Hubspot

FEBRUARY 9, 2018

As an acquisition marketer, I hear questions like this all the time: "Is the PDF dead? While I would love to say that there’s one new, highly optimal content format that all marketers should use for lead generation instead of older formats, I can’t -- it's a little more complicated than that. Is the webinar dead now too?

SQL 203

SQL Follow-up Promote Prospecting 203

Search Engine Land

JANUARY 29, 2024

For brands looking to develop communities of audiences, especially those favoring Gen Z and Millennials, search marketing is already no longer confined to traditional platforms like Google. Such an analysis aligns multiple activations as you develop a holistic approach to content marketing with “search” at its core.

Objectives and Key Results 114

Objectives and Key Results Cross-sell Strategize Retail 114

Hubspot

FEBRUARY 19, 2018

But considering the popularity and effectiveness of visual content in marketing today, you can't just afford to throw in the towel. In fact, I'm going to show you just how easy it is by taking one of our 15 infographic templates in PowerPoint (pictured above) and creating my own, customized infographic with it. Easy as that!

Campaign 101

Campaign Presentation Represent Promote 101

Hubspot

JANUARY 13, 2021

In college, I always made it a point to listen intently to presentations. I knew how stressful and nerve-wracking it was to present in a room of peers and authority figures. I would nod feverishly to let presenters know I was invested in their presentation. And they knew it too. Back then, the stakes were relatively low.

Presentation 100

Presentation Lead generation Follow-up Finance 100

Search Engine Land

DECEMBER 12, 2022

The platform is a great destination for both of those things, no question, but it’s also a smart place to focus at least some of your content marketing efforts. That means there’s a good chance your audience is using LinkedIn, and you could reach them and nurture them with solid content marketing. Think again. Most likely.

Networking 101

Networking Real Estate Pitch Up-sell 101

ConversionXL

NOVEMBER 7, 2022

In this article, you’ll learn why data storytelling is an important skill and how to use data presentation and visualization to influence your audience. It simplifies the complex and presents insights in basic terms to influence decision-making, engage customers and stakeholders, and inspire action. What is data storytelling?

Territory 109

Territory Objectives and Key Results Presentation Campaign 109

Sales Hacker

JULY 10, 2019

Less Powerpoint, and more demo. Less PowerPoint, More Demo. Do you recall the last time you sat through a demo call with a ton of PowerPoint slides and thought, ”Oh man, this is exciting! RELATED: How to Give a Sales Presentation to Executives: 10 Essential Tips. Double-down on discovery. Make meaningful check-ins.

Pitch 64

Pitch Inside sales Up-sell Sales 64

The 5% Institute

SEPTEMBER 20, 2019

Perhaps a past of your sales process involves presenting your idea via PowerPoint or something similar? If so; who on your team has excellent design skills that can help you craft a presentation to win the sale? Can anyone on the team craft up the material for the presentation? Final Thoughts.

Sell 98

Sell Teamwork Clients Up-sell 98

Martech

MARCH 18, 2022

Over those two days, we looked at the myriad ways marketers are managing and making decisions based on data. We also hosted dozens of presentations focused on some of the key systems powering marketing organizations. Marketing operations. Marketing operations. That list is featured below.

UX 120

UX E-commerce Campaign Entertainment 120

Hubspot

MARCH 10, 2015

If you''re a marketing leader who knows the value of inbound marketing, you may have already implemented pieces of inbound into your overall marketing strategy. Another obstacle that could be standing between you and your vision for more effective marketing? Implement your inbound marketing vision and enjoy the results.

Lead generation 64

Lead generation Presentation Sell Customers 64

ConversionXL

NOVEMBER 10, 2020

Content marketers need a new model that reflects how humans actually work. It’s still a marketer forcing someone to go on a journey that ends in a purchase. Instead of focusing on content for each phase of the traditional funnel, marketers need to create content at three depths: conceptual, strategic, and tactical.

Strategize 139

Strategize Teamwork Education Follow-up 139

Martech

MARCH 18, 2022

Over those two days, we looked at the myriad ways marketers are managing and making decisions based on data. We also hosted dozens of presentations focused on some of the key systems powering marketing organizations. Marketing operations. Marketing operations. That list is featured below.

UX 108

UX E-commerce Campaign Entertainment 108

Hubspot

MARCH 3, 2015

I mean, there are a lot of them, but when marketers spend the time aligning the topic, content, and style of their infographics with the needs and preferences of their target audiences, they''re still finding success. PowerPoint can be your best friend when it comes to visual content creation. That''s right! Don''t be shy.

Commission 78

Commission Follow-up Start-ups B2B 78

SBI

MARCH 25, 2020

Accept that interactive presentations are no longer a nice to have. Ensuring your sales presentation is interactive and engaging can go a long way in getting your prospective buyer excited about the conversation and increasing their participation on the call. Put your marketing budget to work. But is it enough?

Sell 40

Sell Presentation Education CRM 40

The 5% Institute

JULY 3, 2019

Have you ever wondered why some Sales Professionals or Business Owners get great traction in the market, and some just casually cruise by, not really making any dent at all? Presenting. Tailor your presentation to their wants and needs, versus going off a boring PowerPoint presentation like your competitors do.

Process 98

Process Objectives and Key Results Drivers/motivators Sales 98

Hubspot

APRIL 25, 2023

Management advice covers operations, strategy, finance, marketing, and governance. Finally, Claire pitches the optimal solution to her client, typically via a slide deck presentation. That meant we had to create a bunch of how-to guides and training manuals to help the client train their staff to be more efficient,” says Hisham.

Consult 66

Consult Hospitality Healthcare Management Consulting 66

SBI

JULY 14, 2019

Resources All Case Studies eBook ebooks & Guides Interview Video Video Reviews Webinars. Konecranes USA Marketing wanted a seamless way to deliver both sales and marketing content to their sales teams, but also deliver a quality sales. Field Sales. Video Reviews. Sales Enablement. Case Studies. Sales Asset Management.

Manufacturing 37

Manufacturing Networking Presentation B2B 37

Sales Hacker

FEBRUARY 2, 2021

It focuses on the sales and marketing teams and helps gain important insight such as customer needs. Presentation. In the presentation stage, sales teams demonstrate how their product or service directly meets the prospect’s needs. It guides the sales teams and helps monitor and evaluate sales processes.

Sales 105

Sales Cross-sell Pipeline Negotiate 105

Hubspot

JANUARY 11, 2016

To help you stay organized and focused through all of your January priorities, we've gathered a complete collection of executive tools in our latest guide: 2016 Kickoff Kit for Marketing Leaders. Once you determine the year's targets, use the 8 Budget Templates to manage your marketing spend at a monthly and quarterly level.

Presentation 52

Presentation Growth Product 52

Partners in Excellence

DECEMBER 5, 2011

Clients are bringing new solutions to the market, they want to maximize the impact, they want to reduce time to revenue, they want to grow as rapidly as possible. Product developers, product managers, marketing, sales–everyone is excited, “Something new to talk to our customers about! ” … penetrate a new market.”

Customers 85

Customers Launch Objection handling Presentation 85

Heinz Marketing

FEBRUARY 20, 2019

By Joshua Baez , Engagement Manager at Heinz Marketing. So much of what constitutes sales and marketing today is noise, and while noise may keep prospects busy sifting between what’s important and what’s not, it doesn’t do much to tip the marketing scales in your favor. Noise doesn’t stand out. It doesn’t get noticed.

Cross-sell 63

Cross-sell Promote Lead generation Presentation 63

Hubspot

JUNE 14, 2019

Even back in 2017, 83% of enterprises were using Microsoft Office’s software suite to due daily tasks like managing email, writing reports, building spreadsheets, and presenting slideshows. Now branded as Office 365, it holds Microsoft Word, Excel , Outlook , and PowerPoint. Cost: $5 per month/user (Business Essentials), $8.25

Customer Relationship Management 77

Customer Relationship Management Price Relationship Management Presentation 77

Heinz Marketing

FEBRUARY 20, 2019

By Joshua Baez , Engagement Manager at Heinz Marketing. So much of what constitutes sales and marketing today is noise, and while noise may keep prospects busy sifting between what’s important and what’s not, it doesn’t do much to tip the marketing scales in your favor. Noise doesn’t stand out. It doesn’t get noticed.

Cross-sell 60

Cross-sell Promote Lead generation Presentation 60

ConversionXL

JULY 10, 2019

If you’re like most marketers, you’d rather sharpen your subject-matter expertise than spend time in PowerPoint. While dashboards and data snapshots bring value to marketers and analysts, they’re usually insufficient for clients. Many marketing teams have published their own.) . Image source ). Image Source ).

Clients 133

Clients Objectives and Key Results Drivers/motivators UX 133

Hubspot

APRIL 5, 2018

How to Market on Google. In fact, there are numerous Google business tools in addition to its search engine that can be hugely valuable if you're a marketer. 17 Helpful Google Marketing Tools for Business. HubSpot customers can easily add the Google +1 button to their blog within the HubSpot Marketing Platform.

Engineering 78

Engineering Campaign Territory Follow-up 78

Highspot

JANUARY 19, 2022

Clicking mindlessly through an agonizingly slow video presentation or sitting in a hot, stuffy conference room with dozens of other people listening to a presenter drone on about things you already know. The market is evolving faster than ever, and sales reps need high-quality ongoing training to keep up.

Technique 92

Technique Negotiate Pitch Inside sales 92

Understanding the Sales Force

OCTOBER 9, 2012

Despite the fact that most effective, consultative sales processes feature the presentation or demo in the final stage of the process, most salespeople jump to that event as early as possible. They are most comfortable, capable and effective when presenting! Don’t you have a standard PowerPoint® slide deck or template at your company?

Presentation 84

Presentation Manufacturing Finance Networking 84

Hubspot

JANUARY 29, 2015

Compiling an explainer video isn’t much more complicated than putting together a slide deck in a Powerpoint presentation. The only differences this time are that you’ll be recording a voiceover from a written script instead of presenting it live and you’ll need to be concise and truly explain how something is done.

SQL 78

SQL Represent Presentation Service 78

Hubspot

SEPTEMBER 18, 2018

It is, and rightfully so because storytelling has become a crucial component of the most successful marketing campaigns. It’s also the heart of inbound marketing. Storytelling is an incredibly valuable tool for you to add to your proverbial marketing tool belt. Every member of an organization can tell a story. Here’s why.

Entertainment 101

Entertainment Education Up-sell Follow-up 101

SBI

OCTOBER 27, 2020

Sellers rely so much on presentation decks to help fuel their virtual engagements, but these decks are usually really big, text heavy and linear. No wonder 1 in 5 would rather go to the dentist than sit through another PowerPoint presentation. It’s not just the toolset, but the skillset and mindset that matter.

Pitch 43

Pitch Education Presentation Drivers/motivators 43

Partners in Excellence

MARCH 4, 2015

Ask them to prepare a prospecting call with a senior executive, giving them the following instructions: You can’t talk about products and services, you can’t take any brochures or catalogs with you, you can’t do a Powerpoint presentation. Then role play the call. Once you get past the greetings, too often an awkward silence sets in.

Sales 94

Sales Conversion Strategize Gaming 94

Hubspot

OCTOBER 11, 2013

True, valuable personalizations cater every marketing message to the right person at the right time. To help guide your research, let''s take a look at the 10 key components of a persona so you can organize the information you collect correctly for persona creation. 9) Marketing Messaging. inbound marketing email marketing'

Objectives and Key Results 75

Objectives and Key Results Click Through Rate Finance Pitch 75

Hubspot

DECEMBER 21, 2020

Ask any marketer who's responsible for copywriting about their writing process, and you'll quickly find out that there's no specific process to follow. 10 Copywriting Templates to Use in Marketing. Email Marketing. Featured Resource: 15 Email Templates for Marketing and Sales. At HubSpot, we know the struggle.

Contact 101

Contact Follow-up Service Closing 101

PandaDoc

APRIL 27, 2018

Whether it is insufficient market research, financial planning, management, lack of social media presence, website or something else, these mistakes all boil down to a lack of planning that can be traced back to the roots of your company: the business plan. Marketing plan. Break it down into sections, grouping by market topic.

Transportation 84

Transportation Niche Profit margin Objectives and Key Results 84

Hubspot

NOVEMBER 4, 2015

Get tips for using fonts in your content and web designs in our free guide to visual content creation here. It was originally called "Die Neue Haas Grotesk," but in 1960, the name was changed to Helvetica (Latin for "Swiss) to make it more marketable internationally. The History of 6 Iconic Fonts. 1) Comic Sans. Ah, Comic Sans.

Transportation 78

Transportation Presentation Appointment Government 78

Hubspot

APRIL 10, 2019

Have you ever wondered how Google can whip up such accurate, precise answers in so little time … and present them in such an easy-to-read way? By the end of this guide, you’ll be a structured data wizard — and your website will reap the benefits. type" : "Article", "name" : "The Ultimate Guide to Branding in 2019". Me, in class.

Click Through Rate 78

Click Through Rate Engineering Start-ups Presentation 78

Lead Fuze

JANUARY 1, 2022

Who currently have job openings for marketing help. Presentation. In the presentation stage, sales teams show how their product or service can help a prospect overcome challenges. The presenter should tailor this to identify and address any pain points that they have found through research. That spend money on Adwords.

Commission 52

Commission Sales Cross-sell Pipeline 52