Search Engine Land

MARCH 15, 2023

Twitter has launched a new educational series named ‘Unskippable,’ consisting of eight parts focused on video marketing and creating video promotions that stand out on the Twitter feed. The post Twitter launches new ‘Unskippable’ video marketing series appeared first on Search Engine Land.

Launch 96

Launch Entertainment Education Promote 96

ClickFunnels

SEPTEMBER 27, 2021

But don’t promote those services with your ads, promote your lead magnet instead. Another great platform to promote your legal services on is LinkedIn. Create a video that comprehensively covers the topic and make sure to promote your lead magnet at the end of it. And launch your funnel! …in in just five days.

Referrals 237

Referrals Legal Lead generation Non-Profits 237

Search Engine Land

APRIL 11, 2024

Category Exclusion only applies to content that doesn’t breach TikTok’s Community Guidelines – for example, although the platform does now allow the promotion of gambling services, content featuring gambling in entertainment, such as movies, is allowed. Entertainment. Vertical Sensitivity. Fashion/Retail. Technology.

Gambling 93

Gambling Launch Entertainment Sports 93

Search Engine Land

SEPTEMBER 19, 2024

Think of high-conversion keywords and dynamic product ads that directly showcase your offerings and promotions in the search results. Dig deeper: Lead gen vs. ecommerce: How to tailor your PPC strategies for success Evaluate first-party data Before you launch any campaigns, look hard at the first-party data available.

Campaign 78

Campaign Education Lead generation Trust 78

Hubspot

JANUARY 25, 2021

An intimate seminar or startup launch party hosted online? These events are all very different, but to the brands or organizations who hosted them, they all had a common purpose: to entertain and engage attendees — a.k.a. Events inspire, teach, intrigue, entertain, and bring people together in a way unlike most other marketing efforts.

Entertainment 101

Entertainment E-commerce Non-Profits Promote 101

Martech

APRIL 3, 2025

Here are this weeks AI-powered martech releases: Nimble launched an email marketing feature that enables businesses to send unlimited, HTML-powered, trackable emails directly from the Nimble platform. Users can conduct large-scale outreach for newsletters, webinars, product updates, and promotions while tracking engagement within the CRM.

E-commerce 77

E-commerce Launch Entertainment Sports 77

Sales Pop!

APRIL 24, 2023

A gaming website is a great online business to run, as people will always be on the lookout for interactive entertainment. I recommend that you don’t try to make any money in the first few months of launching. They initially attempt to convert visitors into paid subscribers by promoting a paid version of the game.

Gaming 130

Gaming User Experience UX Entertainment 130

Hubspot

MARCH 6, 2017

How to Set Up & Launch a YouTube Video Advertising Campaign. Launching a video ad campaign is a great step, but there are some things you should set up prior to starting to pay for views to make the most of your budget and to see the highest return for your client. 10 Tips for Optimizing Your AdWords for Video Ads. Conversions.

Campaign 101

Campaign Launch Networking Real Estate 101

ConversionXL

JUNE 16, 2022

Stacked Marketer turned a free newsletter into a six-figure revenue generator by staying actionable, convenient, and entertaining. Promotion channels. Users should easily understand which assets are promoted on which channels and the distribution schedule. Consistency is equally critical for startups.

Campaign 149

Campaign Objectives and Key Results Launch Click Through Rate 149

Martech

AUGUST 3, 2021

Vevo was created in 2009 through a partnership between two of the world’s largest record companies, Sony Entertainment and Universal Music Group. Earlier this year, Vevo launched Vevo Rewind which facilitates alignment of ads against music from specific decades — another way of targeting audiences by generation. “Always on.

Cross-sell 125

Cross-sell Entertainment Launch Promote 125

Martech

MARCH 2, 2023

Shaquille O’Neal promotes Papa Johns x Netspend AR campaign. Papa Johns and Netspend recently plunged into augmented reality (AR) through an eGift promotion in partnership with Shaq’s Fun House presented by Netspend. The promotion launched the Friday before the Super Bowl, a busy weekend for food orders.

Campaign 113

Campaign Objectives and Key Results Angle Promote 113

Martech

JUNE 15, 2023

Beeyond Media, a programmatic digital out-of-home (pDOOH) demand-side platform (DSP), has launched a new segmentation tool, Beeyond TrueReach. Dig deeper: Bermuda Tourism launches 3D digital out-of-home campaign in New York Reducing waste. It also provides up-to-date performance data in order to optimize campaigns on-the-fly.

E-commerce 127

E-commerce Sports Campaign Entertainment 127

Martech

FEBRUARY 22, 2023

Since its launch in 2016, the platform has multiplied and boasts over one billion monthly active users worldwide. Creating videos that effectively tell a story helps keep consumers engaged and entertained while providing valuable brand messaging. They recently added four new options to their Promote advertising tool.

B2B 127

B2B Launch Entertainment Campaign 127

Hubspot

MAY 28, 2013

Last week, my colleague Ginny Soskey wrote a fantastic piece about the marketing campaign around Netflix’s re-launch of Arrested Development. At that time, everyone in the traditional TV business still saw the internet as a tool that you could use to promote shows, or maybe augment them a tiny bit.

Launch 78

Launch Networking Represent Campaign 78

Hubspot

JULY 23, 2019

And, if you do end up joining a hot new social channel early on, you may have more time to pick up on what promotional really content works there. This will put you ahead of competitors that launch their accounts later and might struggle to come up with creative post ideas. Year Launched: 2017 (Founded in 2016).

Entertainment 101

Entertainment Launch Gaming Sports 101

Hubspot

MAY 17, 2021

When YouTube first launched, I was in 6th grade and all my friends were creating funny videos to upload. See, back in the day, YouTube was mainly used for teens to upload funny, entertaining videos. While YouTube might have been a place for entertainment before, it's now also a place for people to learn new skills and conduct research.

Cross-sell 101

Cross-sell Entertainment Promote Education 101

Heinz Marketing

MAY 26, 2020

Twitter is most useful for businesses related to entertainment, sports, politics, or marketing, but other businesses will thrive on Twitter, as well. Snapchat also has a filters and geo-tags and companies can create their own so those in the area are allowed to use it which can be a powerful promotional tool.

B2C 132

B2C Entertainment Sports B2B 132

Salesforce

MARCH 31, 2022

Customers crave connection and entertainment, relying heavily on fast internet connections and dependable communications service to deliver it. They’re considering an upgrade and have opened three promotional emails about an offer for the new iPhone 13 Pro Max. Get started: Turn smart actions into great reactions.

Service 98

Service Customers Entertainment Sports 98

Martech

AUGUST 2, 2023

Most social media launches start from scratch and that can make it hard to get traction (consider Google Plus). “Why wouldn’t a platform go out and launch a competitor — maybe YouTube goes out and launches its own version of Twitter or Threads and transfers their users over,” mused Subramanian.

Entertainment 98

Entertainment Launch Territory Sports 98

Hubspot

DECEMBER 11, 2019

Since Snapchat launched in 2011, brands have been experimenting with new ways to reach the platform's Gen-Z and millennial audiences. If you aren't a Snapchat partner, but have an advertising budget, landing a promoted Story on the Discover feed could become slightly more accessible in the future. What Is Snapchat Discover?

Entertainment 101

Entertainment Promote Networking Follow-up 101

Martech

OCTOBER 7, 2021

ABM platform RollWorks has announced the launch of Journey Events and a series of enhancements to its Journey Stages product. Central to that project is knowing which activities promote and which hinder customer progress. Read more here. RollWorks announces new capabilities focused on the customer journey. Quote of the day. “AI

B2B 126

B2B E-commerce Customers B2C 126

Martech

AUGUST 24, 2023

The ridesharing experience and media ecosphere show how hundreds of millions of North American customers annually are getting from place to place for travel needs and entertainment. He added, “At launch, a rider will only see one poster ad during each ride. The company has 26% of ridesharing’s U.S. Measurement. Lyft ad channels.

Drivers/motivators 98

Drivers/motivators Real Estate Retail Networking 98

Hubspot

JULY 28, 2020

These age groups are more connected to the internet than older age groups,, and prefer to be entertained or learn new things from online videos. Aside from using video for entertainment, both millennials and Gen Z prefer to watch videos for information gathering purposes. Interested in adding fun elements to your next marketing video?

Entertainment 101

Entertainment Niche Education Price 101

ConversionXL

NOVEMBER 25, 2020

We launched the larger channel back in 2012 and the smaller channel in 2019. You can break them up into three main types—education, entertainment, and self-promotional. The ones that are crushing it have figured out the formula of how to blend education with entertainment. Entertainment. Self-promotion.

CTR 129

CTR Entertainment Click Through Rate Education 129

Hubspot

NOVEMBER 1, 2016

It’s been a year since Twitter polls became an option for users to engage, entertain, and survey their social media audience. It was a way of engaging with followers over timely events, random questions, and product promotions. Yet, without real-time voting options and results, these makeshift polls weren’t all that valuable.

Entertainment 78

Entertainment Sports Launch Follow-up 78

Hubspot

JULY 15, 2020

As users increasingly turn to video content for entertainment and education, most social media platforms have become more focused on expanding their visual and video capabilities. An in-stream video ad is a promotion created by a brand that runs before or during a video on a streaming platform, such as YouTube. Sounds great, right?

Entertainment 101

Entertainment Launch Promote Education 101

Hubspot

DECEMBER 16, 2019

After reaching roughly 800 million active users within a year and a half of its 2018 launch, TikTok has become one of the fastest-growing social media apps of the last decade. Flighthouse is a media and entertainment company founded by a 20-year old CEO named Jacob Pace. 2, Flighthouse ( @Flighthouse ). Followers: 20.4 NBA ( @NBA ).

Entertainment 101

Entertainment Follow-up Promote Gaming 101

Search Engine Land

APRIL 22, 2024

Conversely, launching ads to counter negativity and promote a positive message could be effective for those with negative sentiments but high volume. However, search volume can enhance sentiment, serving as an amplifier, which advertisers should consider in their strategies. Top 10 advertisers by search activity.

Gambling 90

Gambling Entertainment Retail Launch 90

ConversionXL

OCTOBER 26, 2022

For example, after initially promoting her range of scrunchies on Instagram, Enchanted Scrunch founder Dasha Derkach started posting on TikTok. Above all else, make entertaining videos. GWI research into how people use social media revealed that the majority of people mainly use TikTok to find entertaining content (i.e.

Entertainment 115

Entertainment Customers E-commerce Objectives and Key Results 115

Hubspot

MAY 14, 2019

Back then, email was the age of most college graduates , AT&T launched the first banner ad , and the CRM industry was just starting to thrive. Marketing teams create content, host events, and launch entire campaigns dedicated to the people associated with that account, rather than the industry as a whole. Acquisition Marketing.

Promote 101

Promote Retail Launch Education 101

ConversionXL

MARCH 28, 2019

A new product launch is never easy, even if you’re a well-known marketer or entrepreneur. Product Hunt, if used properly, can be an effective way to launch a new product in a crowded market. Few launches will hit those heights. But here are the keys to increasing your chances of success before, during, and after the launch.

Campaign 127

Campaign Product Launch Referrals 127

Search Engine Land

JULY 6, 2023

Threads Active users: 30 million Meta’s Twitter alternative Threads launched yesterday , with 5 million people signing up in the first few hours. Companies to sign up within minutes of its launch include Netflix, HBO and Billboard. It’s worth noting that Meta’s other brands, such as Instagram, launched without ads.

Gambling 89

Gambling Launch Networking Promote 89

Hubspot

MAY 6, 2020

During a roundtable livestream the participants could field audience questions, give perspective on industry news, or entertain the audience. During the live stream, the expert can answer questions on the fly — or consider fielding questions from other social channels and promote a loose agenda. Consider launching it on Facebook Live.

Campaign 101

Campaign Launch Education Entertainment 101

Hubspot

APRIL 23, 2020

While platforms like Instagram and Snapchat have taught us how entertaining social media Stories can be to the average person, LinkedIn's product team is now wondering if this content can also be intriguing to business professionals. In 2018, LinkedIn also launched a similar experiment called Student Voices.

Launch 101

Launch Networking Entertainment Follow-up 101

Hubspot

JANUARY 16, 2020

Your marketing team should market launch campaigns for new products and features you introduce. That might mean running promotions, discounts, or sales to attract new customers. Once those companies have brought on new customers, they can work on customer loyalty and build a relationship with their consumers. Delight your customers.

Market share 101

Market share Entertainment Territory Government 101

Hubspot

MARCH 9, 2021

By housing Gen Z creators together, Chadha says, "We have ensured that the content is not only relatable and entertaining to young people but reflects their beliefs and behaviors. Ultimately, brands will need to leverage authentic, trustworthy, or entertaining content that demonstrates the value of a product to engage Gen Z.

Entertainment 101

Entertainment Niche Campaign Follow-up 101

Hubspot

NOVEMBER 8, 2011

Google has announced the launch of Google+ Pages , pages specifically engineered for businesses on Google+. Arts, Entertainment or Sports. Promote Your Page. At this point, you've created the skeleton of your page, and Google+ will now prompt you to promote your page. Product or Brand.

Entertainment 78

Entertainment Sports Networking Promote 78