Martech

JULY 12, 2023

The buzz around Threads is huge news for marketers as many have been taking a step back from Twitter following Elon Musk’s takeover last year, resulting in a 59% drop in ad spend in the US. Marketers are now understandably exploring new platforms to host their campaigns without compromising reach or quality.

Launch 98

Launch Follow-up Retail Networking 98

Search Engine Land

JULY 13, 2023

The search feature, where you can search users, videos, sounds, LIVEs, and hashtags. Or the hashtags. Jack Appleby via Twitter Get the daily newsletter search marketers rely on. Sounds and Hashtags will also help when it comes to the next step, optimizing your video content. Three to five hashtags is considered ideal.

Niche 92

Niche Real Estate Engineering Follow-up 92

ConversionXL

OCTOBER 26, 2022

For ecommerce business owners and marketers, jumping on this bandwagon is different to jumping on Facebook and Instagram. The TikTok buying craze even has its own viral hashtag: #TikTokMadeMeBuyIt. minutes per session on the app—more than double Pinterest and triple the time spent on Instagram. via TikTok ].

Customers 115

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Hubspot

SEPTEMBER 24, 2021

One way to reach these audiences is through social media posts and accompanying real estate hashtags. What Are Real Estate Hashtags? Hashtags help social media users find content based on specific topics — you can create them by using the # symbol followed by words, like #realestate. Why Do I Need Real Estate Hashtags?

Real Estate 77

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Martech

MAY 31, 2022

With influencers and digital artists leading the way, non-fungible tokens (NFTs) are taking Meta’s Instagram by storm. Data from influencer marketing platform HypeAuditor shows: Over 20,00 accounts with “NFT” in the bio, most (over 40%) U.S.-based. Over 100,000 posts monthly using the hashtag #NFT. Why we care.

Follow-up 88

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Sales Pop!

NOVEMBER 17, 2022

It’s no secret why 67% of marketers are using Instagram to reach their target audiences. The platform boasts around 1.440 billion monthly active users, and around 71% of US adults aged 18-29 use it, making it a powerful marketing tool for businesses. Best Ways to Optimize Your Instagram Profile for Growth.

A/B testing 97

A/B testing Follow-up Growth Customers 97

Hubspot

OCTOBER 10, 2020

Instagram turns 10 in 2020. Since the potential to make money, connect with your audience, and build a reputable brand on Instagram is so high, understanding how to use it is essential. Why does Instagram engagement rate matter? What is the average Instagram engagement rate? Note that Instagram accounts need to be public.

Sports 101

Sports Follow-up Launch Start-ups 101

Sales Pop!

DECEMBER 5, 2022

Do you want to know how you could use Instagram to increase your sales? Using platforms such as Instagram is not only a great way to increase your brand awareness but also your sales. By taking advantage of all that Instagram offers, businesses can boost sales and reach new customers. Increase Engagement. Build Brand Awareness.

Niche 52

Niche Promote Sales Follow-up 52

Lead Fuze

MAY 27, 2023

Gaining the skills to establish an Instagram marketing agency can be a highly profitable venture for those who have mastered the art of social media advertising. In this blog post, we’ll discuss the essential elements to consider when launching an Instagram marketing agency. What Is an Instagram Marketing Agency?

Finance 40

Finance Objectives and Key Results Niche Referrals 40

Martech

NOVEMBER 27, 2023

Quickly create email subject lines that increase open rates using HubSpot’s AI assistant to generate subject lines for marketing emails. Edit marketing emails. Instagram first comment scheduling Your team can improve Instagram reach and engagement efficiently by using the new “first comment” support feature inside HubSpot.

Contact 86

Contact Campaign Service Conversion 86

ClickFunnels

JANUARY 31, 2022

It’s important to keep up with marketing trends. 1 Marketers Say That Lead Generation Is Their Top Marketing Priority. When Hubspot asked marketers: “What are your top marketing priorities in the next 12 months?”. 2 Marketers Don’t Consider Lead Generation To Be The Primary Goal Of Their Marketing Campaigns. #2

Lead generation 275

Lead generation Niche Campaign B2B 275

Hubspot

APRIL 9, 2018

Did you know an Instagram post with at least one hashtag averages 12.6% more engagement than a post with no hashtags? Hashtags are powerful. We want your business’s Instagram posts to receive optimal engagement, so we’ve put together an ultimate guide for using Instagram hashtags in 2018.

Campaign 101

Campaign Niche Follow-up Promote 101

Search Engine Land

OCTOBER 27, 2023

But eight surprising social video trends should astound even the most unflappable digital marketers. But this has an impact on digital marketers, too. 62% used Instagram. Digital marketers can expect more developments from Facebook: “This is just the beginning. Get the daily newsletter search marketers rely on.

Follow-up 118

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Hubspot

AUGUST 30, 2018

When you're trying to grow a following on Instagram, you depend on hashtags and engagement to expand your audience and reach. If you feel like your posts are receiving fewer likes and comments, or aren't appearing for certain hashtags, you might be shadowbanned. From Instagram's point of view, shadowbanning makes sense.

Follow-up 101

Follow-up Service Growth Product 101

Martech

FEBRUARY 22, 2023

With an engaged and diverse user base, it’s no wonder marketers are looking for ways to leverage TikTok to reach their target audiences. 53% of marketers expect TikTok to deliver the biggest growth in 2023, according to Reuters’ State of Marketing 2023 report. ad campaigns and creator marketing activations.

B2B 112

B2B Launch Campaign Entertainment 112

ConversionXL

MARCH 11, 2020

Still, Facebook (91%), Linkedin (80%), and Twitter (67%) are the most popular social media platforms among B2B marketers. Despite it’s more than 1 billion monthly active users, Instagram lags behind. . 83% of people discover new products or services on the platform, and 79% search for more information after seeing a post on Instagram.

B2B 113

B2B Education Promote Referrals 113

Hubspot

MARCH 31, 2020

Here's how you can set yourself up for success with contests on Facebook, Twitter, Pinterest, and Instagram. Whatever the objective is, Facebook Insights can let you know how much your reach has grown, or you can invest in closed-loop marketing software to track the number of leads generated and the growth of your reach.

Legal 100

Legal Promote Follow-up Campaign 100

Hubspot

SEPTEMBER 11, 2018

It's no surprise you want to become a paid Instagram influencer -- heck, the average price for a sponsored Instagram post is $300 , and if you become more successful, like yogi Rachel Brathen , you could be making $25,000 per post. However, you could be more marketable than you think. How to get paid on Instagram.

Pitch 101

Pitch Trust Follow-up Promote 101

Search Engine Land

MAY 10, 2023

Limitations aside, ChatGPT can be a helpful marketing tool for Amazon sellers. Get the daily newsletter search marketers rely on. You can hand the reins to ChatGPT by asking it to “ Find influencers with 25K to 50K followers on Instagram in the ice cream niche.” Everyone in marketing should be experimenting with these tools.

Niche 115

Niche Promote Contact Gaming 115

ConversionXL

SEPTEMBER 9, 2021

Building loyalty and awareness are top priorities for any social media marketer. More people than ever are using social sites, which is good news for social media marketers. To earn that trust, word-of-mouth marketing leads the way. Yoann Pavy, Head of Digital Marketing, Depop [via MarketingWeek ]. And for good reason.

Objectives and Key Results 142

Objectives and Key Results Trust Follow-up Promote 142

Hubspot

SEPTEMBER 20, 2022

Your marketing team can target by demographic, geographical location, and user interests. Instagram has great potential for helping salespeople reach their target audience. Plus, on the flip side, many users engage with Instagram to discover new products and brands. When prospecting on Instagram, use hashtags to your advantage.

Prospecting 64

Prospecting Cold Call Networking Relationship building 64

Heinz Marketing

NOVEMBER 30, 2018

By Lauren Dichter , Marketing Coordinator at Heinz Marketing. He said, “You know what, I actually have been really curious about Instagram. I quickly realized that my boss, who is the head of a B2B sales and marketing firm, must be suggesting I research and write some sort of ‘How-To’ for B2B Instagrams.

B2B 97

B2B Objectives and Key Results Represent B2C 97

Hubspot

OCTOBER 16, 2020

In July, nearly 41% of Australia's population was on Instagram. And, with Australia being one of the biggest internet and social media growth regions , its Instagram audiences are likely to keep getting bigger. No matter what country you're marketing in, Instagram's platform is primed for brand awareness. There were 10.45

Territory 97

Territory Entertainment Growth Education 97

Hubspot

SEPTEMBER 21, 2020

Throughout the past two years, two of the most popular apps used by Gen Z and younger millennials were Instagram and TikTok. While Instagram steadily pulled in more than 1 billion active users since its 2016 debut, TikTok made news when it surpassed 1 billion global downloads within 18 months of its launch.

Entertainment 101

Entertainment Launch Follow-up Start-ups 101

Search Engine Land

NOVEMBER 17, 2023

The role of UGC in SEO So, why should search marketers like us pay attention to user-generated content? Ease of creating content TikTok, Instagram and other social platforms have made it easier for audiences to create content. Get the daily newsletter search marketers rely on.

Engineering 112

Engineering Trust Click Through Rate Promote 112

Lead Fuze

MAY 26, 2023

Learning how to market a staffing agency effectively is crucial for attracting both top talent and ideal clients. It is imperative to stay up-to-date with the ever-changing digital realm and employ inventive marketing approaches that are customized for staffing businesses.

Healthcare 52

Healthcare Niche Clients Technique 52

Search Engine Land

JANUARY 29, 2024

For brands looking to develop communities of audiences, especially those favoring Gen Z and Millennials, search marketing is already no longer confined to traditional platforms like Google. The user, influenced again by content creators on Instagram, rediscovers the product and is now ready to make a purchase decision.

Objectives and Key Results 111

Objectives and Key Results Cross-sell Strategize Retail 111

Hubspot

SEPTEMBER 17, 2020

When I worked at a marketing agency, one of my duties was to create Instagram accounts for our clients who had never used social media before. More often than not, those clients soon realized how helpful Instagram could be for their business. Download the Instagram app. Then, click "Settings" and "Business."

Promote 101

Promote Follow-up Appointment Start-ups 101

Hubspot

SEPTEMBER 17, 2019

You may have noticed some changes in Instagram over the past year or so. To know more about why some of your third-party apps aren’t working, or what a “Graph API” is, we have the latest changes to Instagram’s API, explained. So, Instagram’s API lets other apps use Instagram’s interface for their business.

E-commerce 70

E-commerce Commission Clients Follow-up 70

Hubspot

APRIL 15, 2019

With 80% of Instagram users following at least one business , it makes sense you want to increase your own visibility and reach on the platform -- but with such immense competition, it can be a difficult task to accomplish. Fortunately, there are a few specific Instagram marketing strategies you can implement that have proven effective.

Promote 78

Promote Launch Follow-up Campaign 78

Hubspot

OCTOBER 3, 2019

In part, to Instagram Shopping. Because of this, Glossier CEO Emily Weiss brought Glossier to where her target audience was: Instagram. High fashion brands are releasing entire clothing collections on Instagram and businesses are offering online tutorials on the platform. So, who wouldn’t want in on Instagram shopping?

E-commerce 69

E-commerce Price Follow-up Up-sell 69

Hubspot

SEPTEMBER 2, 2019

With more than 500 million monthly active users , TikTok is taking app stores by storm and serving as a worthy competitor to apps like Snapchat and Instagram. While Gen-Z has flocked to the app , brands like Chipotle and The Washington Post are also starting to experiment with TikTok's video marketing opportunities.

Follow-up 101

Follow-up Entertainment Niche Start-ups 101

Hubspot

NOVEMBER 8, 2018

Over the past few years, Instagram has seen exponential growth -- from one million users in December 2010, to over one billion in 2018. It's hard to remember a time before Instagram. "Do Do it for the 'gram" has become a common saying, which means, essentially, "Do something so we can take a picture and post it to Instagram."

Follow-up 101

Follow-up Launch Gaming Start-ups 101

Hubspot

MAY 15, 2017

Most of us know that social media is an essential part of a brand’s marketing strategy. After all, 92% of marketers say that social media is important to their business. That’s why we put together the guidelines below to compose copy for five different social media channels: Facebook, Twitter, LinkedIn, Instagram, and Snapchat.

Networking 101

Networking CTR Click Through Rate Promote 101

Hubspot

NOVEMBER 7, 2019

Price: $9, $19, $29, $49 per month, and enterprise pricing Why it's great: Instagram scheduling. While you can connect Facebook, Twitter, and Pinterest profiles, Later is best for Instagram scheduling. Later is also an Instagram partner, which means it integrates with Instagram's API. Image Source. Price: $9.99, $799.99

Price 98

Price Promote Clients Start-ups 98

Hubspot

SEPTEMBER 24, 2019

In 2019, Instagram is an undeniably powerful marketing tool -- in fact, it now has over one billion active users , making it one of the top social media platforms. For many marketers, Instagram is a critical component of their marketing strategy. What is the Instagram Explore Page?

Follow-up 76

Follow-up Entertainment Niche Promote 76

Hubspot

NOVEMBER 26, 2019

Despite TikTok's major early success, the app still feels like a bit of a mystery, especially to marketers. But now, shortly after TikTok's first birthday, we know a lot more about it as sites like Digiday , AdWeek , and our own Marketing Blog regularly cover it. merged with TikTok. ( The Verge). Business of Apps ). Business Insider ).

Entertainment 101

Entertainment Launch Pitch Follow-up 101