article thumbnail

Russia-based advertisers can no longer reach global audiences on Google properties and networks

Search Engine Land

This latest policy change takes widespread ad suspensions from platforms across the industry into new territory by targeting businesses in Russia. Please visit Search Engine Land for the full article.

article thumbnail

The secrets behind Performance Max and Google’s Black Box: Decoding the future of digital advertising by Adthena

Search Engine Land

The essence of Performance Max lies in its ability to streamline and synergize the advertising process across multiple Google networks, including Search, Display, YouTube and Discover. Performance Max leverages the power of Google’s advanced algorithms housed within the black box to optimize campaign performance across various networks.

Territory 123
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

“Why I’m So Interested In Selling,” Rene Voorhorst

Partners in Excellence

Early in my career I started engineering roles like electronic engineer and applications engineer and realized what motivated me most was help people solving problems that allowed them to continue or improve their business.

Sell 109
article thumbnail

LinkedIn to test video ads on streaming services

Search Engine Land

A new ad product is about to be trialed by the social networking platform, which is owned by Microsoft, that will be aimed as reaching its 930 million subscribers when they watch movies and TV shows. The social networking platform rolled out AI Copy Suggestions to a limited number of North American marketers two weeks ago.

Service 97
article thumbnail

LinkedIn Ads rolling out generative AI, new ad formats

Search Engine Land

But the company indicated it plans to roll out the feature to more languages and regions in the coming months. The post LinkedIn Ads rolling out generative AI, new ad formats appeared first on Search Engine Land. LinkedIn joins Google Ads , Meta , Amazon and other platforms that now (or soon will) offer generative AI to advertisers.

Territory 100
article thumbnail

How to maximize your local business’ Google Maps presence

Search Engine Land

The future of the search engine results page (SERP), especially as Performance Max continues to dominate Google’s engineering resources, will continue changing as the shift into an AI-forward search results page runs full steam ahead. These are eligible to serve across Google Search, Search Partners, Display Network and YouTube.

Campaign 106
article thumbnail

Amazon’s ad services revenue rises 26%, bringing in more than $12 billion in Q3

Search Engine Land

The benefits of moving from a single national fulfillment network in the U.S. You can read Amazon's full third quarter 2023 results report for more information The post Amazon’s ad services revenue rises 26%, bringing in more than $12 billion in Q3 appeared first on Search Engine Land. Earnings report.

Service 107