Survey finds gamers prefer native ads
Martech
NOVEMBER 1, 2022
Native, or intrinsic, game ads are the top format to drive gamers to action, according to a new Frameplay survey of over 1,200 gamers. Frameplay is an intrinsic ads platform, but the worldwide growth of gaming and in-game ads is real. Frameplay is an intrinsic ads platform, but the worldwide growth of gaming and in-game ads is real.
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