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The importance of follow-up in sales

PandaDoc

How highly would you rate the importance of follow-up in sales? What is a sales follow-up and why is it important? When you’re trying to convert either prospective customers or existing ones, having an effective follow-up strategy is key. This type of sales follow-up can be done in a number of ways.

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Google updates Merchant Center product data specifications

Search Engine Land

Changes effective immediately The following changes came into effect on April 9, 2024: New product data specification attributes f or AI-Generated content in Shopping ads and free listings : Google introduced new attributes that now require merchants to disclose text content created using generative AI. Why we care.

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The Case for Governance: Retaining Confidence in the Integrity of Your Content

Highspot

I’ll be the first to admit – there’s nothing glamorous about the topic of content governance. It’s only when a content governance program doesn’t exist or is inconsistently implemented that people start to take notice, and rightfully so. Common Governance Challenges. is the number one deal killer.

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Painless and profitable: Our guide to winning at price negotiation

PandaDoc

A wide variety of possible price negotiation strategies exist but all of them have a common baseline. In this article, we’ll help you find answers to the most important questions that all business owners and salespeople should have in their arsenal when negotiating prices with their customers. Don’t focus on the price either.

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Data Governance: Salesforce Objects in a Lead-to-Cash Process

Sales Hacker

Without it, your sales team will struggle, the pipeline will dry up, and revenue will plummet. Any change to the business — whether its a simple change to your product’s pricing or packaging, or an acquisition requiring the integration of new CRM data with your existing data — means your system needs to be adapted. The challenge?

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How to present your pricing to clients — and have them say “yes”

PandaDoc

Pricing is a key element of your communication with customers, and as such needs to be a central part of your dialogue with them. Hiding your prices or being uncomfortable when you need to discuss them with clients will affect your capacity to make a sale. How do you discuss pricing with clients?

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12 best AI tools you can’t miss to try in 2024

PandaDoc

Pricing : Pricing is not listed on its website, but sources list the price at $12/month. Pricing : Asana has a freemium model with paid plans starting from 10 USD per month. or another prompt can be “add the following keywords for SEO”). Pricing : Grammarly has a free version, and paid plans start from $25/month.

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