Heinz Marketing

MAY 15, 2025

Knowing who you’re selling toand how they make buying decisionsis key to building effective campaigns, aligning sales and marketing, and accelerating pipeline. Use this data to build a documented, cross-functional ICP definition. They focus on business goals, cross-functional collaboration, and professional outcomes.

Drivers/motivators 80

Drivers/motivators B2C Cross-sell B2B 80

PandaDoc

MARCH 25, 2025

If youre selling a cup of coffee, the options are relatively simple. This stage often involves legal review and procurement discussions. Identifying upsell and cross-sell opportunities to drive continued revenue growth. The sales process varies greatly depending on the purchase. Take buying a CRM, for example.

Objectives and Key Results 52

Objectives and Key Results Contract Legal Sales 52

PandaDoc

MAY 12, 2025

Selling additional products or services usually sounds like a good thing, but thats only true when every extra sale contributes to your overall bottom line. Marginal revenue can help by showing exactly how much additional income your business brings in from selling one more unit. Why does MR function this way when used in theory?

Price 52

Price Manufacturing Cross-sell Up-sell 52

Sales Hacker

JUNE 17, 2025

Dennis Lyandres: Okay, so Sophie Buonassisi: when it comes to cross vertical software and ai, [00:04:00] what are you really advising founders on today? And then they’re going to expend who they sell to, so what stakeholders they kind of sell to, and they’re gonna eventually kind of fork out of that workflow.

GTM 88

GTM Customers Construction X-functional 88

SaaStr

OCTOBER 16, 2024

The bar has gone up, and it’s not just in AI. So yes, while it’s true that challenges are real for those in the right-hand column above – overall cloud spend is still up 20%. Crowdstrike is up and still grew 35%. You have to maybe either sell to different customers, or have to build more software or be more AI.

B2B 127

B2B Legal Cross-sell Growth 127

Sales Hacker

MARCH 25, 2025

Getting entire work done or processes done in the background and only bubbling up to a human when it has an exception. So it’s kind of like coming up with something based on giving it a task or a goal, it’s going to reason on a plan on how to accomplish that. tool selection. And that’s going to be dynamic.

GTM 69

GTM X-functional Start-ups Relationship building 69

SaaStr

JUNE 25, 2025

This bottom-up innovation model ensures product ideas come from technical feasibility rather than market research alone. AI Governance Committee Rather than treating AI adoption as purely a technology initiative, Rubrik established an AI governance committee including InfoSec, Legal, and business stakeholders.

Legal 101

Legal Cross-sell Government Engineering 101

Martech

DECEMBER 26, 2024

Expect more sophisticated in-store media networks that allow for cross-channel campaigns, with personalized offers appearing on digital screens as a customer walks through a store, said Megan Harbold, VP strategy and growth for omnichannel marketing platform Skai. Email: Business email address Sign me up! Processing.

Customers 126

Customers Government Healthcare Hospitality 126

Sales Hacker

FEBRUARY 4, 2025

His last role was the CFO of Landing, where he oversaw the companys Finance, Legal and People operations. 18:13 The role of cross-functional communication. 18:13 The role of cross-functional communication. So you guys are open up a new chapter down there. Cause you’re not setting up [00:09:00] trust.

GTM 88

GTM Finance Cross-sell X-functional 88

Salesforce

OCTOBER 18, 2024

You’ve probably picked up some business skills in your lifetime. Start it up Examples of small business ideas One of the best ways to develop an idea for a small business is to consider your talents. Social media management: Some folks dread keeping up with the latest online trends. Are you experienced? Just get started.

Minimum Viable Product 111

Minimum Viable Product Cross-sell Niche Legal 111

Sales Hacker

JUNE 3, 2025

You know, it was probably around 2000 when I saw the internet just absolutely blowing up. And I went to sell advertising solutions for them and I really enjoyed, you know, matching. audiences that were on Lycos, platforms to what an advertiser was looking to do sell their products. So you ask, how does a guy from Boston get to.

GTM 92

GTM Territory Gaming Sales 92

Salesforce

MAY 12, 2025

Difference between net retention rate and gross revenue retention Tips to improve your net retention rate Unify sales, finance, and legal on the #1 AI CRM When sales, finance, and legal are disconnected, the customer feels the pain. Sign up now Thanks, you’re subscribed! How to calculate NRR What is a good NRR?

Cross-sell 59

Cross-sell Territory Finance Contract 59

Hubspot

FEBRUARY 12, 2025

We didnt have that sort of money, but we didnt want to give up either. Instead of training the tool to pick up billions of data points, we restricted it to pick the data from the users X profile only. Use Microsoft Azure, HubSpot , Google Cloud, and AWS for speeding up deployment, scaling growth, and unlocking actionable insights.

Minimum Viable Product 36

Minimum Viable Product X-functional Healthcare Territory 36

Salesforce

MARCH 3, 2025

That’s what it’s like when sales reps manage approvals, pricing, and legal terms piecemeal, chasing down stakeholders for every deal. A Deal Desk is a cross-functional team that streamlines the closing of sales complex and non-standard deals, handling everything from quote to cash. Learn more What can a Deal Desk help with?

Legal 59

Legal Contract Finance Non-Profits 59

Salesforce

JUNE 16, 2025

More specifically, the analytics, reporting, model building, and AI acting on your customer data will all be better – likely much better – because the underlying data is more complete, accurate and up to date. Data can raise the overall value of your business, most obviously, if you decide to sell or go public. We think so.

Customers 71

Customers Cross-sell Legal Campaign 71

Sales Hacker

APRIL 15, 2025

Sign up here: [link] GTM 142 Episode Transcript Udi Ledergor: Just focus on building a great product people love. And the founder said, well, get us lots of leads and lots of meetings and we’ll, we’ll sell to them. Like I can go bring a hundred more lookalikes if I know who we’re selling to.

GTM 63

GTM B2B Follow-up Campaign 63

SaaStr

MARCH 16, 2024

Dear SaaStr: I Have Some Shares in a Successful Start-Up I Worked At, But the Company Won’t Let Me Sell Them. And while it mainly impacts ex-employees, it also impacts angel and seed investors who are often blocked from selling as well. Why do scale-ups and startups do this? Why do scale-ups and startups do this?

Start-ups 115

Start-ups Up-sell Sell Cross-sell 115

SaaStr

MAY 19, 2021

This is a super-helpful breakdown for anyone selling to customers both smaller and larger. So those seem like good yardsticks to shoot for if you sell to SMBs of all shapes and sizes and are somewhat like Monday. But once you cross 10 seats, you should start to see the benefits of account growth and 120% NRR like Monday. #2.

Legal 144

Legal Cross-sell Government Launch 144

Sales Pop!

AUGUST 20, 2021

These can be a unique selling proposition, recommendations, business launch questions, success stories, demonstrations, and presentations. B2B companies sell their products or services to other companies instead of selling them to customers. selling a different product or upgrading their current product to a new version).

Inside sales 246

Inside sales B2B CRM Price 246

Sales Pop!

JANUARY 5, 2023

An example I’ve brought up in the past is the firefighter, who has the meaning of saving lives and property. And much of journalism, a field that once had a great deal of meaning, seems to have wholly lost its search for objective truth in the quest to sell advertising. Professional Meaning. What does meaning do for a profession?

Pipeline 232

Pipeline Intrinsic CRM Networking 232

Sales Hacker

DECEMBER 4, 2020

That’s what selling without a sales dashboard is like. This not only takes time away from selling, it can introduce a lot of opportunities for mistakes. Sales leaders can use a dashboard to understand the game their team is playing as they sell and identify where reps may need help or extra training. What is a Sales Dashboard?

Pipeline 135

Pipeline Cross-sell CRM Sales 135

Martech

OCTOBER 16, 2023

Keep this archetype handy as you define what a transactional email is for categorization and legality to be sure you have covered all of your bases. The design also must scale up for large orders. Don’t forget to cross-sell or upsell Have a cross-selling or upselling module in your transactional email to drive additional revenue.

Cross-sell 136

Cross-sell Retail B2C Strategize 136

SaaStr

JUNE 16, 2021

And it sells to the same classic customer base most of us do. They have 22 $1m+ customers, growing 58%, and overall the $100k+ customers are growing 31% and are 71% of their business, up from 63% a year prior: #3. It’s remained an Israeli company legally, despite most of its business being in North America. #5.

Cross-sell 119

Cross-sell Legal Growth Service 119

ConversionXL

MAY 14, 2014

Realizing this was a much bigger problem we’ve yet to address, Peep took to Twitter and asked: Looking for an in-house optimizer in a big company for a blog post on selling CRO internally. He also used real data to back everything up, rather than getting into an opinionated p **g match with anyone who wanted to throw up any barriers.

Conversion 124

Conversion Sell E-commerce Legal 124

Sales Hacker

APRIL 6, 2022

And these manual processes take sales reps away from their most important activity: selling. Quote: Sales teams can easily generate standardized quotes that are legally compliant and contain all the necessary information. A better selling experience. Generally speaking, though, mid-size and enterprise companies need a CPQ tool.

Cross-sell 107

Cross-sell Contract Price Finance 107

SaaStr

NOVEMBER 17, 2020

So we’ve crossed about 67,000,000 total views on Quora and almost 400,000 followers to our Cloud Daily! We finally crossed 50,000,000 total views of our Answers. Does some HR rep take them into a room and offer them a severance package and legal document which they are basically forced to take? Let’s take a look!

Cross-sell 86

Cross-sell Legal Up-sell Follow-up 86

SaaStr

JANUARY 5, 2021

It’s been a fun experience being on Quora for … a decade We’ve crossed 60,000,000 views of our answers there, so let’s take a look at the Top 50 most viewed SaaStr Answers on Quora in 2020: Why do many startup owners sell their firm and move on instead of planning on making it a big player like Google, Microsoft, etc.?

Cross-sell 117

Cross-sell Commission Legal Negotiate 117

SaaStr

DECEMBER 3, 2021

There really aren’t many variables these days, really just price and how much you raising/selling. It will just blow up on you later. If you aren’t selling/offering enough of the company to meet a VC’s model, they may just opt-out. Sometimes, they will still do it if the lines are crossed, but even there, they never forget.

Negotiate 116

Negotiate Cross-sell Price Legal 116

The 5% Institute

OCTOBER 1, 2020

This gap may be needing more information about what you sell, finding solutions to their problems and pain points , and of course selling and serving new and current clients. Litigation and legal. Industry Examples. Some examples of industries you’ll find sales consultancy a factor is: Process management. Procurement.

Consult 105

Consult Cross-sell Sales Real Estate 105

SaaStr

FEBRUARY 28, 2023

So how can sales leaders best manage their sales teams, both new and more experienced, to keep both morale and numbers up? We understand that there is the opportunity to go back where we’ve already won the one legal and procurement and gone through that process. Workshop Wednesdays are held live every Wednesday at 10 a.m.

Cross-sell 104

Cross-sell Sales Cold Call Up-sell 104

Partners in Excellence

FEBRUARY 5, 2015

I’ve gotten tangled up in a number of conversations about “Sales Needs To Be A Profession,” lately. The “Profession Of Selling:” Usually when we talk about a “profession,” what we are referring to is a certification process. Steve is a great guy, but the moment he picks up a scalpel, I run.

Education 105

Education Cross-sell Sales Manufacturing 105

Hubspot

JUNE 22, 2022

Individual customers, employees, legal partners, other corporations, and a variety of other parties all sway how an organization plans and executes its overall business strategy. Without satisfied customers, you can't generate sustainable revenue, and you sell yourself short by losing out on referrals. Legal Relationships.

Legal 91

Legal Relationship building Contact X-functional 91

SaaStr

JULY 17, 2024

If you’re a Limited Partner giving money to VCs, what’s a better idea: sticking it in NASDAQ where you can sell it tomorrow or give it to a bunch of VCs that take 14 years to give you your money back? If you put your money in NASDAQ over the last few years, it’s gone up 24%. Databricks just said they crossed $2.4B That’s wild.

Cross-sell 122

Cross-sell Growth Up-sell B2B 122

The 5% Institute

FEBRUARY 12, 2020

This gap may be needing more information about what you sell, finding solutions to their problems and pain points , and of course selling and serving new and current clients. Litigation and legal. Industry Examples. Some examples of industries you’ll find sales consulting a factor are: Process management. Procurement.

Consult 98

Consult Cross-sell Sales Real Estate 98

Salesforce

APRIL 20, 2023

Policymakers are increasingly stringent toward the use of third-party data, which is information that a consumer did not specifically provide to a given business (such as cross-website tracking and data purchased from brokers). Brush up on data privacy laws in the U.S. Are you current and compliant? state privacy laws. While some U.S.

Legal 96

Legal Cross-sell Represent Trust 96

Sales Hacker

APRIL 21, 2022

SaaS companies tend to follow a typical path, and it almost always leads to moving up-market and enterprise sales. In the early days, most SaaS companies sell to other startups for a number of reasons. But as SaaS startups mature, they usually start moving up-market. We started by selling to other startups, mainly YC companies.

Cross-sell 103

Cross-sell Legal Contract Price 103

Salesforce

OCTOBER 4, 2024

Unify sales, finance, and legal on the #1 AI CRM When sales, finance, and legal are disconnected, the customer feels the pain. Sign up now Thanks, you’re subscribed! Prioritize pipeline: If resources are limited, focus RevOps on top-of-funnel pipeline, and expand to post-sales renewals or cross-sell/upsell later.

GTM 98

GTM Territory Finance E-commerce 98