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Objectionhandling is one of the trickier, more grating aspects of sales life. You are only devaluing your product or service and raising questions about its quality if you offer discounts immediately when faced with an objection. That's when objections transform from roadblocks into the exact reasons they buy.
” until you get to a critical and strategic business problem Follow up with the next question, How do you know? Bonus:Ive covered 3 ways you can use this question in the initial discovery, a second meeting, and even as an objection-handling tactic 2. Help them strategize ways to gain buy-in from hesitant stakeholders.
Prioritize training resources on what skill sets you need to develop, such as strong communication, negotiation and objectionhandling, as well as skills unique to any specific complexities of the sales environment. These technologies enable your sales reps to spend more time on strategic initiatives.
But humans still: Define the target criteria Review and approve all messaging Handle all follow-up conversations Manage complex deal progression Provide continuous feedback for improvement The AI handles the high-volume, repeatable tasks. Humans handle the strategic thinking and relationship building. Your process is.
Not exactly the pinnacle of strategic selling. B2B reps benefit from deep product training, sales process mastery, and strategic skills like objectionhandling, ROI modeling, and stakeholder mapping. B2C reps need to focus on fast rapport-building, objection response scripts, and closing techniques.
Show your process for handling tough objections. Sales interviews often assess how well you handle tough customer objections. Handlingobjections with a clear strategy proves you're prepared for real-world sales situations. “A Show that you are curious and ready to hit the ground running as a top performer.”
Use that control to your strategic advantage. Broad surfaces require strategic anchoring The homepage and core website pages need to clarify the “what” of your product and answer the question of “who are you?” Landing pages. Outbound emails. Downloadable assets. ” This is your anchor.
Sales operations has evolved into a critical function for scaling revenue, optimizing sales efficiency, and driving strategic decision-making. Analyze sales conversations in real-time to improve coaching and objectionhandling. The modern sales ops team is no longer just responsible for reporting and CRM management.
Objectionhandling Buyer objections are invitations to share even more information and insight. This role-play helps sales reps practice answering tough questions and objections with understanding, explore the “why” behind the objection, and reframe the conversation around value.
For example, sales reps who skipped interactive role-plays in training struggled with objectionhandling. For example, if data shows a sales rep struggles with objectionhandling, coaches can deploy targeted role-plays or microlearning modules. Shows the strategic value of training investments.
The manager role involves strategic planning, performance analysis, and fostering a motivated and productive SDR team. Objectionhandling assessment 3. SDR or Sales Manager: The SDR Manager oversees and guides the SDR team. Complete onboarding 2. Successfully deliver who, what, why, how 3. Sit in on 25 demos 1.
Instead of using standard templates in their demos, they customize everything around the prospect’s real sales playbook, objection-handling examples, and KPIs. I see this kind of strategic onboarding as turning your buyer into a trusted voice inside the organization. The VP didn’t need to re-explain anything.
Without a structured plan, enablement teams often find themselves in a reactive mode, fire-fighting urgent short-term tasks rather than focusing on more strategic long-term projects. For instance, you might discover that some reps struggle with objectionhandling by monitoring calls.
Key Takeaways Reps who anticipate sales objections and approach them strategically build stronger relationships and close more deals. Active listening skills are essential for overcoming objections. What is ObjectionHandling? The first thing a prospect says isn’t always the real objection.
Objectionhandling: Customers may have concerns about pricing, competitors, or implementation. With longer sales cycles, multiple decision-makers, and higher stakes, these deals demand a strategic combination of deep buyer understanding, skilled communication, and the right technology to drive success.
Account-based marketing (ABM) is a strategic approach that targets high-value accounts rather than casting a wide net. Sales playbook components include: Objection-handling tips: Quick responses to common pushbacks, like budget or timing concerns, to keep conversations moving. What is account-based marketing?
Even when it’s accessible, reps aren’t always trained on how to use it strategically within their sales process. With tools like AI Role Plays, reps can sharpen their skills on-demand—from pitch practice to objectionhandling—without waiting for a manager to review their call.
Provide in-depth sales training and coaching for reps Investing in ongoing training and personalized coaching around things like value selling and objection-handling ensures your sales reps have the skills and knowledge necessary to excel.
Many MedTech executives now view emerging digital technologies, including predictive data analytics, AI/ML, and cloud computing, as strategic priorities for their companies. However, the pace is picking up. Like many other industries, many MedTech manufacturers and suppliers had limited remote selling infrastructure before 2020.
You know, a bunch of Q& A and sort of objectionhandling. You know, he always says, don’t get the VP too early, because you want someone who can kind of grow that managerial emotion, and then you want that person who’s a true VP who can think much more strategically. Hey, how are we going to go internationally?
For example, host 60-minute monthly online sessions and quarterly business reviews (QBRs) where sales, marketing, and customer success teams discuss best practices, review recent wins, and practice objection-handling techniques. – Data drives all hiring, forecasting, and strategic decisions.
Some training programs cover essential management skills like coaching, sales performance management , motivation, conflict resolution, and strategic planning. Topics could include a deep-dive discovery, advanced closing techniques, objectionhandling, negotiation skills, and buyer psychology.
But to avoid getting pushed around in a negotiation with a particularly aggressive customer, they might choose to strategically (and temporarily) abdicate their authority to their CFO, saying something like, “unfortunately, a discount that large would need to be approved by our CFO but I’ve never seen her grant something like that before.”
I refer to this in my objectionhandling course as “ turning the future into the past ”). Doing so will not only help them more deeply understand its tactical value but its strategic and emotional value as well. Suppose you don’t act to solve this problem. What might happen 6-12 months from now? (I Will the problem go away?
While SDRs can create templates (objectionhandling, re-engagement, referral, etc), they must be approved by SDR leadership and RevShoppe before being uploaded into Outreach and turned on for the entire team to use. The post How We Increased SDR Qualified Opportunities by 92% with Strategic Sequences appeared first on Sales Hacker.
Active Listening and Empathy When a customer raises an objection, actively listen to their concerns and show empathy. By demonstrating genuine interest and understanding, you create a foundation for effective objectionhandling. Anticipate potential objections and provide relevant information and solutions proactively.
These tasks take time away from focusing on strategic work and building customer relationships. Monitor Performance : Track metrics like talk-to-listen ratios and objectionhandling with AI tools. Track Key Metrics : AI can monitor metrics such as customer engagement, call duration, and objectionhandling.
And some are intangible, like a learning culture; the knowledge provided in onboarding, training, and coaching; and insights into how your strategic initiatives do IRL. It’s also there to make sure your big-bet strategic initiatives succeed, even if it means changing tack part-way through them. So, what is Sales Enablement?
Objectionhandling questions Unless you’re selling something truly innovative, you’re likely working to displace a competitor. This means you’re going to have to address objections, concerns, and perceptions that the customer has with your product or service. What concerns do you have about using [solution]?
The Importance of Sales Methodology Adherence Sales methodologies are not just guidelines; they are strategic roadmaps that, when followed correctly, can lead to predictable and successful outcomes. These methodologies often include steps like prospecting, needs analysis, presentation, handlingobjections, and closing the deal.
We talk about our selling process, we talk about techniques and things like prospecting, qualifying, objectionhandling, closing. Likewise, I wouldn’t talk about things like objectionhandling and closing. We embed a whole bunch of words that immediately put a chasm between sellers and everyone else.
“Closing and Objectionhandling” are artifacts of selling, not of buying. Consultative selling, SPIN, Strategic Account/Large Account Selling, Customer Focused Selling.) Few of the methodologies focus on project management, collaboration, critical thinking, problem solving, curiosity.
The Revenue Summit features keynotes from industry-leading sales practitioners to deliver educational and actionable content across two tracks (strategic and tactical) including the following topics: Revenue Operations Technology — Harnessing Automation and AI for a Killer Sales and Marketing Stack. What Will You Learn?
7 Winning Steps for Effective ObjectionHandling by Marcus Chan The key to effective objectionhandling is using a question-based framework that puts the prospect at ease. Here’s a closer look at four strategic changes sales leaders are making to build a deep sales culture.
Mega-successful reps are some of the most methodical and strategically minded people in business. Click the banner below to get our free, printable Demo Call Cheat Sheet ): Step 9 – ObjectionHandling: Here’s How the Pros Do It. You’ve just done an amazing demo, so why is your buyer voicing objections?
Sales Consulting & Strategic Selling Programs. Ever get tongue-tied when prospects raise objections? Josh Braun knows a thing or two about handlingobjections. In this talk, he’ll break down the 5-step objectionhandling process that he’s tested and refined over his 20+ years of sales experience.
I got to really know outbound marketing: Objectionhandling, what do we say to a customer? With Citigroup, I really understood the division I was in. It was credit cards and. It was a call center. I managed a floor of people. How do we get them to pay? All kinds of things.
Rapidly evolved into a strategic, go-to-market function. The ability to accelerate strategic initiatives. According to Gartner, the following attributes are found in world-class sales enablement functions: Aligned to revenue objectives. . #2: Objections. 3: Accelerate strategic initiatives.
It’s not getting them to share their “top strategic priorities.”. In this prospecting call, that’s your only objective: Land the meeting and move the buyer down the funnel. . 10 Sales Skills for ObjectionHandling: Pause. Objections are inevitable. Rarely does a deal cross the finish line sans objections.
Let’s face it: If your prospect didn’t have objections (whether about price, value, or relevance), they would have already signed the deal. The most successful sales reps know how to overcome objection. And while there are lots of objectionhandling techniques , there’s one you probably don’t know about (but should).
It’s worth uncovering, for example, that your reps handleobjections by talking up product features. Retraining them on objectionhandling is the right solution. Figure out what to do next by reviewing past interactions using RI so you have a strategic advantage. Only RI can give you that insight.
Gain a competitive advantage: A well-prepared sales team that can execute strategic selling will outperform competitors and set your company apart. This could involve a sudden pivot, a fast objection-handling response, or a thorough understanding of competitor weaknesses that can be used at a moment’s notice.
ObjectionHandling Access to Resources: The digital sales room provides easy access to objection-handling templates, such as objection rebuttal guides, case studies, and success stories. Data Analysis: Sales teams can analyze objection data to refine their objection-handling strategies and materials.
Introduction Embarking on a new role in sales requires careful planning and a strategic approach. Refine your pitch, work on objectionhandling , and practice active listening. Navigating Objections with Confidence Objections are a natural part of sales. Highlight the strategic thinking and goals behind your plan.
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