Martech

MAY 16, 2024

It’s important that everyone is clear on the definition of customer experience. What is customer experience (CX)? Customer experience is the sum of all the interactions that a customer has with a brand over the life of the relationship with that brand. to deliver a better experience.

Customers 105

Customers B2C UX User Experience 105

Partners in Excellence

JANUARY 25, 2024

In this post, I’m going to make the argument, that based on what I see in too many selling initiatives, is that we, as a community, have migrated from focusing on helping customers solve their problems to just beating the competition. While we claim to want to help the customer solve their problems, we aren’t.

Customers 117

Customers Objectives and Key Results Growth Objection handling 117

Salesforce

MARCH 19, 2024

You understand the pivotal role technology plays in shaping the future of customer service. And you love building community with others who know what it’s like to walk in your shoes. If you’re looking for new ways to connect with your peers, the Salesforce Serviceblazer Community is a great place to start. The answer is yes!

Networking 135

Networking Negotiate Service Contact 135

Partners in Excellence

APRIL 24, 2024

Whether it’s the initial purchase, or the renewal/extension, we and our customers waste too much time in p **g contests about price. We present our price, the customer’s moral obligation is to object to the price. We present our price, the customer’s moral obligation is to object to the price.

Price 77

Price Contract Presentation Consult 77

ClickFunnels

JANUARY 18, 2023

We believe that this most effective way to structure an affiliate marketing sales funnel: A lead generation landing page where you offer a digital freebie in exchange for the potential customer’s email address. The post 10 Ways To Create A Killer Landing Page For ClickBank Products appeared first on ClickFunnels.

Product 246

Product A/B testing Lead generation Niche 246

Veloxy

FEBRUARY 15, 2024

Looking for the best sales podcasts to boost your numbers and master the art of the deal? Whether you’re a rookie learning the ropes or a vet hunting innovative tactics, our curated guide to essential sales podcasts is your ticket to leveling up your sales game.

Gaming 233

Gaming Sell GTM Technique 233

Partners in Excellence

SEPTEMBER 22, 2023

What business problem is your customer solving? Hopefully, it’s the problem you are the best in the world at solving. If it isn’t, you are wasting your and the customer time. At best, they obliquely address a real business problem. How does the problem manifest itself?

Customers 113

Customers Territory Manufacturing Finance 113

Partners in Excellence

JANUARY 24, 2024

Properly used, with the right prompt engineering, AI can help us better understand potential issues our customers face. They may get us closer to issues that might be a concern to our customers, but they only get us (and everyone else doing similar things) to a certain point. The LLMs will provide ideas, insights.

Represent 120

Represent Presentation Up-sell Engineering 120

SaaStr

OCTOBER 3, 2023

Dear SaaStr: What Does A Salesperson Need To Do To “Earn Your Business”? Solve my problem. Just truly solve my problem. Sales in SaaS, done well and done right, is about adding true value by solving a customer / prospect’s important problem. Often, a Top 3 Problem.

Negotiate 106

Negotiate Price Prospecting Sell 106

Partners in Excellence

APRIL 9, 2024

We get into vicious cycles of overwhelm and have the tendency to solve this by doing more. What if we tried simplifying, for ourselves, our people, our organizations, and our customers? Some unprioritized thoughts: Look at your tech stack, dramatically reduce/simplify it. Define and viciously focus on your ICP.

CRM 126

CRM Technology Technology Pipeline 126

Martech

FEBRUARY 7, 2024

This year, it will be important to broaden people’s job skills so that they can work with AI — not be replaced by it. There will be a significant movement toward improving people’s problem-solving skills as they learn to use automation with their human brains. It seems like AI is causing that next paradigm shift.

X-functional 111

X-functional Cross-sell Territory Retail 111

Salesforce

OCTOBER 31, 2023

Congratulations, you’ve smashed your goals! Not only have you lost revenue, you’ve lost potential customers to the competition. How do you avoid this and capture customer interest? Why is a go-to-market strategy important? See how it works Why is a go-to-market strategy important?

Go To Market 119

Go To Market GTM Objectives and Key Results Price 119

Salesforce

JANUARY 17, 2024

When you’re a customer Service Star, staying ahead of the curve isn’t just an advantage — it’s an absolute necessity. You get the pivotal role technology plays in shaping the future of customer service. And you understand the need for building community with others who know what it’s like to walk in your shoes.

Service 132

Service Customers Networking Negotiate 132

Partners in Excellence

FEBRUARY 13, 2024

We’ve been taught we have to create value with our customers. Tying the capabilities of our solutions to the needs our customers have prioritized. Assuring we help the customers solve their problems. Articulating the value the customer should realize from the implementation of our solutions.

Customers 130

Customers Referrals Clients Strategize 130

SaaStr

APRIL 3, 2024

Start with your motives and why you want to be a CEO. Jennifer emphasized the importance of having the right motives and values as a leader, such as growing people, expanding markets, and building value for others, to sustain long-term success. How to Buck Up and Go Long in SaaS? How do you go long in SaaS?

Healthcare 94

Healthcare Trust Drivers/motivators Start-ups 94

Partners in Excellence

MARCH 14, 2024

It is less important to assess blame for these failures than it is to quickly understand and correct the situation. Stopping things is more important than starting new recovery initiatives. Overlay this with disruptions being caused by technologies like AI, global climate changes, and the global political challenges.

Objectives and Key Results 121

Objectives and Key Results Clients Drivers/motivators Start-ups 121

Force Management

DECEMBER 14, 2023

A channel program is an effective way to increase your capacity and expand market share, helping you reach your growth goals faster. When executed well, your channel program will decrease the cost of a sale, improve reach into new markets, and grow overall seller capacity without increasing internal headcount. What is our proof?

Negotiate 137

Negotiate Education Market share Growth 137

Search Engine Land

APRIL 2, 2024

This article explores how SaaS companies can improve customer onboarding to retain customers and achieve product-led growth. If your free trial to paid conversion rate is low, your onboarding might leave users with more questions than answers. Now, apply this concept to your SaaS product.

Customers 81

Customers Real Estate Education Conversion 81

Partners in Excellence

DECEMBER 21, 2023

The conversation got me thinking about the issue: “Our customers desperately need help, but do we want to be helpful, do we know how to be helpful? I won’t bother revisiting all the data we see reinforcing the struggle customers experience in committing to and managing a change process. You already know that.

Customers 122

Customers Quota Up-sell Conversion 122

Search Engine Land

MAY 13, 2024

Search tools have become so powerful that they grasp the meaning behind your questions, not just the individual words. Through this exercise, you’ll understand: Why search engines started using entities : What problems did they solve? How can this augment your search results? This process may take hours.

Engineering 112

Engineering Construction Start-ups Process 112

Partners in Excellence

FEBRUARY 17, 2024

Both concepts are hugely important, so I need to separate writing about them. At it’s simplest level is is mis-diagnosis is an incorrect identification of a problem. For instance, as sellers, we are looking for customers that have the problems we solve. We ask the questions to identify “the problem.”

Manufacturing 77

Manufacturing Clients Contract Presentation 77

Partners in Excellence

FEBRUARY 29, 2024

He was very focused on the customers and people he was prospecting. ” He responded, “Well they should care, they are in our ICP, we sell to all sorts of organizations similar to this organization… ” I repeated my question, “How do you know the customer cares?” How do you know if he has the problem?

Pitch 127

Pitch Prospecting Start-ups Conversion 127

Salesforce

FEBRUARY 12, 2024

Use these four in-demand Salesforce ecosystem job skill trends — identified in the Jobs in the Salesforce Ecosystem report — to build your skill set. Job skills trending in the Salesforce ecosystem No matter your role, these in-demand skills apply to you. Build these top communication skills to grow your career.

Relationship building 116

Relationship building Niche Contact Trust 116

Partners in Excellence

JANUARY 29, 2024

He opened with, “We see this challenge…… impacting organizations like yours. We think you can be doing better……” Intrigued, it was an important issue (it always is for small businesses), I responded, “What causes you to say we face that issue and can do better?” Can I schedule a demo?

Start-ups 81

Start-ups Conversion Pitch Prospecting 81

Partners in Excellence

MARCH 1, 2024

Somehow when we open our mouths or send an email or do an outreach, all it accomplishes is driving our prospects and customers away. Prospects and customers can always sniff it out, regardless how we try to cover it up. It is all about them and has little to do with the customer. What is Selling Bad Breath?

Sell 73

Sell Pitch Quota Up-sell 73

Martech

MAY 9, 2024

Understanding the “entry points” where your ideal customers first experience the acute pains your product or service can solve is critical for marketing success. Your customer likely experiences this pain frequently, perhaps continuously. So, why don’t you come to mind?

Presentation 80

Presentation Represent Prospecting Customers 80

SaaStr

NOVEMBER 13, 2023

This creates a feedback loop from customers and partners that shows whether you’re on the right track or not. 2: Be Competitor Aware, But Customer Focused Customer obsession is a core value at Drata. Yes, you need to be aware of what’s happening in the marketplace and with your competitors. 1: Ship Fast.

Product 89

Product Construction Trust Start-ups 89

Salesforce

APRIL 18, 2024

If you asked any communication service provider , they are focused on improving customer service experiences to increase loyalty and decrease churn. But there is so much uncertainty out there around AI for telecom customer service because it exposes those organizations to new risks and uncertain returns.

Service 52

Service Customers Technology Technology 52

Gong.io

JULY 5, 2022

In either case, it‘s important to remember that the sales funnel is a model; it‘s a representation of the buyer‘s journey. . In either case, it‘s important to remember that the sales funnel is a model; it‘s a representation of the buyer‘s journey. . The B2B sales funnel is a popular method for modeling this journey. Evaluation.

B2B 133

B2B Pipeline Represent Sales 133

SalesLoft

APRIL 25, 2024

Join us live as go-to-market experts share their best advice and insights from the frontlines of revenue — with tactics you can immediately implement at your organization. So I’d say in a nutshell, it’s our job to get the customer to say “yes.” Chris: When you boil it all down, my job is to care. They are credible.

Engineering 52

Engineering Sales Education Finance 52

Partners in Excellence

APRIL 5, 2024

With ChatGPT’s help, I identified and prioritized the top 10 most dominant themes: Passion for Problem-Solving : Many storytellers express a deep-seated passion for solving complex problems — both for themselves and for their clients. Some have had long careers in selling, some are relatively new.

Sell 123

Sell Cross-sell Drivers/motivators Education 123

Martech

APRIL 11, 2024

In our zeal to harness the tech part of martech, the ops part of MOps and the automation part of marketing automation, MOps professionals have failed to accomplish the most important part of the equation — marketing. We are really good at solving their urgent problems in this sphere. The rise of cloud-based software.

B2B 124

B2B Manufacturing Technology Technology 124

Search Engine Land

FEBRUARY 13, 2024

When used correctly, it can greatly benefit your marketing efforts, particularly in PPC , where budget allocation directly influences outcomes. This article breaks down what a full-funnel PPC strategy looks like, from top to bottom, so that you can use it as a blueprint for your own PPC strategy. That’s awareness.

Non-Profits 114

Non-Profits Campaign Strategize Growth 114

Partners in Excellence

MARCH 6, 2023

Look at your inbox, I suspect 95% of the prospecting mails you have say, “Organizations like yours have this problem–we solve it. These sellers never try to discover the problem, they assume the problem that supports their pitch. “Do you have a problem with sales performance?………

Pitch 117

Pitch Presentation Trust Process 117

Salesforce

NOVEMBER 6, 2023

But first, here’s a sampling of what they’ve told me: A chief technology officer said, “We’re well aware of the importance of generative AI, but we’re struggling to figure out how to make it work for our business.” A tip: Focus on the problem, and avoid the temptation to fit the solution to the problem.

Strategize 111

Strategize Technology Technology Clients 111

Partners in Excellence

APRIL 22, 2021

It’s not a new strategy, we’ve seen it so often in the past, companies with Hot Products focused just on fulfilling customer demand. In the article on PLG, I focused on some of the promise, as well as the problems/challenges with this business model. What would happen if we adopt a Problem Focused Growth Strategy?

Growth 139

Growth Quota Customers Promote 139

Gong.io

JANUARY 2, 2023

This is why sales qualification is so important — it helps you identify and prioritize prospects more likely to become buyers. How do you know if a potential customer is a good fit for your solution? How do you know whether to move prospects through your sales funnel or disqualify them? Improves your close rates.

Sales 149

Sales Prospecting Pipeline Pitch 149