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The New Rules of AI Investing: Why Speed Beats Strategy and Labor Budget Is the New Software Budget with Google Cloud’s COO

SaaStr

A year later, we have Verizon, Seattle Children’s Hospital, and Toyota rolling out GenAI applications on factory floors, in hospitals, and call centers.” When AI can replace expensive human tasks like medical scribing, even conservative hospital systems move fast. A year ago we were talking about pilots.

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Lessons learned from martech wins

Martech

Contract timing My team once negotiated a contract with a new vendor where timing was critical. Vendors often offer significant discounts and concessions during this period to close deals and meet their goals, and this was the case for us. My career has taken me to companies in higher education, B2B SaaS and hospitality.

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3 Ways Life Sciences Organizations Can Use AI Today

Salesforce

In fact, 80% of clinical trials fail to meet participant enrollment targets , and most eligible candidates don’t even know about the trials they qualify for. Automating the creation of tailored and secure medical sales emails can streamline communication with stakeholders such as hospitals, clinics, and physicians. Learn more

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80 Founders Share The Moment They Knew … When They Really Had Something

SaaStr

“When on New Year’s Eve, customers kept sending us signed contracts.” “When my first meeting with a major college athletic department scheduled for 30 minutes went on for 2.5 I was doing my product talks at the hospital & the nurse asked for a few min to pray. 20% conversion. we want your numbers now!prayers

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How to build feedback into your agile marketing workflow

Martech

As part of their morning standup meeting, each team member would share any feedback they had gotten from any piece of marketing that had gone live recently. Shannon would give a quick update such as, “The Facebook ad we are running on our new hospital is performing better than expected. Click here to download!

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How to Become a Thought Leader in B2B Healthcare Marketing

Heinz Marketing

Physicians and their respective hospitals/clinics are focused on very personalized care for their patients. More than likely, your target audience is not in search of a vendor, product, or service; they are already likely in a contract with another vendor or may be testing a competitor’s product/service.

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12 Common Ways You Undermine Your Chances of Closing (& How to Avoid Them), According to The Virtual CRO's President

Hubspot

You have poor nonverbal communication when meeting. You're too passive when setting meetings with prospects. So when you’re setting a meeting, be willing to be assertive. For instance, don‘t over-thank them for accepting a meeting or ’“making time to meet”. You're too passive during meetings with prospects.

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