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How Sales Teams Can Use AI to Follow Up With Leads

Hubspot

I woke up to my alarm clock shattering that fantasy. In fact, when you’re tenacious enough to book a call, data from Marketing Wizdom suggests that a mere 2% of sales leads will close on the first meeting. It’s a time consuming but necessary process, which means mastering the AI sales follow-up can be a game-changer.

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How Your First Meeting Repels Your Prospective Client

Iannarino

The Gist: The way to a second meeting is a valuable first meeting. A lot of legacy practices prevent second meetings. You never get a second chance to make a first impression, which means you have a lot riding on your meeting with a new client. How to Avoid a Second Meeting.

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3 tips to maximize your ROI at events

Martech

Here’s how to maximize your conference ROI, from planning to follow-up. Book meetings ahead of time Reach out to prospects, connections and customers to connect with during the event. Make a real plan by deciding who you want to meet, what you can offer and what you hope to achieve from each interaction.

CRM 128
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AI Tasks and Tools for SDR Success

Heinz Marketing

Prospecting and Lead Generation Challenge : Finding qualified leads is time-consuming, and SDRs often spend hours searching for contact information and gathering data to assess lead quality. Note: You will need LinkedIn Sales Navigator to get contact info from 6sense; 6sense serves up visitor info but not contact info.

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Why buyer groups matter in B2B demand gen and how to target them

Martech

Meetings often involve stakeholders from different departments, so focusing only on key decision-makers may overlook the broader buyer group journey. Each member may have up to 15 interactions with each vendor under evaluation. Notably, over 70% of these interactions occur before any member of the buyer group contacts the sellers.

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7 Tips for writing the perfect follow-up sales email (according to science)

Gong.io

Subscribe here and follow me to read upcoming research. Or maybe just a quick “bubbling this up” email. ( That’s why the Gong data team analyzed 304,174 emails to learn which prospecting follow-up email leads to more booked meetings. . And book A LOT more meetings. I knew I’d get a reply. .

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Why you’re probably underutilizing email sequences

Martech

You can use them to promote events, keep leads engaged, follow up with customers and much more. Instead, set up a sequence to do it for you, making sure people don’t forget about your event and increasing attendance. Then, follow up with a recording link and a quick survey to get feedback.