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Anthropology & Sales: How to Cultivate the Human Side of Selling

Veloxy

This can include organizational culture, consumer behavior, human-centered design, as well as marketing and sales strategies Yes, if you didn’t know by now, there’s a branch of Anthropology dedicated solely to business practices. And how exactly should you apply it to everyday selling activities? Let me show you how.

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Still human: Why consumer closeness matters in an AI-driven world

Martech

These AI technologies and their relatives have found their way into the deepest corners of our online lives — so much so that “the algorithm” has become a common phrase even among non-technical folks to refer to the invisible hand of the more or less sophisticated models that feed our collective experience. mass production, low-cost fashion)?”

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Transform your B2B brand: 7 strategic insights

Martech

In one case, my internal team of three digital marketers and I worked with an outside design firm, one with whom I had prior experience, to refresh the corporate and product logos, update the color scheme and then redesign the website and product data sheets. Granted, that was some unusual marketing magic.

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15 Lead Generation Techniques That Will Grow Your Business

ClickFunnels

To start, let’s talk about what we believe should be the foundation of your lead-gen strategy — regardless of your industry, niche, or target market. They’re listening to the same podcasts, reading the same blogs, signing up for the same newsletters, and following the same Instagram influencers. The Dream 100. Here’s the gist.

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30 Outside Sales Tips That’ll Grow Your Pipeline

Veloxy

Maybe you’re selling the right products to the wrong audience in the wrong market. That’s right, the activities that do not generate revenue are taking up a significant portion of your day. Feeling overwhelmed by the infinite options for growing your pipeline? You’re not the only outside sales rep feeling that way.

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AI in marketing: How to balance automation and the human touch

Martech

Marketing technology is progressing at such an accelerated pace that it’s hard to keep up and easy to let the tech do the driving. We now have machine learning and AI driving much of our marketing platforms. And listening to the most important computer in marketing today — the one between your ears. Distrust but verify.

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82 Open Ended Sales Questions (Ultimate Guide Included)

Veloxy

Did you know that asking questions makes it more likely for customers to approve of you? It’s true. Research conducted at Harvard University suggests asking questions improves liking and learning. Open ended sales questions are a crucial aspect of the sales process. Kudos to Jordan Belfort for the last three questions.