Martech

MARCH 1, 2024

I see three drivers behind this stunning change: COVID-19, where personal selling was crippled and “retention is the new acquisition” became the latest catchphrase. Any dissatisfaction in product, service or overall experience creates an unbridgeable gap in retention efforts. It didn’t even make the Sagefrog priority list in 2022.)

B2B 129

B2B Cross-sell Pharmaceutical Account management 129

Veloxy

FEBRUARY 22, 2023

Field sales is a critical aspect of many businesses’ sales strategies, with representatives and managers working in the field to meet with customers and close more deals. Zippia reports that there are over 731,605 field sales representatives and 127,122 field sales managers currently employed in the United States.

Represent 130

Represent Objectives and Key Results Sales Inside sales 130

Veloxy

AUGUST 23, 2023

Are you ready to revolutionize your sales process and skyrocket your team’s productivity? The right tool in the hands of sales representatives can be a game-changer. AI leverages past interactions and purchasing patterns to anticipate a customer’s next move, enabling sales development representatives to optimize customer engagement.

E-commerce 130

E-commerce Represent CRM Customer Relationship Management 130

Martech

FEBRUARY 15, 2024

Gather the internal stakeholders Typically, these projects involve product, IT, brand, marketing, customer service and other internal teams. If the list of participants grows beyond the level for effective collaboration, break the team(s) into workstreams, each with a leader who can represent the group.

Objectives and Key Results 101

Objectives and Key Results Cross-sell Campaign Strategize 101

Martech

JULY 24, 2023

We always emphasize that your welcome email should meet these qualifications: Represents your brand well. It features images of a pizza oven in use, reminds me why I bought it, has product recommendations, and moves me to take the next step, which is to make a darn good pizza. Does it represent your brand’s current look and feel?

Cross-sell 94

Cross-sell Real Estate Retail Represent 94

PandaDoc

APRIL 8, 2024

Their cross-functional expertise enables them to create proposals tailored to customers’ needs. A deal desk identifies upsell and cross-sell opportunities for existing customers by analyzing past deals and current contracts, and tracking renewal dates. See also How to close the sales cycle with sales battle cards 2.

Negotiate 52

Negotiate Cross-sell Contract Legal 52

SaaStr

MAY 24, 2023

It’s crossed $640,000,000 in ARR, growing a stunning 50%! That doesn’t mean huge enterprise customers, but here it’s their $50k+ ACV ones, which now represent 28% of revenue, up from 22% just a year ago. Product expansion key to its growth — its new Sales CRM already seeing very rapid adoption.

Cross-sell 123

Cross-sell Represent CRM Growth 123

APACSMA

DECEMBER 14, 2023

Learn how to sell effectively in a remote or virtual environment. Sales Role-Based Learning Paths Role Courses Outcomes Sales Development Representative Certified Sales Development Representative Be able to generate leads, build relationships, and move leads through the sales pipeline.

Cross-sell 52

Cross-sell Inside sales Account management Strategize 52

Martech

JANUARY 5, 2022

Channel agnostic metrics will be part of this new environment and Comscore Everywhere represents a step in that direction — at least for media. “Consumers don’t think in terms of linear versus streaming versus digital — they think of content,” said David Algranati, Chief Product Officer, Comscore, in a release.

Launch 107

Launch Cross-sell B2C Represent 107

Martech

JULY 31, 2023

Test your product features Once general content testing is in place, look at your product features. This could involve testing popular products or how you feature dynamic product features based on engagement. Properly placing product features can lead to quick sales boosts.

Customers 90

Customers Drivers/motivators Cross-sell B2C 90

Sales Pop!

FEBRUARY 27, 2022

Once in a great while, you observe people in a particular profession who truly represent that profession with honesty and integrity. If a lawyer was indeed a lawyer and only helped honest people find justice or be adequately represented? Salespeople must have a good grasp of who they are selling to with regard to preferences.

Cross-sell 98

Cross-sell Pipeline Sales Represent 98

Heinz Marketing

APRIL 14, 2022

CMO (Chief Marketing Officer) tenures have often shrunk to 2 years while B2B marketing has morphed away from a function responsible for events, creatives, and messaging that pushes product or service messages to drive awareness with prospects and customers. Action #1: Cross-functional Alignment with Common KPIs. Customer Obsession.

B2B 109

B2B Cross-sell Education Strategize 109

Salesforce

DECEMBER 7, 2022

It takes practice to craft stories that sell a vision to potential customers. Personas are realistic characters who represent key audience segments. physical, social, tech) quotes that represent key insights. Personas are crucial to just about any role—sales, marketing, product, design, and more. Cross-Team Alignment.

Customers 98

Customers UX Represent Cross-sell 98

Search Engine Land

DECEMBER 6, 2022

Imagine walking into a grocery store, list in hand, and all of the store’s products were randomly strewn on tables displayed throughout. You wouldn’t want to spend the rest of your life sorting through all the products to find the things on your list. What you call “Products” and where you have them on your ecommerce site (i.e.,

UX 98

UX Manufacturing User Experience Cross-sell 98

Salesforce

FEBRUARY 7, 2022

Even better: OOBO often results in opportunities to cross- and upsell. While chat features and easy access to service agents can help customers get product information quickly, OOBO in your customer support arsenal leaves no sale to chance. Service agents can cross-sell and upsell with OOBO.

Service 97

Service Cross-sell Customers Drivers/motivators 97

Salesforce

JUNE 2, 2022

It’s what helps drive forecast accuracy, and it’s how we drive accountability by product, geography, and segment. This is where sales teams manage all the details, like contacts at the account, what products the customer is interested in, the size of the deal, next steps, deal status, and when the opportunity is projected to close.

Pipeline 98

Pipeline Engineering Growth Territory 98

Martech

NOVEMBER 8, 2023

I nerd out on this topic quite a bit and ran across a scholarly article a few months ago where the author identified that these profit-sucking customers make their way through cross-selling and upselling at about the same rate as their acquisition. The key takeaway? Your relationship with a company is dynamic.

Customers 125

Customers Construction B2B Cross-sell 125

Veloxy

MAY 24, 2023

It represents the volume of prospects your sales team engages with at any given time. Average Deal Value : This component represents the average monetary value of each deal or opportunity in your pipeline. Value-Based Selling : Emphasize the value and benefits your product or service brings to the customer.

Objectives and Key Results 130

Objectives and Key Results Pipeline Pharmaceutical CRM 130

Salesforce

JULY 18, 2022

Digital leaders are at the forefront, with 49% of leaders selling through their customer service centers compared to 40% of laggards. A representative can save the day (or the sale) by making this experience seamless and personalized. Your customer service teams can make money — here’s how.

Contact 98

Contact E-commerce Cross-sell Manufacturing 98

Heinz Marketing

MARCH 9, 2021

The key to a good sales enablement strategy is knowing how to use the same people, products, and services, and aiding them to customize their selling approach to a targeted audience. Cost reduction sells itself. It seems every day we get closer to crossing a threshold where VR usage is as normal as all our other technologies.

Teamwork 136

Teamwork Cross-sell Technology Technology 136

Search Engine Land

MARCH 6, 2024

Keyword targeting Brands have keywords that represent who they are, what they do, the problems they fix and the products and services they offer. Cross-channel promotion Different people hang out in different places. This overarching theme is critical to remember with each of the remaining tips for how teams can work together.

Objectives and Key Results 120

Objectives and Key Results Cold Call Cross-sell Engineering 120

ConversionXL

MAY 3, 2017

Product type. This segment represents newsletter subscribers, or leads who haven’t made a purchase from your store yet. This segment represents customers who have made one purchase. This segment represents customers who have placed at least two orders from your store. Upselling and Cross-selling ( Image Source ).

E-commerce 133

E-commerce Customers Cross-sell Represent 133

Highspot

JULY 2, 2021

A recent event from Sales Enablement PRO highlighted the importance of enabling post-sales teams in today’s selling environment – let’s take a look back at how organizations can effectively enable customer teams for success. Driving Revenue With Product Enablement. Value Selling for Post-Sales Team.

Customers 98

Customers Cross-sell Up-sell Service 98

Highspot

JANUARY 9, 2024

Each stage requires specific selling skills to satisfy prospect needs. Here’s what the B2B sales cycle looks like: Prospecting: This business development is where the sales process begins, as sales reps search for potential clients who might need their products or services. What is B2B Sales Training?

Technique 52

Technique B2B Cross-sell B2C 52

The 5% Institute

JANUARY 15, 2024

Crafting engaging content and optimizing it for search engines ensures that your products or services are easily discoverable. Enhancing Product/Service Visibility Investing in compelling product descriptions and using high-quality visuals can capture the attention of potential customers.

Drivers/motivators 52

Drivers/motivators Repeat business Cross-sell Trust 52

Partners in Excellence

MARCH 9, 2023

” Today, we seem to face the same thing in selling, except now it’s data. These “analyses” represent those “Duhhh” observations. Top performers consistently use everything they can to engage customers more effectively and to drive higher levels of performance, productivity, effectiveness.

Cross-sell 68

Cross-sell Pipeline Represent Technology 68

The 5% Institute

MAY 28, 2023

Each stage represents an opportunity to engage and nurture the customer, building trust and loyalty along the way. By showcasing the unique value of your products or services, you can nurture their curiosity and motivate them to learn more. It maps the customer journey from initial awareness to conversion and beyond.

Strategize 52

Strategize Cross-sell Objectives and Key Results Referrals 52

Partners in Excellence

OCTOBER 21, 2022

It seems everything in my feed is dominated by “SaaS Selling.” It seems everything I read is about “SaaS selling.” It seems that everything new about selling, everything about sales performance really focuses on SaaS selling. ” Is there selling life outside SaaS. Why is this important?

Cross-sell 87

Cross-sell Quota Sales Up-sell 87

SaaStr

JANUARY 30, 2023

Deel overcame these challenges by taking care of these four things: Finding a product focus When Deel got accepted by Y Combinator in 2019, everyone loved the idea but hated the product. Deel scaled the sales team from two to 250 account executives, but issues with productivity and enablement of the account executives cropped up.

Cross-sell 100

Cross-sell Account management Clients Growth 100

The 5% Institute

JUNE 11, 2023

While traditional marketing techniques still hold value, a new approach called personality selling has emerged as a powerful method to engage customers and drive business success. In an era where consumers crave authenticity and personalized experiences, personality selling has emerged as a powerful tool.

Sell 52

Sell Cross-sell Sales Represent 52

Highspot

FEBRUARY 14, 2024

Marketing Plan: Concentrates on creating awareness, generating interest, and positioning new products or services in the market. It addresses how sales representatives engage with prospects, close deals, and meet revenue targets. Marketing Mix (4Ps) Product: Details about the products or services being marketed.

Objectives and Key Results 52

Objectives and Key Results Cross-sell Click Through Rate Lead generation 52

Highspot

FEBRUARY 14, 2024

Marketing Plan: Concentrates on creating awareness, generating interest, and positioning new products or services in the market. It addresses how sales representatives engage with prospects, close deals, and meet revenue targets. Marketing Mix (4Ps) Product: Details about the products or services being marketed.

Objectives and Key Results 52

Objectives and Key Results Cross-sell Click Through Rate Lead generation 52

Martech

DECEMBER 21, 2022

With the best people executing the right marketing plans, you can promote your company’s services and products, adjust pricing, and increase your profits while reducing costs. As you face challenges with developing your products and services, marketing management continues to move your brand forward with that strategic vision.

Objectives and Key Results 103

Objectives and Key Results Teamwork Cross-sell Customer Relationship Management 103

ConversionXL

JUNE 16, 2022

Recommending additional products or services can help customers solve problems while upping their investment. It’s called cross-selling; a tactic that drives 35% of sales for Amazon and helps leading SaaS companies reduce churn. What is cross-selling? Cross-selling is something you’ll be familiar with.

Cross-sell 129

Cross-sell Sell Up-sell Real Estate 129

Hubspot

MARCH 7, 2018

Upsell/Cross-Sell Rates. Instead, they rely heavily on their field representatives to be their eyes and ears. Instead, they rely heavily on their field representatives to be their eyes and ears. Working in sales requires persistence, and sometimes representatives can run out of steam. Upsell/Cross-Sell Rates.

Territory 101

Territory Cross-sell A/B testing Promote 101

SaaStr

FEBRUARY 2, 2020

But if you want to meet with, interact with, share with, and sell to 5,000+ SaaS and Cloud CEOs (out of 15,000 attendees), SaaStr Annual is the place. Every Functional Area is Actually Pretty Well Represented. CEOs represent 35% of the attendees, which is actually kind of stunning. Let’s take a deeper look: 1.

Cross-sell 93

Cross-sell Represent Meeting Gaming 93

The 5% Institute

JUNE 19, 2023

In the world of business, the terms “sales” and “selling” are often used interchangeably. So what is sales vs selling? While they are closely related, understanding the difference between sales and selling can have a profound impact on the success of your business. What is Selling? What is Sales?

Sell 52

Sell Objectives and Key Results Technique Customer Relationship Management 52