Hubspot

APRIL 21, 2020

But, while a mobile app as a revenue generator can be quite lucrative, the low barrier to entry makes a successful launch all the more challenging. And then once you've launched, your work has only just begun. Here, let's explore how to conduct a successful launch, and how to ensure you can retain app users for the long-haul.

Launch 101

Launch UX Networking Cross-sell 101

SaaStr

APRIL 15, 2025

And much more of the Top 10 Learnings from SaaStr’s own AI here: The Top 10 Learnings from Launching SaaStr’s Own AI: What Every B2B Founder Needs to Know That’s better than 90%+ of BDRs. It’s not the same. But for what it is — it’s better.

Sell 115

Sell Niche Launch B2B 115

Salesforce

OCTOBER 18, 2024

Create an ideal customer profile to target prospects who are mostly likely to spend their hard-earned money on your product or service. While some successful small businesses have been launched with a shoestring budget, it’s less stressful if you have a significant financial cushion. Who is your target audience?

Minimum Viable Product 111

Minimum Viable Product Cross-sell Niche Legal 111

SaaStr

SEPTEMBER 7, 2024

Now … that sounds niche, and it sounds crowded. Mangomint has 3 distinct SKUs, and is soon launching a fourth. They refer all single-user prospects to a competitor — right on their website. So one of SaaStr Fund’s latest investments is Mangomint, a vertical SaaS platform for spas and salons.

Commission 125

Commission Niche Launch Up-sell 125

Salesforce

MARCH 13, 2025

Let’s say you’re launching a new product. In addition, TAM can attract prospective investors because it shows your full revenue potential, with research and calculations to back up the opportunity. You need to understand how big the market is in order to determine whether it’s worth the investment.

Minimum Viable Product 100

Minimum Viable Product Strategic planning Territory E-commerce 100

Highspot

MAY 15, 2025

Enabled partners can tap into niche markets your internal team might not reach. This results in higher sales growth and improved customer satisfaction Broaden market reach: Partners can often access niche markets through avenues that were previously unavailable to you, like healthcare or finance. This is not reality.

Healthcare 52

Healthcare Objectives and Key Results Niche Finance 52

Martech

FEBRUARY 8, 2024

And yes, while niche content traffic may be low, conversions can be high. Since we have been discussing appointment setting extensively, it’s possible that Google recognized us as an expert in this niche, which could have contributed to our new post receiving a higher ranking. Think case studies, comparisons, and expert guides.

B2B 122

B2B Gaming Niche Appointment 122

Sales Pop!

AUGUST 20, 2021

These can be a unique selling proposition, recommendations, business launch questions, success stories, demonstrations, and presentations. Generating publici ty , earning public trust, and winning clients over is especially difficult in niche industries such as the crypto industry. We will talk about the latter in more detail below.

Inside sales 246

Inside sales B2B CRM Price 246

Martech

MARCH 11, 2025

Lean too far into what prospects already know, and you risk boring them. Could this secondary behavior indicate that prospects reject something familiar in favor of something they “discover” themselves? Here’s the challenge: Prospects do not respond to overly familiar, redundant, irrelevant, generic messages.

B2B 101

B2B A/B testing Prospecting Lead generation 101

Martech

NOVEMBER 6, 2023

If your prospects are not interested, ask why and review their pain points. Chances are that a prospect just needs more time. Instead of a common approach like “finance,” you might focus on specific niches like “FinTech startups” or “retail banking.” Target specific industries : Broad targeting can be ineffective.

Appointment 127

Appointment UX Objectives and Key Results Gambling 127

SaaStr

MARCH 16, 2022

This is one of the most important questions for founders to answer as they prepare to launch a product. When OpenPhone first launched, they were focused on a sole proprietor, and their ACV was low. Companies like AgentSync, who have a much more complex product for a niche audience, knew that a free trial would not bring them the ?business

Growth 98

Growth Product Niche Launch 98

ConversionXL

MARCH 10, 2021

I’ll also share how businesses like yours can get press and maximize the potential of press to build trust, drive sales, drum up demand, and of course, skyrocket your authority and credibility—no matter what industry or niche you’re in, and even if it’s just one press feature. The hidden benefits of press. These logos serve the same purpose.

Angle 151

Angle Pitch Niche Trust 151

Lead Fuze

JUNE 26, 2023

Launching a successful marketing agency can be a daunting yet rewarding endeavor. This approach allows you to consistently deliver high-quality work and position your agency as an expert in its niche. Launch a successful marketing agency today. If you’re a content creation wizard, specialize in content marketing.

Launch 52

Launch Niche Promote Clients 52

Search Engine Land

APRIL 25, 2024

That said, optimizing for specific keywords or niche topics isn’t always outdated. This article will cover scenarios where single keyword optimization is likely an outdated practice to avoid, as well as cases where a niche keyword focus remains valuable. When is specific keyword optimization considered outdated?

Niche 107

Niche Clients Education Service 107

Hubspot

DECEMBER 27, 2019

You decided to launch your own consulting gig to put your expertise to good use — congratulations! But what do you offer that makes you stand out from the other consultants in your niche? Your unique value proposition should be your key selling point that drives your discovery conversations with new prospects.

Consult 86

Consult Clients Niche Referrals 86

Hubspot

NOVEMBER 22, 2017

Ask yourself three questions to identify your niche: “ Do I have a unique point of view? ”. “D Before launching your website and accepting your first client, consider your ability to meet these demands. Before launching your website and accepting your first client, consider your ability to meet these demands. Good luck!

Consult 101

Consult Niche Referrals Clients 101

Lead Fuze

MAY 26, 2023

In this comprehensive guide, we will delve into key aspects of setting up your own social media marketing agency, from identifying your niche and target audience to selecting the most effective platforms for your clients’ needs. If possible, choose niches with high demand but low competition. Eager for more insights?Discover

Niche 98

Niche Referrals Clients Price 98

Hubspot

FEBRUARY 6, 2020

Product launches are an exciting time for marketers. Unveiling to the world the new campaign you've created just for that specific launch can be a relief. Maybe this is your first launch ever, and you're completely lost about how to bring marketing messages to email inboxes or social media profiles. Stick within your industry.

Product 101

Product Customers Launch Campaign 101

Hubspot

JANUARY 18, 2017

1) Target a highly-specific niche. One of the biggest reasons freelancers struggle with their new business efforts is because they haven't clearly defined a specialized niche. Here are a few examples of niches that proved lucrative for freelancers in 2016: Shopify development. 7 Ways Freelancers Can Start Earning More.

Niche 78

Niche Networking Clients Drivers/motivators 78

Sales Hacker

MAY 20, 2021

And it doesn’t mean just casting a huge net over a broad range of prospects, verticals, and new markets. You need to measure and repeat so you and your sales team only put effort into promising prospects abroad. Who better than a local selling into your tech niche to give you the nuances into your sales and marketing tactics?

Sell 114

Sell Real Estate Lead generation SQL 114

Hubspot

FEBRUARY 3, 2012

” Mashable reports that YouTube has invested more than $100 million into premium content channels around niche topics including food, fashion, pets, and fitness, making it clear that YouTube is willing to spend money to be a major player in this third wave of media. ” Niche AND Quality. It's time to find your niche.

Niche 76

Niche Entertainment User Experience Networking 76

Hubspot

SEPTEMBER 23, 2020

Although co-marketing can be incredibly beneficial to you and your partner's brands, it will still take time, planning, and coordination when it comes to finding a co-marketing partner and launching mutually beneficial campaigns. In 2018, Coors Light teamed up with National Geographic to launch a series of video ads taking place in Iceland.

Strategic partnership 101

Strategic partnership Retail Campaign Promote 101

Sales Hacker

APRIL 22, 2021

Worry not, you don’t have to explore every virtual nook and cranny of your domain name system (DNS), but before you launch your cold outreach, all apps and tools included, make sure that all email-relevant settings are working properly. Your prospects are more comfortable with opening emails when they know where those messages come from.

Niche 114

Niche Contact Campaign Service 114

Hubspot

MAY 14, 2019

Back then, email was the age of most college graduates , AT&T launched the first banner ad , and the CRM industry was just starting to thrive. Account-based marketing (ABM) is a hyper focused marketing strategy where teams treat an individual prospect or customer like its very own market. Account-based Marketing. Campus Marketing.

Promote 101

Promote Retail Launch Education 101

SaaStr

NOVEMBER 1, 2022

Over 100 Indian founders were in town for a unique double header: SaaStr/Dreamforce and the launch of SaaSBOOMi US. We remain optimistic about the prospects of cross-border SaaS. One implication of SaaS proliferation is that too many companies solving super niche problems are getting funded.

GTM 115

GTM Niche Cross-sell Contract 115

ClickFunnels

NOVEMBER 17, 2021

What Is the Difference Between Lead Generation and Sales Prospecting? There’s a difference between lead generation and sales prospecting : Lead generation is automated and done by marketers via lead generation funnels. Sales prospecting is manual and done by salespeople via cold outreach. And launch your funnel! …in

Lead generation 200

Lead generation Process Contact Up-sell 200

ConversionXL

AUGUST 11, 2021

You’ll learn how to create a sponsorship strategy and get in contact with prospects. Sponsors will have different reasons for backing your project: sales, lead generation, brand awareness, product launches , corporate social responsibility, etc. With a strategy in place, you have an offer and target prospects. Audience data.

Objectives and Key Results 139

Objectives and Key Results Follow-up Contact Prospecting 139

Partners in Excellence

JANUARY 16, 2015

There are literally millions of very specialized, focused, niche apps. Then another on deal strategies, another on pipeline management, another on prospecting, another on call planning/execution, another on general time/activity management. Then another on the territory plan.

Niche 106

Niche Sales CRM Territory 106

Hubspot

AUGUST 22, 2011

Do you ever pause to think about the search terms prospects are using to find you online? This should be your mindset when you are creating new offers, launching marketing campaigns, and generating buzz around your brand. Finding the right keywords to predict how something might be looked for in search engines.

Niche 74

Niche Engineering Launch Campaign 74

SaaStr

APRIL 21, 2023

Now, go find 30 other prospects exactly like them. Customers and prospects will come. Most founders create a really slick, straightforward website when they launch and never touch it again. You want 20 prospects falling in love with what you’re saying. Every customer has a clone. Why are top industry events so great?

Niche 103

Niche Prospecting Pitch Up-sell 103

Hubspot

NOVEMBER 23, 2020

For example, if a prospect is at the attract stage, an ad that helps them become more familiar with a brand name and core value proposition would probably perform much better than a niche ad that highlights a specific new feature. At HubSpot, we call it 'CRM-powered advertising.'. A Data-Driven Approach to Advertising.

CRM 101

CRM Cold Call Campaign Niche 101

Hubspot

OCTOBER 6, 2020

Firms generally create, expand, and maintain brand portfolios to gain footholds in multiple markets and appeal to a wider variety of prospects. The hope is that the new brand helps increase the company's market share within that product category and serves the needs of prospects the original brand might not cover.

Electricity 101

Electricity Healthcare Sports Territory 101

Sales Hacker

APRIL 22, 2025

11:06 Why nailing 3-5 core use cases beats going broad or too niche. 31:06 Building a hype train: how to activate champions at launch. 11:06 Why nailing 3-5 core use cases beats going broad or too niche. 31:06 Building a hype train: how to activate champions at launch. And, two things I’ve learned are one.

GTM 88

GTM Campaign Pipeline Launch 88

Martech

JULY 20, 2021

While researching the all-new updated MarTech Intelligence Report on account-based marketing (ABM) solutions, which just launched, we learned about how B2B buyers are engaging with companies in the current environment, and how marketing technology providers are helping those companies turn prospects into customers.

Niche 112

Niche Legal B2B Retail 112

Martech

DECEMBER 1, 2023

Outbound: Three BDRs send cold emails and communicate with prospects from the marketing and advertising industry, four — with leads from healthcare and pharmaceutical companies, two — with potential clients from financial institutions, etc. Work with the existing lead database Attracting new leads is great unless you exhaust your niche.

Process 111

Process Customers Appointment Pharmaceutical 111

Hubspot

NOVEMBER 7, 2022

Niche online stores make great businesses because they cater to a very specific audience. Artisan Soaps is a great example of a niche online business where the shop owners feature the hand-made soaps and body-care products they manufacture. There’s never been a better time to launch an online business focused on affordable jewelry.

Sports 18

Sports Niche Manufacturing Up-sell 18

Outreach

AUGUST 9, 2021

The marketing department promotes the microsite launch with a series of blog and social media posts as well as paid ads across a variety of channels. It can even pinpoint whether paid or organic search drove prospects to the site, or whether they found it via a social media post, for example.

Drivers/motivators 98

Drivers/motivators Sales Follow-up Niche 98