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YouTube Ads: Unlocking high impact at minimal cost

Search Engine Land

Advertisers were shown how to improve their YouTube marketing strategies with cost-efficient, high-impact, tried and tested methodologies at SMX Advanced. The secret to creating high-reach, low-cost environments and making campaigns more effective lies within four specific variables, according to digital advertising expert Corey Henke.

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4 ways to use sales gamification in your sales process

PandaDoc

Research has shown that there are huge benefits to gamifying your sales process, including better worker productivity and retention when it comes to learning new things. In this article, we’ll take a closer look at sales gamification, why it works, and what you can do to gamify your sales process and increase your revenue.

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How to use Google Gemini to improve SEO operational efficiency

Search Engine Land

Key insights: Leverage Gemini integrated with Google Workspace for Sheets, Docs and Gmail to analyze documents and create content. If you’re like me, who organizes marketing processes and teams with spreadsheets and documents, then Gemini has the potential to be a game-changer. Business email address Subscribe Processing.

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3 Steps to Strategic AI Adoption

Salesforce

Identify business value : Analyze your processes, customer interactions, and data assets to pinpoint the areas where AI can create the most value. You’ll be able to focus your efforts on high-impact areas that offer optimal returns. At the same time, we’ll ensure that your initiatives work toward your business objectives.

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A 10-Step Process to De-Risk Your Redesign Projects

ConversionXL

Radical site redesigns are often the result of: ‘digital transformation’ or re-platforming. There are things you can do to minimize the potential negative impact on performance that a radical site migration might have. Using CRO Research in the Website Planning Process. A 10-Step Process for De-Risking Website Redesigns.

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The 80 20 Rule – Achieve More With Less

The 5% Institute

Also known as the Pareto Principle, this rule helps individuals and businesses identify the most significant factors that drive results. Impact on Productivity and Time Management In the realm of productivity, the 80/20 rule emphasizes prioritization. In the realm of productivity and efficiency, the 80/20 rule stands as a game-changer.

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The Complete Guide to Remote Sales

Gong.io

The global pandemic forced sales teams to change their processes and go digital. 50% of buyers say that working remotely has made the purchasing process easier. Remote sales or virtual selling is the process of prospecting, engaging, and closing deals from a remote location. This can result in inconsistent messaging.