SaaStr

SEPTEMBER 8, 2020

Jason identifies product/market fit (PMF) as the stage where a startup that has struggled to get customers suddenly sees growth but they don’t know why. It could be, for example, because a feature they launched was far more important than they thought it would be, etc. On finding product-market fit in the early stages.

Growth 121

Growth Hospitality Cross-sell Territory 121

Sales Pop!

AUGUST 20, 2021

These can be a unique selling proposition, recommendations, business launch questions, success stories, demonstrations, and presentations. B2B companies sell their products or services to other companies instead of selling them to customers. selling a different product or upgrading their current product to a new version).

Inside sales 246

Inside sales B2B CRM Price 246

Martech

SEPTEMBER 16, 2024

Increase cross-sell and upsell revenue by 25%. Sample goals: Launch three co-marketing campaigns, generating a 20% increase in leads. Sample goals: Launch two new product positioning campaigns, increasing market share by 10%. Sample goals: Shorten the sales cycle by 20%. Sample goals: Grow user group membership by 40%.

Go To Market 67

Go To Market Objectives and Key Results A/B testing Territory 67

Salesforce

NOVEMBER 2, 2023

That’s the beauty of effective cross-selling. What you’ll learn: What is cross-selling? See how it works What is cross-selling? Cross-selling is a sales strategy where a seller offers complementary products or services to existing customers, delivering more value while increasing revenue.

Cross-sell 69

Cross-sell Sell Quota Pitch 69

SaaStr

APRIL 13, 2025

” Cross-selling generates $5M+ in new monthly revenue – Rippling’s cross-sell motion alone drives over $5 million in net new ARR each month before counting any new customer acquisitions. The UK Launch Example: Integration as the Product Conrad uses Rippling’s UK launch to illustrate his point.

Cross-sell 60

Cross-sell Launch UX Up-sell 60

SaaStr

MAY 19, 2021

Pretty incredible for a product that just launched in 2014. This is a super-helpful breakdown for anyone selling to customers both smaller and larger. So those seem like good yardsticks to shoot for if you sell to SMBs of all shapes and sizes and are somewhat like Monday. But bigger customers fueling the most growth.

Legal 144

Legal Cross-sell Government Launch 144

ClickFunnels

JANUARY 28, 2022

That being said, the goal of lead generation isn’t to collect as many email addresses as possible, it’s to get the contact details of your dream customers so that you could then sell them your products. Are you seeing steady profit growth every month? Add Upsells, Cross-Sells, and Downsells to Your Offers.

Lead generation 217

Lead generation Cross-sell Profit margin Contact 217

SaaStr

OCTOBER 8, 2020

We caught up with one of the SaaStr community’s favorite speakers, Dharmesh Shah CTO and co-founder of Hubspot on lessons learnings launching a second product. Hubspot launched Sales CRM as a Free product, which might have been a partial mistake. Hubspot recently expanded its Sales products and the learnings were top of mind.

Launch 105

Launch Product CRM Cross-sell 105

Sales Hacker

MAY 7, 2025

The importance of cross-functional stream teams for accelerating GTM initiatives. We identify cross-functional streams of work that have dependencies cross-functionally that we need to get done. Speaker 2: I wanna know how this insane growth actually happened. My career accelerated when I helped other people.

GTM 81

GTM Engineering Customers Cross-sell 81

ClickFunnels

OCTOBER 18, 2021

Otherwise, your personal limitations will stunt the growth of your business, until you reach the point where it stops growing altogether. Here at ClickFunnels, we believe that the best way to sell online is via sales funnels, specifically a sales funnel called the Value Ladder. And launch your funnel! …in in just five days.

Lead generation 219

Lead generation Cross-sell Start-ups Campaign 219

Highspot

FEBRUARY 3, 2025

Driving successful go-to-market initiatives is no easy featand once launched, understanding how theyre performing can often feel like a guessing game. This execution gap is a major barrier to growth, largely driven by disconnected teams working in silos.

Go To Market 52

Go To Market Cross-sell Launch Strategize 52

Sales Hacker

MARCH 19, 2020

If your company is struggling to sell into one industry but is closing at a massive clip in another industry, you can bet that trend will continue. This is why sales enablement initiatives containing a formal process for cross-functional collaboration are most likely to hit expectations ( source ). It’s the Digital Age.

Growth 101

Growth Customers Referrals B2B 101

SaaStr

FEBRUARY 20, 2023

Pleo’s VP of Product Growth, Haresh Baraj, and Commercial Director, Aiyana Scully Moorhead, share their stories on breaking down barriers to build trust and empathy that enable collaboration and push. Product vs. commercial In most companies, product-led growth is determined by how aligned teams are across an organization.

Product 98

Product Growth Cross-sell Trust 98

Salesforce

SEPTEMBER 14, 2021

Marketers can tap into the full power of Salesforce to launch and uplevel real-time personalization , analyze the impact of your campaigns, glean insights across the full customer journey to optimize your efforts, and more. To succeed in today’s digital-first world, you need to market, sell, and engage audiences from anywhere.

Growth 98

Growth Cross-sell Customer Relationship Management Retail 98

Salesforce

APRIL 2, 2025

Implementing a product-led growth (PLG) strategy significantly increases the likelihood of converting these prospects into paying customers. These insights offer an opportunity for sales teams to tailor their outreach and identify upsell and cross-sell opportunities. Fantastic that’s an essential first step.

Product 86

Product Territory Sales Price 86

SaaStr

MAY 30, 2024

With a PLG-heavy background, first working at Microsoft Azure and again with Atlassian, the PLG pioneers, he gives insights into leveraging PLG for the growth of your organization. It’s an end-user-focused growth model where your product drives acquisition, activation, expansion, and retention. It’s a growth model and GTM strategy.

Cross-sell 117

Cross-sell Customers Pitch Drivers/motivators 117

Highspot

JANUARY 23, 2025

In other words, hard skills guide what sales reps sell, and soft skills determine how they sell to prospects. All of these consultative selling factors contribute to stronger client relationships. Growth Mindset Reps with a growth mindset embrace feedback and view challenges as learning opportunities.

Objectives and Key Results 52

Objectives and Key Results Negotiate Cross-sell Technique 52

Cerebral Selling

MARCH 4, 2024

The Massive Impact of Great Sales Leadership I started my career as a research scientist before spending nearly two decades in sales leadership roles across four high-growth tech startups and five years as a Vice President at Salesforce. The result was a more powerful, human, and high-conviction way of selling.

Cross-sell 130

Cross-sell Sales Referrals Launch 130

Sales Hacker

MAY 7, 2025

The importance of cross-functional stream teams for accelerating GTM initiatives. We identify cross-functional streams of work that have dependencies cross-functionally that we need to get done. Speaker 2: I wanna know how this insane growth actually happened. My career accelerated when I helped other people.

GTM 67

GTM Engineering Customers Cross-sell 67

SaaStr

SEPTEMBER 29, 2023

Lattice has launched four product suites in the last eight years, and the ideas that drove their growth apply to most companies today. On the supply side — GTM gets more efficient, and the cost of selling net new customers is unbelievably higher than selling to existing customers. Who is going to do the selling?

Product 111

Product GTM Cross-sell Commission 111

Highspot

FEBRUARY 20, 2025

Product training is a structured learning process that helps team members understand, communicate, and sell a product. According to Gartner, 77% of B2B buyers say their most recent purchase felt “very complex or difficult,” highlighting the importance of thorough product knowledge for anyone selling or supporting a solution.

Product 52

Product GTM Objectives and Key Results Cross-sell 52

Sales Hacker

DECEMBER 17, 2024

15:41) Scaling Twitter’s ad business and managing hyper-growth. (26:54) Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth. They’re signing the renewals, the cross-sell, up-sell. and the expectations?

GTM 99

GTM Engineering Electricity X-functional 99

SaaStr

SEPTEMBER 28, 2023

They offer all the features you need to sell to Enterprise customers. Single sign-on SAML authentication SCIM provisioning for user management You can sell to 20-30-40-person companies all day, but if you want to sell to hundreds of people in a company, you will need this stuff, and WorkOS helps you do it fast. And you should.

Cross-sell 110

Cross-sell Growth Up-sell Launch 110

Highspot

NOVEMBER 24, 2024

Yet despite these benefits, many organizations still hesitate to implement and leave their teams underprepared, missing growth opportunities. It’s typically a cross-functional initiative between sales and marketing. On the flip side, sales enablement provides the tools to sell better. So, why the hesitation?

Pitch 52

Pitch Sales Technique Cross-sell 52

Martech

SEPTEMBER 29, 2021

While many companies struggled to adapt during the pandemic, Dennis Publishing, the parent company of popular media brands like Kiplinger, The Week, several automotive publications, among others, decided to prioritize business transformation and find new ways to drive growth through audience monetization. And its strategy is paying off.

E-commerce 114

E-commerce Real Estate Cross-sell Growth 114

Sales Hacker

SEPTEMBER 27, 2024

Set up a “Funnel GPS Call” – a call to unify sales, marketing, and partnerships Atlan runs “Funnel GPS Calls,” which are cross-functional meetings that bring sales, marketing, and partnerships together to review the pipeline and align on strategy. Segmenting partners allows you to maximize both short-term impact and long-term growth.

GTM 109

GTM Strategize Launch Pipeline 109

ConversionXL

JUNE 16, 2022

Being consistent earns trust and cements brand status—qualities that add 10–20% to your overall growth, according to LucidPress research. For example, let’s say for every new feature launch, you create a new landing page. Base your promotion plan on successful past launches and highly engaged channels. Key goals and challenges.

Campaign 149

Campaign Objectives and Key Results Launch Click Through Rate 149

SaaStr

SEPTEMBER 11, 2024

Lucid launched in 2010 (before PLG was a term), and their team had an intense focus on product early on, so much so that the COO at the time read through hundreds of thousands of customer support tickets to hear directly from customers. They should be highly cross-functional and know how to navigate your sales motion.

Territory 120

Territory GTM Price Cross-sell 120

Martech

OCTOBER 19, 2023

It encompasses income generated from first-time customers, upsells, cross-sells and new product or service launches. New revenue Tracking new revenue is essential for evaluating the success of your efforts in expanding your customer base. This means that your revenue from the last year is $157,500.

Product 135

Product Contract Drivers/motivators SQL 135

Partners in Excellence

SEPTEMBER 10, 2012

But what happens when our sweet spot becomes a constraint to our growth and success? Managers asking sales people to commit time selling outside the sweet spot must recognize this, They must adjust their performance expectations. Having said that, companies need to sustain growth. How do we sell new stuff to new customers?

Non-Profits 110

Non-Profits Manufacturing Cross-sell Education 110

Hubspot

JUNE 16, 2011

Michael is the founder of SocialMediaExaminer.com , author of the books Launch: How to Quickly Propel Your Business Beyond the Competition and Writing White Papers: How to Capture Readers and Keep Them Engaged , the popular Social Media Marketing Industry Report , and the man behind large summits, such as the Social Media Success Summit.

Launch 66

Launch Cross-sell Pitch Strategize 66

SaaStr

FEBRUARY 14, 2023

It’s a leveling out from a period of explosive growth. While this fights inflation, it also means that high-growth companies have prospects who see cash flow very far in the future and buy into the company’s future growth. Growth Is Still Number One Growth is still the number one metric, but it’s not the only one.

Profit margin 103

Profit margin Drivers/motivators Cross-sell Growth 103

Martech

FEBRUARY 25, 2022

This includes cross-channel, multi-touch and multi-wave campaigns. Designed to empower growth marketers to deliver consistent customer experiences, drive product adoption and advocacy. The HubSpot Growth Platform is a full software stack for marketing, sales and customer success, with a free CRM at its core. Target customers.

E-commerce 122

E-commerce B2C Manufacturing Hospitality 122

SaaStr

MAY 10, 2021

Shopify sells roughly 75% SMB / 25% enterprise, and while it hasn’t always disclosed its NRR (many SMB leaders don’t), what disclosure there has been in the past was around 100%. And when it packaged both together more and more closely, NRR crossed 100%, probably to 110%. Overall customer growth is 29%.

Cross-sell 95

Cross-sell Launch Growth Service 95

Highspot

OCTOBER 23, 2023

However, launching your product is not just another item on your to-do list; it’s a defining moment that can make or break your business. So, how do you ensure your product launch bears fruit? What is a Product Launch? A product launch is a company’s meticulous process to present its new or updated product to the market.

Launch 59

Launch Negotiate Product GTM 59

SaaStr

MARCH 31, 2020

Founder Guillaume Cabane provides information on when and how to run a growth team and provides multiple examples of growth models. Use these tools to determine how to run growth experiments at your organization. Guillaume Cabane | Founder @ Growth Ex Machina. Want to see more content like this? FULL TRANSCRIPT BELOW.

Growth 59

Growth Engineering Launch Commission 59

Sales Hacker

FEBRUARY 1, 2021

This is all good business practice and should be anticipated by selling organisations. Uncover and leverage revenue growth opportunities. For many businesses, especially those operating a SaaS model, achieving the full price increase is vital to driving top-line growth. Up-Sell, Cross-Sell. Price Increase.

Customers 97

Customers Contract Cross-sell Account management 97