Hubspot

NOVEMBER 21, 2011

Let's face it, your marketing automation addiction is out of control, and it's no longer working. Your marketing behavior is hurting your prospects, leads, and customers. Worse still, you're ashamed of your marketing tactics, and you hide them from your friends and family. This is no way to live and work.

Click Through Rate 53

Click Through Rate Campaign Prospecting Education 53

Heinz Marketing

JULY 23, 2018

We invite you to listen to Sales Pipeline Radio , live every Thursday 11:30 am PST. For those of you who are joining us live and the numbers listening to us live continue to increase, Paul, every week. We cover a wide range of topics, with a focus on sales development and inside sales priorities. ” for good reason.

Pipeline 45

Pipeline Sales B2B Start-ups 45

Veloxy

MAY 24, 2022

Here at Veloxy, we help sales organizations eliminate non-selling activity , and hence, accelerate your average workday while making two to three times more revenue than before. With that being said, we also have an additional 5 ways to make your workday go by faster. Your alarm goes off and you spring out of bed. Rainy days.

Non-Profits 189

Non-Profits Commission Up-sell Technique 189

Hubspot

MAY 16, 2012

A dark side where email spammers, poor segmenters, and keyword stuffers live trying to pass off their activities as marketing. Enter this blog post. We sorted out the top 20 that really grind our gears, too, and have compiled them below for your reading pleasure. 20 Hints That Your Marketing Stinks. Dear Mrs. Polmateer".I'm

Follow-up 62

Follow-up Campaign Niche Networking 62