Heinz Marketing

MARCH 11, 2019

I think what I see happening now is kind of a return to the basics and saying what are our core objectives as a team and how does our technology need to be constructed to help us do what we really care the most about. Let me pick one and pick a vendor that’s going to help deliver 100% of what I need, and let me drop the other two tools.

Pipeline 65

Pipeline B2B Sales X-functional 65

SaaStr

JULY 17, 2020

I mean, many companies are not really serving the target market of the SMBs that are most affected, think like traditional retail, traditional coffee shops, comfort food, gyms, fitness, et cetera. But that’s more the exception than the rull of the go to market for many companies. X and it’s not [inaudible 00:20:29].

E-commerce 70

E-commerce Retail Real Estate Growth 70

Sales Hacker

JUNE 9, 2020

We’re about a $3 billion market cap company in the human resources space. We provide human resources expertise, technology, benefits plans, and everything related to your people so that you can focus on your core business. But I was determined to do it and found a technology startup that was willing to give me a shot.

Finance 78

Finance X-functional Pipeline Territory 78

SaaStr

JULY 15, 2020

I mean, many companies are not really serving the target market of the SMBs that are most affected, think like traditional retail, traditional coffee shops, comfort food, gyms, fitness, et cetera. But that’s more the exception than the role of the go to market for many companies. X and it’s not [inaudible 00:20:29].

X-functional 60

X-functional E-commerce Growth Retail 60

Sales Hacker

JANUARY 13, 2021

This article was written for technology professionals who would like to learn more about OEM deal strategies and structures. The licensee embeds the third-party software into its application to improve it by adding new functionality or features, or enhancing existing functionality or features.

GTM 74

GTM Profit margin Negotiate Contract 74

SaaStr

JUNE 21, 2019

244: Ryan Petersen will share what he has learned about scaling culture, expanding globally, raising venture capital (or not), and using technology to improve legacy industries. Sara Varni: I think you need a combination of different personalities and skillsets within a product marketing team. That’s just not what motivates them.

Start-ups 55

Start-ups X-functional Drivers/motivators Up-sell 55

SaaStr

NOVEMBER 2, 2019

How does your customer success and customer support functions change with the move to enterprise? Right, and every business that grows, evolves in people, process, and technology. Let’s say the customer is going to the next stage and they want additional help, let’s say in [inaudible] of security.

GTM 51

GTM Price Up-sell Product 51

Sales Hacker

SEPTEMBER 29, 2020

But I always believe that at the core, I always believe that this problem could be solved through that application technology. And I still don’t believe that there’s technology that can solve this problem of knowing what I’ve agreed to in contracts I’ve already executed. I was bullish on that from day one.

Contract 107

Contract X-functional Objectives and Key Results Legal 107

Sales Hacker

MARCH 2, 2020

It uses the formula PPVVC=S (Pain x Power x Vision x Value x Control = Sale) to help salespeople accurately gauge the probability of closing a deal. Which is why this pioneering guide shows you how to build a fully streamlined sales engine that uses modern techniques and technologies. Jeffrey Gitomer.

Sales 141

Sales Objectives and Key Results Technique Non-Profits 141

Sales Hacker

FEBRUARY 19, 2019

Trish Bertuzzi is the founder of The Bridge Group that helps B2B technology companies build world-class Inside Sales teams. Matt Cameron is the Managing Partner at SaaSy Sales Management , Silicon Valley’s SaaS go to market leadership development community. Trish Bertuzzi – Founder of The Bridge Group.

Cold Call 11

Cold Call Inside sales Sales B2B 11

SaaStr

DECEMBER 17, 2019

Technology Reporter @ CNBC. Please welcome Zach Perret, Plaid Co-Founder and CEO and Ari Levy, CNBC Senior Technology Reporter. Zach : Go for it. But the really wonderful thing that we’ve been searching for is we wanted a mix of finance and technology. That allows us to have a very different go to market strategy.

Finance 58

Finance X-functional Non-Profits Launch 58

Highspot

MAY 20, 2022

Sales motions are defined by your larger go-to-market strategy. Closing: Guides sellers on how to close deals, including working with intra-company functions like legal and deal desk. For instance, Highspot enables sales enablement professionals to quickly build richly formatted sales plays via our SmartPage technology.

Territory 52

Territory X-functional Cross-sell Sales 52

Hubspot

AUGUST 8, 2019

That’s why successful companies obsessively measure everything about their go-to-market model, sales strategy, and salespeople. Ramp-up = amount of time spent in training + average sales cycle length + X. X is based on the salesperson’s experience: The more they have, the smaller this number is. X months or years).

X-functional 94

X-functional Cross-sell Quota Contract 94

Hubspot

OCTOBER 4, 2017

That is -- if the technology functions as it was designed, as USA TODAY'S Eli Blumenthal put it: Pixel Buds promise real-time translation, which if it works in real life as well as it does in this demo would be incredible. — This technology had been alluded to earlier this year, and now, Pixel owners will be the first to preview it.

Product 75

Product X-functional Price Technology 75

Sales Hacker

AUGUST 5, 2019

Megan spent over a decade building and managing customer and revenue generation teams for leading technology companies, so when it comes to understanding how companies can structure their organization around the customer, she’s leading the pack. What You’ll Learn. What Managed by Q does. Starting Out in Sales and Account Management.

Customers 53

Customers Account management X-functional Hospitality 53

SaaStr

NOVEMBER 21, 2020

I look at my experience through those companies, and I learned a lot about enterprise software sales, about buying patterns, about functions like product management and product marketing, and how they fit into a well functioning and operating company. It just made it a lot easier for us to scale up Salsify as we found success.

E-commerce 102

E-commerce Manufacturing X-functional Retail 102

Heinz Marketing

MAY 9, 2022

You do a lot of advising with companies in go-to-markets scale up stages but what interested in me a lot was this relationship with the CRO and the CFO, which quite frankly like, we have an audience that is sales and marketing in particular, the better relationship you have with the CFO, the better off you can be. Jamie : Yeah.

Pipeline 98

Pipeline Finance Commission Sales 98

SaaStr

AUGUST 30, 2019

As for Whitney, she directly leads the organization’s go-to-market efforts, including sales, marketing, business development and customer operations. Whitney is also an advisor to companies funded by the YC Continuity Fund, focusing on enterprise strategy, go-to-market strategy, leadership and execution.

X-functional 52

X-functional Drivers/motivators Start-ups Engineering 52

SaaStr

JULY 15, 2022

And the way you get it is whether it’s outbound, generally inbound events or whatever, solve a 10 X pain point, solve a unique pain point that a large enterprise has that other vendors don’t provide. Jason Lemkin: I’ll answer it, but are you thinking more on sales or technology or broadly speaking in the question?

Growth 95

Growth Cross-sell Start-ups X-functional 95

ConversionXL

NOVEMBER 5, 2020

When clients ask, “Do you do X?,” Respond to shifting market priorities. However, as an agency, clients expect you to be knowledgeable about shifts in the market, new technologies, approaches, tactics, and methodologies. You must constantly educate yourself on the shifts and changes within your market.

UX 120

UX Clients Niche Service 120

Sales Hacker

APRIL 14, 2020

This week on the Sales Hacker podcast, we speak with Jessica Wilkeyson , Co-Founder and Principal at Alternate Route , a go-to market strategy and revenue operations consultancy based in New York. She’s the founder of Alternate Route, a go-to market strategy and revenue operations consultancy based here in New York.

Contract 70

Contract CRM Consult Cross-sell 70

SaaStr

SEPTEMBER 13, 2020

It’s also been a powerful moment for technology to be a force for good. We are truly living in a cloud first world today, where businesses not only understand, but they now embrace and are looking to lead with technology solutions from folks on this Zoom, who are cloud first and providing that next generation of solutions.

Non-Profits 62

Non-Profits Strategize Trust Growth 62

Heinz Marketing

FEBRUARY 5, 2018

I think if you’re not familiar, definitely go check out G2crowd.com. It is an online review marketplace for technology. Not so that we’re functioning as a curation and we’re positioning it in a different kind of segment than it would normally be on our site. Insert company name X did Y. Matt: Yeah.

Pipeline 58

Pipeline B2B Sales Pitch 58

SBI

SEPTEMBER 8, 2014

In today’s world, companies need to develop targeted, engaging communication with their market, and having relevant, timely intelligence is the key to energizing all types of revenue-driving activities. Umberto: Most of the other solutions in this market are single-source, proprietary and closed.

Up-sell 51

Up-sell Closing Sell X-functional 51

ConversionXL

JUNE 2, 2020

We have feature X that they don’t.”. Market saturation. Scott Brinker maintains the marketing technology landscape project. You need to match it and go far beyond to avoid the sameness trap, or have a completely different take on it. Your competitor has feature X, you need feature X. Image source ).

A/B testing 162

A/B testing X-functional Price Gaming 162

SaaStr

DECEMBER 8, 2023

There are a bunch of unknowns, but it’s clear how much LLMs are democratizing technology. How Enterprises Are Adopting This Technology Zooming out at a technical level, public data is running out for all of what LLMs can take advantage of. The necessity of balancing security and functionality. What about the GTM side?

GTM 95

GTM SQL X-functional Engineering 95

SaaStr

AUGUST 19, 2020

I’ve held a bunch of technology leadership roles in startups, in rocket ships and turnarounds, including about 10 years at Google, and just over three years leading efforts at Evernote. So over the course of those 20 or so odd years in technology leadership roles. I’ve spent a bunch of my career in and out of the valley.

E-commerce 101

E-commerce Price Start-ups Growth 101