SaaStr

DECEMBER 7, 2021

Product-led scaling isn’t about growth hacking, and it can be challenging no matter where you’re starting. How do you navigate the product-led maze and set your company up for success? What is Product-Led Scaling? Land with product-led partnerships . Retain with product-led platform apps.

Product 94

Product Growth User Experience Technique 94

Partners in Excellence

APRIL 21, 2021

They’ve labeled this innovative approach, “product led growth.” Imagine that, “hot products win!” As I read all the insights and discoveries around product led growth, I have this overwhelming sense of “deja vu” all over again. We see huge dominance in consumer focused products.).

Growth 78

Growth Product Drivers/motivators Entertainment 78

Search Engine Land

AUGUST 2, 2023

If you’re a brick-and-mortar or ecommerce retailer, you’ll want to ensure your inventory appears as part of Google Shopping’s free product listings. What are free product listings on Google? Free product listings have been a win-win-win situation for shoppers, sellers, and Google alike. YouTube mobile or desktop.

Product 94

Product Retail Click Through Rate Territory 94

Hubspot

JUNE 8, 2015

Instead of thinking of a desktop experience, a mobile experience, a tablet experience, and a Apple Watch experience, we'll need to pursue one, holistic approach -- an omni-channel experience. What Is an Omni-Channel User Experience? That knowledge is then used to deliver an integrated experience.

User Experience 78

User Experience Appointment Strategic planning Entertainment 78

ConversionXL

APRIL 28, 2021

—and didn’t want more email clogging up her inbox, it made us stop in our tracks. We dug into our data and quickly discovered that our users shared her sentiment. We stopped requiring users to provide an email address upon signing up—which ultimately meant that we ditched our email marketing efforts altogether.

Product 151

Product Minimum Viable Product Click Through Rate Gaming 151

ConversionXL

NOVEMBER 4, 2021

Product marketing is today’s most critical marketing function. The best way to think about it: product marketing is strategy. Product marketers work to understand the market and what motivates customers. They determine what attributes the product needs to win against the competition. Start with product features.

Product 127

Product E-commerce Strategize B2B 127

SaaStr

JANUARY 18, 2022

No matter whether your business has two clients or two thousand, you want to give them the best customer experience possible. But how can you build a product that provides a superior experience across vastly different scales? . First, let’s go beyond the user. Many users wanted not just to learn, but to practice.

Customers 95

Customers Product UX Territory 95

Highspot

OCTOBER 23, 2023

You’ve put months of hard work into developing your new product, and now it’s time for its much-awaited debut. However, launching your product is not just another item on your to-do list; it’s a defining moment that can make or break your business. Nearly 30,000 new products are released into the market every year.

Launch 59

Launch Negotiate Product GTM 59

Search Engine Land

AUGUST 14, 2023

If you want your content to do more than take up SERP real estate, you need to add flavor to the articles that you publish. When we think of content like search engines, we can let the user experience suffer. But what if you weren’t looking things up for SEO? Ask yourself… “So, what?”

Product 87

Product GTM Real Estate Campaign 87

Veloxy

MARCH 5, 2024

Start by understanding the key features, user experience, and overall functionality unique to Gmail and Outlook. Thus, Gmail’s mobile and desktop apps provide easier accessibility, but Outlook’s integration with Microsoft apps offers a more cohesive experience. How do you choose?

Service 130

Service User Experience Price Transportation 130

Sales Pop!

SEPTEMBER 30, 2021

Perhaps there’s a way to boost SaaS product page performance by applying a few guaranteed-to-work tricks? Well, it can be argued that learning how to describe your SaaS product more effectively could result in more conversions and lower churn rates. So what are the top strategies you should implement on your SaaS product pages?

Product 97

Product Technique Niche User Experience 97

Search Engine Land

FEBRUARY 14, 2024

The ecommerce customer journey encompasses the complete end-to-end experience, starting from the first interaction with a brand’s online store and culminating in the final purchase. This information enables businesses to customize their marketing, products, and support to enhance the customer experience.

Customers 97

Customers User Experience Referrals B2B 97

Search Engine Land

MAY 8, 2024

SEO and user experience (UX) are critical components of modern digital marketing strategies. While SEO focuses on improving a website’s visibility in search engine results, UX aims to optimize the overall experience for users visiting the site. Understanding user intent is key to this.

UX 91

UX Objectives and Key Results User Experience Legal 91

Hubspot

AUGUST 2, 2016

To ensure the process goes smoothly and that your end product is the best it can be, test early and test often. Because a website design is all about the visitors who will view and interact with it, your redesign should focus on their experience. I recommend starting with five of your direct competitors and looking at their websites.

User Experience 53

User Experience Follow-up Start-ups Launch 53

Search Engine Land

FEBRUARY 28, 2024

This article explores if walkerOS lives up to its promises. This simplifies user experience, allowing for easier event detection and cross-domain tracking. Smaller libraries improve load times, enhancing user experience, especially on mobile. It lets you send data wherever you want, not just to Google.

User Experience 110

User Experience Clients Strategize Start-ups 110

Salesmate

JANUARY 25, 2021

Salesmate is committed to providing best-in-class experiences to its users. We’re geared up with fresh energy and zeal to bring you exciting new updates. We’ll be back with more updates soon, until then, stay productive and keep selling! Not a Salesmate user? Compact or comfortable view – The choice is yours!

Product 52

Product Contact User Experience CRM 52

Search Engine Land

APRIL 26, 2024

Google’s March 2024 core update is now done rolling out, it started on March 5, 2024 and completed 45 days later on April 19, 2024. Well, Now Google said it ended up being closer to 45%. Google also rolled out the March 2024 spam update that started on March 5 and was completed on March 20. 45% reduction.

Engineering 144

Engineering User Experience Launch Start-ups 144

Salesforce

JANUARY 10, 2024

Designing and building world-class enterprise products is a delicate balance of art and business. Every day, UX designers at Salesforce do the work of closing the gap between what our customers need and what our current product can do. Product UX design principles can help you and your team, too. Exciting, right?

UX 59

UX Territory User Experience CRM 59

Search Engine Land

SEPTEMBER 21, 2023

Compare and Decide Ads Microsoft is rolling out a series of fresh ad formats tailored specifically to the Bing Chat experience, starting with its newest ad product, Compare and Decide Ads. The new format will allow online shoppers to compare different products using criteria they find most valuable. SUBSCRIBE See terms.

Retail 115

Retail User Experience Represent Launch 115

Martech

SEPTEMBER 11, 2023

Since starting with Bain & Company 16 years ago, he’s worked in real estate, education, publishing, and most recently, as a director at Wayfair, where he led the plumbing and hardware division to double-digit growth at the height of the pandemic. ’ And that’s why they started building the proprietary technology.

Customers 100

Customers Retail Real Estate User Experience 100

Search Engine Land

JANUARY 30, 2024

Improve your site’s user experience (UX) UX and SEO have been talked about for years and are intrinsically linked, but many sites still haven’t spent time improving UX. You can, and should, test your site’s user experience from an unbiased source. Focus on your page speed – slow sites lose 90% of leads. Reduce 404 errors.

A/B testing 112

A/B testing UX Intrinsic Trust 112

SaaStr

DECEMBER 23, 2020

411: Tamar Yehoshua is the Chief Product Officer @ Slack, the company providing a place where people get work done, together. As for Tamar, previously, Tamar was a Vice President at Google, holding product and engineering leadership roles on Google’s most important products, including Search, Identity, and Privacy.

Product 94

Product Engineering Customers E-commerce 94

ConversionXL

DECEMBER 7, 2016

Nowadays nearly every online shop utilizes some sort of product recommendation engine, which is no wonder, as these systems, if set up and configured properly can significantly boost revenues, CTRs, conversions, and other important metrics. Popular products”, “Customers who bought this also bought…”, etc.).

UX 115

UX Technique Conversion Product 115

SaaStr

NOVEMBER 21, 2023

Tip #1: Leverage AI to Enhance the User Experience (UX) From an overall value proposition perspective, every company wants to enhance the user experience. They want employees and customers to have the best possible experience. Personalizing user experiences. To optimize data platforms.

X-functional 89

X-functional UX User Experience Gaming 89

Search Engine Land

JANUARY 16, 2024

His AARRR framework extends the traditional marketing funnel past a user’s relationship with a product they buy and into their lifetime relationship with the brand they buy it from. The steps in the AARRR growth marketing funnel are as follows: Acquisition : User becomes aware of brand. It should be: Measurable.

Growth 99

Growth Customers Referrals SQL 99

Martech

APRIL 22, 2024

Define your target audience: Start by identifying your ideal customer profile within the telecommunications industry. Build a quality email list: Focus on building a permission-based email list consisting of individuals who have expressed interest in your telecommunications products or services.

Lead generation 100

Lead generation Click Through Rate Contact Follow-up 100

Salesforce

JANUARY 29, 2024

Let’s break down the basics of email list building: why you should be doing it and how to get started. Email lists are great because when people choose to sign up for content, it means they’re already interested in your brand. You can get started right away by sharing the value of your products or services.

CTR 124

CTR CRM Promote Campaign 124

ConversionXL

APRIL 27, 2017

But First… How Sites Usually Deal with Out of Stock Product Pages. The product is out of stock, but you don’t realize it until you’re ready to buy and check the fine print. Being redirected to a similar product without explanation. How well you handle these pages impacts: user experience, SEO, and sales.

Product 90

Product UX User Experience CTR 90

Search Engine Land

SEPTEMBER 6, 2023

Although temperatures continue to linger in the upper half of the thermometer, it’s never too early to begin setting your SEO campaigns up for success amid an ever-crowded holiday shopping field. Up to 70% of people would rather get information about a company or learn something from an article or blog post than a traditional advertisement.

Click Through Rate 131

Click Through Rate A/B testing Retail Strategize 131

Search Engine Land

DECEMBER 6, 2023

It also improves user experience to drive engagement and conversions. Inventory structuring for an SEO-friendly taxonomy Use generative AI to examine the current content on a website, whether it’s product listings on an online store or the entire collection of articles for a web publisher.

Niche 127

Niche User Experience CTR Click Through Rate 127

Hubspot

MAY 11, 2020

Here, I learned that to be most productive at work, I needed to manage my energy , not my time. That's why I decided to grab a virtual coffee with Congelosi and learn all about his best tips for staying productive when you work from home. You can go for a five minute walk or just get up and stretch. Find hobbies you enjoy.

Product 94

Product Meeting User Experience Sports 94

Search Engine Land

DECEMBER 6, 2022

Imagine walking into a grocery store, list in hand, and all of the store’s products were randomly strewn on tables displayed throughout. You wouldn’t want to spend the rest of your life sorting through all the products to find the things on your list. Organization is critical for a good user experience and good SEO.

UX 87

UX Manufacturing User Experience Cross-sell 87

Search Engine Land

JUNE 22, 2023

Now, Instagram Ads on Reels is being expanded further so that more advertisers can try the product on the social networking platform. How it works : Image ads are displayed to Instagram users directly on Reel content – so there is no interruption to the person watching the Reels. Get the daily newsletter search marketers rely on.

User Experience 89

User Experience Advertising/ Marketing Launch Networking 89

Search Engine Land

SEPTEMBER 25, 2023

Initially, curiosity leads them to sift through various options, scrutinizing features, reviews, and personal recommendations while considering the product’s aesthetic appeal. An emerging emotional connection to the product influences their choice, potentially aligning with their personal narrative or lifestyle.

Customers 127

Customers User Experience B2C Engineering 127

Sales Hacker

JANUARY 16, 2020

There’s a common misconception that sales and product led growth don’t go together, and I think I understand why. Think of product led companies like Slack, Dropbox, or Zoom. Did you start using any of those products because a salesperson sold you on it? And yet product led growth companies do have sales teams.

Growth 62

Growth Product Tradeshows Education 62

SaaStr

AUGUST 10, 2022

User Experience and Building a Durable Business. Miro was founded in 2011 and has iterated on its product and expanded its audience widely over the years. Leadership took user feedback seriously, and spent lots of time iterating on the product to ensure that users could get the most value from it.

Growth 79

Growth User Experience B2C Education 79

Search Engine Land

AUGUST 28, 2023

For example, ecommerce sites that include a product category within a product-level URL which also allow products to be nested within multiple separate categories. This means that Google will invariably end up (eventually, over time) crawling the same product three times. Hint: not web directory submissions!)

Territory 96

Territory User Experience UX Engineering 96