Salesforce

JANUARY 8, 2024

” to close a sale. But back at the office, they’ll ask their delivery or product team in a panic, “We can do that, right?” Sales contracts are vital to completing any business transaction. This guide will teach you how to draft a bulletproof sales contract. Why is a sales contract important?

Contract 110

Contract Process Legal Real Estate 110

SaaStr

APRIL 14, 2025

Dear SaaStr: How Do I Learn to Close Big Enterprise Deals Better? Closing high-ticket enterprise deals is a different beast compared to SMB or mid-market sales. For example, a $25k pilot can grow into a $1M+ enterprise-wide contract over time. Simplify your pricing, contracts, and approval processes. Embrace them.

Closing 63

Closing Contract Pitch Finance 63

SaaStr

MAY 7, 2024

Dear SaaStr: What’s a Resonable Discount for an Annual Contract? How About a 3 Year Contract? Before then, think instead about marking up the prices of non-annual contracts to account for churn. You’ll likely want non-annual contracts to be priced 20%-30% higher to account for the effect of churn, but the exact % can vary.

Contract 111

Contract Price Commission Closing 111

Sales Hacker

OCTOBER 11, 2024

Product : Vanta Your deal is almost closed, and all that’s left is the security review. With Vanta Questionnaire Automation, go-to-market teams can complete security reviews up to 5 times faster, helping you close deals in less time than ever. improving questioning techniques can lead to a higher close rate).

GTM 113

GTM X-functional Pipeline Construction 113

SaaStr

NOVEMBER 30, 2024

A related post here: The 1 Simple Test to Know if You’ve Actually Hired a Real VP of Product or Customer Success … Or Not (note: an updated SaaStr Classic post) The post The 30-Day Test: How to Know if Your VP of Sales Will Succeed appeared first on SaaStr.

Pipeline 117

Pipeline Contract Sales Growth 117

Iannarino

JULY 6, 2021

This post may be a bitter pill for those who believe their clients buy from them because they like their company, their products, or both. Even though these things are important, their value can only be recognized (not to mention realized) after the client signs a contract.

Clients 325

Clients Contract Contact Conversion 325

Sales Hacker

MARCH 21, 2025

Every great Product-Led Growth (PLG) company eventually faces a crossroads: When and how to introduce a Sales-Led Growth (SLG) motion. Inbound requests for larger contracts and enterprise agreements. Product & engineering trade-offs: PLG requires simplicity, while enterprise customers demand customization.

Growth 74

Growth GTM Product Government 74

The 5% Institute

APRIL 27, 2022

One of the most critical parts of sales training , is learning how to close a sale without being pushy. Without the close; your discovery call and everything else after may be wasted time, so learning how to ask effectively is critical for consistent sales. Pro Tip – The Sale Happens Before You Ask To Close It.

Closing 143

Closing Consult Technique Sales 143

SaaStr

JUNE 21, 2025

The B2B and SaaS market has clearly separated into two different value propositions: Mission-critical AI platforms (strong performance) Traditional productivity tool s (facing headwinds) Let us break it down category by category. Category Analysis: The New SaaS Hierarchy Tier 1: AI + Government = Money Printer Average Return: +165.2%

B2B 104

B2B Government Healthcare Contract 104

Iannarino

JULY 19, 2021

Having established that your company was a perfect fit for the prospective client, the next step is to inform your prospective client about your products or services. At this point, you may or may not need to provide a presentation, but you will eventually have to provide your client with a proposal and a contract. Our Solution.

Conversion 334

Conversion Clients Sales Presentation 334

The 5% Institute

SEPTEMBER 14, 2021

The soft close is easily our most favourite sales closing technique, because you’ll have a higher chance of getting your outcome – and without the risk of breaking rapport. The magic of succeeding with the soft close, is all the work you do prior, leading up to asking for the sale. What Is The Soft Close?

Closing 144

Closing Technique Consult Pitch 144

SaaStr

JUNE 12, 2025

We’re said this many times over the years at SaaStr, and it’s as true today as then: You should hire your first AE (Account Executive) once you’ve closed at least 10-20 customers yourself as the founder. Another key factor is your ACV (Annual Contract Value). Dear SaaStr: When Should I Hire My First AE? Not before.

Contract 80

Contract Quota Pitch Closing 80

Martech

JANUARY 14, 2025

Another cut content production in half yet doubled its effectiveness by focusing on what customers actually need. Partnering closely with sales Not through fancy slide decks about “alignment” but by embedding marketers directly into major deal pursuits. One CMO reduced her martech spend by 40% and saw lead quality improve.

Pipeline 126

Pipeline Contract Campaign Growth 126

Martech

DECEMBER 6, 2024

Where martech fits in the organization As a martech practitioner, I have sat in marketing, IT and on a product team. Martechs role in marketing When martech practitioners sit in marketing, they are naturally close to marketers the ultimate stakeholders of martech projects. Understanding this also helps with martech team formation.

Technology 112

Technology Technology Legal Contract 112

Martech

FEBRUARY 7, 2025

Contract timing My team once negotiated a contract with a new vendor where timing was critical. Vendors often offer significant discounts and concessions during this period to close deals and meet their goals, and this was the case for us. It’s a reminder that leaning on organizational partners can help everyone succeed.

Contract 106

Contract Non-Profits Hospitality Negotiate 106

Gong.io

SEPTEMBER 9, 2021

Here’s what you need to know if you want to close six-figure deals: Bigger deals need more multi-threading. We analyzed 10,332 sales deals and uncovered a strong correlation between deal value and the number of buyers involved in closed-won deals: Complex deals take longer, involve more people, and require building multiple use cases. .

Closing 162

Closing Sports GTM Legal 162

Sales Gravy

FEBRUARY 4, 2025

Zack faces a unique challenge that may sound specific at first but is more common than you think: he can only close a deal if his customer closes a deal of their own first. Your product or service is secondaryimportant, but not top of mind until theyre assured of a win. Today, we took a call from Zack in Defiance, Ohio.

Sell 73

Sell Customers Contract Construction 73

SaaStr

APRIL 6, 2025

Celebrations are shifting from contract signatures to consumption metrics – Their team is evolving beyond celebrating closed deals to automated alerts for customer usage milestones, fundamentally changing what success looks like. In the early days, domain expertise was critical as the company established market credibility.

Growth 78

Growth Territory Teamwork Cross-sell 78

Martech

JANUARY 8, 2025

Set up rules so leads are routed to the right person immediately based on location, deal size, product interest or any other criteria that make sense for your business. Create a killer FAQ page, add in-depth product demo videos and sprinkle case studies or testimonials throughout your website. The fix Streamline your tech stack.

CRM 124

CRM Follow-up Sales Prospecting 124

Martech

OCTOBER 19, 2023

While businesses value the synergy between marketing, sales and product teams in theory, they often struggle to create a cohesive atmosphere and deliver seamless customer experiences in practice. HubSpot also found that looking into revenue generated, conversions and deal closing rate indicates if the teams align properly.

Product 133

Product Contract Drivers/motivators SQL 133

Martech

SEPTEMBER 12, 2024

77% of all workers using AI say the technology is doing more work for them, and that it’s contributing to burnout and making it harder to be productive, according to a study by Upwork. Assisted authoring capabilities provide sales teams with AI-generated responses to contract questions, emails and summaries for quotes and proposals.

Cross-sell 114

Cross-sell Construction Legal Contract 114

SaaStr

MAY 5, 2025

Heres how: Risk Mitigation : Pilots allow customers to test your product in a controlled environment before committing to a full rollout. Proof of Value : A well-executed pilot demonstrates the tangible value your product delivers. Internal Buy-In : For enterprise clients, a pilot can help them build internal support for your product.

Customers 94

Customers Contract Clients Trust 94

SaaStr

NOVEMBER 27, 2024

Its product provides software to spas and salons but it’s not new (the first salon software came out in the 80s), and neither is a lot of the vertical software getting hot today. 10-12 products make Toast work. When you add a product like payroll or payments, it’s not enough to just integrate it. It’s a fallacy.

Appointment 101

Appointment Contract Commission Niche 101

Highspot

FEBRUARY 20, 2025

Key Takeaways Product training is essential for anyone responsible for taking a product to market. 77% of B2B buyers found their most recent purchase very complex or difficult, emphasizing the need for in-depth product knowledge. Product training techniques like gamification keep teams motivated. What is Product Training?

Product 52

Product GTM Objectives and Key Results Cross-sell 52

RingDNA

MARCH 26, 2025

If you live for weekend trout fishing trips you might slip it in there, but not at the expense of describing the products or services you are selling. Whether it’s engineers sharing new product features or customer success reps highlighting client wins, your entire team can contribute to the company’s growing authority.

Closing 62

Closing B2B Sell Referrals 62

SaaStr

JANUARY 11, 2024

So somehow, “Product Led Growth” became a seemingly magic savior for many struggling SaaS companies. It will make your product better and easier to use, if nothing else. But with everyone discussing PLG, there just isn’t enough discussion in B2B of Product-Led Retention. Make your product self-deployable.

Product 124

Product Growth B2C B2B 124

SaaStr

APRIL 28, 2025

This isn’t just a note-takerit’s an AI that knows your product cold. Products like Delphi are already enabling this functionality where an AI version of yourself can join meetings. Products like Delphi are already enabling this functionality where an AI version of yourself can join meetings.

Negotiate 97

Negotiate Contract E-commerce Price 97

Hubspot

AUGUST 26, 2024

I identified a key stakeholder with purchasing authority, reached out with a simple yet elegant email pitch, and they responded asking me for a contract they could sign right away. No one is going to sign a contract on your first outreach, and they probably won’t even respond to your email or answer the phone.

Follow-up 85

Follow-up Contract Sales Technology 85

Sales Pop!

NOVEMBER 18, 2022

As the selling year draws to a close, we’re captivated by Q4 activities focused on closing the year strong in terms of winning business and, hopefully, also delivering as much value as possible to our clients. I love the Clement Stone quote – “You are a product of your environment. I’ll close with another amazing quote.

Real Estate 242

Real Estate Healthcare Objectives and Key Results Government 242

Iannarino

AUGUST 1, 2021

It’s unlikely that a more recent lead is automatically better than an older lead, or even than a target that is already locked into a contract with your competitor —even if the new contact devoted two minutes to filling out a form on your website. In sales, recency bias often influences how we evaluate leads.

Intrinsic 343

Intrinsic Clients Contact Contract 343

SaaStr

JUNE 6, 2025

The Implications for SaaS Leaders This data should fundamentally change how SaaS companies approach 2025 and 2026: Sales Cycles Are Getting Longer : If aggregate ARR additions are down 30%, individual deals are taking longer to close. The bar for product quality, integration capabilities, and demonstrable ROI has never been higher.

Territory 100

Territory Growth Price Contract 100

Search Engine Land

JULY 22, 2024

The ability to share specific products is limited as you only have so many videos that can be filmed and placements to publish without chasing fans away. This includes furniture, made-to-order gifts and print-on-demand products. Standard holiday : When votes are close to a 50/50 split. Line those up sooner in the season.

Niche 98

Niche Retail Promote Follow-up 98

Salesforce

SEPTEMBER 19, 2023

Ah — that sometimes elusive, but always thrilling moment when you close a deal. That’s why we’ll move past outdated and ineffective sales closing techniques in this article and talk to sales experts to get the nitty-gritty of what it means to close like a boss in today’s world. How do you improve at closing?

Technique 105

Technique Closing Sales Electricity 105

Veloxy

JUNE 21, 2021

Introduction Opening Lead Qualification Closing the Sale. Introduction Opening Lead Qualification Closing the Sale. A great way to do this is by coming up with three common problems your customers experience that your product or service can help with. Close the Sale. Cold Calling Script Structure.

Cold Call 298

Cold Call Objectives and Key Results Pitch Follow-up 298

Sales Pop!

NOVEMBER 5, 2021

We needed multiple contracts with hardware and software vendors. But Microsoft was a closed system, and I have recounted numerous times throughout my books and articles how, at the time, I was a very vocal advocate of open source. I contracted with the Austrian government to explore open source’s possibilities.

Pipeline 246

Pipeline CRM Territory Contract 246

PandaDoc

OCTOBER 15, 2024

As businesses and competition grows, more companies are turning to deal desk software to organize their processes and close more deals. Deal desks can incorporate large teams of relevant stakeholders within sales, finance, product marketing, product management, legal, customer success, and more as needed.

Legal 52

Legal Contract Cross-sell Finance 52

Iannarino

MARCH 2, 2023

The good news is, by helping your buyer with problems related to making a purchase decision and implementing change, you increase your chances of solving the other problems that cause a prospective client to buy your product or service. If you fail to address the pain points related to the buying process, you can forget about closing deals.

B2B 286

B2B Contact Clients Entertainment 286