Remove Follow-up Remove Launch Remove Sports
article thumbnail

How marketers are leveraging Olympics’ focus on women’s sports to drive engagement

Martech

sports fans will be watching all the competition, and much of this attention will be on the stars of women’s sports. Doing this takes the sponsorship or campaign beyond a sports audience and connects with casual Olympics viewers’ passions. Open, Gauff was already on the radar as a sports and fashion ambassador for GenZ. (In

Sports 120
article thumbnail

Your ecommerce calendar just got a year-round makeover

Martech

Up to 39% of global consumers say the volume and frequency of deals overwhelm them, and one in four sidesteps big-ticket sales entirely, according to recent research from Intuit Mailchimp. Gone are the days of assuming your audiences follow the same calendar. Yet, despite the opportunities to save money, shoppers are signaling fatigue.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Phygital agency NEWU is here to surprise you

Martech

They were there to eat popsicles in the warm sunshine, pick up gift bags from the high-end fashion brand Miu Miu and accept free copies of books Miu Miu had selected as “Summer Reads.” “This was so effective that they changed the rules about buying that space the following year; a lot of other brands were not happy.

article thumbnail

The Ultimate Sales Discovery Call Guide: Best Questions & Techniques

RingDNA

In my experience, the worst sales reps are the ones who immediately launch into a standard product pitch and talk a mile a minute. They ask highly targeted, open-ended sales discovery questions and get prospects to open up about budget, authority, timeline, needs, etc. The discovery call sets the tone for the entire sales process.

article thumbnail

Want to Improve Your Marketing Problem Solving? Think Like an Engineer.

Salesforce

Back to the top ) More Resources 5 Ways Agentforce Can Elevate Your Marketing Strategy 9 Ways AI and Agents Can Save Marketers Time, Money and Grief 8 Ways Marketing Agents Can Help You Build, Launch, and Track Campaigns Like Never Before Customer-Driven Relationships: How to Build Them in Today’s Agent-Driven Era 1.

article thumbnail

5 Amazon Ads features you’re not using — but should be

Martech

Amazon Retail Ad Service Despite the growing excitement around retail media, Amazon’s recent launch of its Retail Ad Service made a relatively quiet entrance. Unless broader retail partnerships and execution improvements follow, its impact will likely remain limited. Alright, consider yourself caught up. viewers, the NBA.

Retail 75
article thumbnail

GTM 147: RevOps Is a Hidden Growth Engine with Navin Persaud, VP of RevOps at 1Password

Sales Hacker

Is everything that we’ve learned up to this point, helping us drive insight to fuel strategy for that next layer of growth. Navin Persaud: I am a huge sports [00:03:00] fan, um, and I think people in go to market just eventually learn to speak analogy, speak, uh, or at least that’s what I’m told. Are we efficient?

GTM 106