Spiro Technologies

JANUARY 23, 2024

On this podcast, I talk with company leaders about how they’re modernizing the business of making, moving and selling products, and of course, having fun along the way. Instead, today, we’re talking with the president of MAC Products, Inc., We had our own product line, which we still do to this day. Eddie Russnow.

Manufacturing 59

Manufacturing Product Electricity Start-ups 59

Martech

MARCH 26, 2024

The challenge for modern businesses is to fully recognize and leverage this potential by integrating martech teams into strategic planning discussions from the onset, unlocking opportunities for innovation, growth and competitive advantage.

Customers 86

Customers Strategic planning Strategize Appointment 86

Tibor Shanto

OCTOBER 18, 2021

Holding an Engineer’s Diploma from the Swiss Federal Institute of Technology (equal to an MS in Engineering), he started out with a corporate career with telecom equipment manufacturers where he held positions such as: Product Manager, Business Manager, Director of Corporate Strategic Planning and COO of a joint venture start-up company.

Strategic planning 157

Strategic planning Manufacturing Consult Strategize 157

Heinz Marketing

FEBRUARY 1, 2024

For Business Leaders: Reflection provides a basis for strategic planning by evaluating the success and failures of past strategies. For Business Leaders: By understanding their own communication styles through reflection, leaders can foster better team dynamics and create a more cohesive and productive work environment.

Growth 104

Growth Strategic planning Strategize Technique 104

Search Engine Land

OCTOBER 17, 2023

Baidu has strategic plans to integrate its updated chatbot across its suite of products, including its search engine. Speaking at an event in Beijing, he said that the 4.0 version can: Generate a car commercial within minutes. Solve complicated math problems. Create plots for novels from scratch. Why we care.

Strategic planning 101

Strategic planning Engineering Strategize Technology 101

Martech

FEBRUARY 26, 2024

Prompt: Our product is loss-making for two years in spite of researched marketing plans. Answer: As a marketing expert, I understand that it can be frustrating when a product continues to be loss-making despite implementing researched marketing plans. What could be wrong?

Price 92

Price Strategic planning Referrals Sales 92

Heinz Marketing

OCTOBER 24, 2023

A change means a temporary (hopefully) drop in productivity, stress on staff, potential for human error, and apprehension around efficacy. Focus your timeline on milestone checkpoints “In preparing for battle, I have always found that plans are useless, but planning is indispensable” – Dwight D.

Strategic planning 109

Strategic planning Objectives and Key Results Strategize Presentation 109

Search Engine Land

AUGUST 29, 2023

How sales and marketing teams use data to drive future product development. Guest Karlos Palmer, SVP of Sales and Marketing Solutions Product, Dun & Bradstreet Karlos Palmer is an accomplished senior executive with a proven track record in product management, strategy development, and business growth.

Conversion 115

Conversion Customers Strategic planning Growth 115

Smarter With Gartner

JULY 8, 2021

Gartner segments key trends and disruptions into seven major categories, so you can begin to build strategic assumptions most relevant for your strategic plans. Ignoring or devaluing non-technology trends will only result in gaps in the strategic planning process because your inputs are incomplete.

Drivers/motivators 116

Drivers/motivators Strategize Strategic planning Government 116

Martech

AUGUST 29, 2023

How sales and marketing teams use data to drive future product development. Guest Karlos Palmer, SVP of Sales and Marketing Solutions Product, Dun & Bradstreet Karlos Palmer is an accomplished senior executive with a proven track record in product management, strategy development, and business growth.

Conversion 106

Conversion Customers Strategic planning Growth 106

Search Engine Land

DECEMBER 1, 2023

Things like gift guides are always popular, but if you are working on a website that isn’t product-based, there are still plenty of opportunities. Update product descriptions and titles and, if possible, images. This will help those individual products to rank for those all-important searches from potential customers.

E-commerce 126

E-commerce Click Through Rate Strategic planning Pitch 126

The 5% Institute

MAY 16, 2023

Some of the core responsibilities include: Strategic Planning One of the primary responsibilities of managers is strategic planning. They analyse market trends, identify opportunities and threats, and develop long-term plans to guide the organization’s growth and success.

Strategic planning 52

Strategic planning Objectives and Key Results Strategize Electricity 52

The 5% Institute

JUNE 15, 2023

This article explores the various aspects of business development , from strategic planning to effective implementation, providing valuable insights for entrepreneurs and established companies alike. By focusing on strategic planning, identifying opportunities, and fostering innovation, organizations can unlock their true potential.

Strategic partnership 52

Strategic partnership Strategic planning Strategize Relationship building 52

Heinz Marketing

AUGUST 21, 2020

Conant expands on this and maintains the CMO role is to create a strategic plan for the company and enable the company culture to support the strategic plan. It is time to stop chasing leads and time to create your strategic plan designed around a customer-centered buying experience for pipeline revenue growth.

Strategic planning 94

Strategic planning Cold Call Strategize Pipeline 94

Search Engine Land

OCTOBER 17, 2023

These include: Product/business reviews SparkToro Reddit Analysis of your competitors’ owned media Standard SEO competitive research tools First, let’s review what SEOs should be using (with a couple of bonus use cases). Dig deeper: How to analyze your SEO competitors and find opportunities Get the daily newsletter search marketers rely on.

Angle 121

Angle Strategize Strategic planning Territory 121

Search Engine Land

MARCH 27, 2024

price, product attributes, distribution, promotional actions) and external issues (e.g., This enables companies to make data-driven decisions, optimizing resource allocation across key activities like product pricing and improving brand loyalty through enhanced consumer understanding. economic state or competitive moves).

Strategic planning 108

Strategic planning Technique Drivers/motivators Territory 108

SaaStr

JULY 18, 2023

Secret #1: ‘Build it, and customers will come in’ is not a great approach Early in Cacioppo’s career, she built multiple products with little to no user insights. Even though she thought they were brilliant, most of the products didn’t get the attention of users. Do what it says on the tin. Imagine a cookie tin.

Strategic planning 83

Strategic planning Trust Growth Strategize 83

The 5% Institute

JUNE 15, 2023

It encompasses a range of activities that support and optimize the sales team’s performance, including strategic planning, process management, data analysis, and technology implementation. It focuses on improving sales team efficiency, effectiveness, and productivity.

Strategic planning 52

Strategic planning Finance Cross-sell Strategize 52

Salesforce

MARCH 4, 2024

People need to know the specific use cases each type of AI enables, the anticipated business outcomes, and how to design a strategic plan for AI grounded in those goals. Take a balanced approach to data maturity aligned with your strategic goals. Another key finding is the significant gap in data maturity and readiness.

Commission 116

Commission CRM Education Trust 116

Martech

APRIL 19, 2024

Local campaign costs are lower, enabling brands to invest strategically within targeted locales. This budget-friendly nature does not diminish the need for strategic planning; instead, it emphasizes allocating resources wisely to maximize returns. Economic conditions are crucial.

Retail 104

Retail Campaign Strategize Strategic planning 104

Lead Fuze

DECEMBER 5, 2023

This is when potential buyers start evaluating various products or services against each other based on features, benefits and cost-effectiveness. The Impact of AI-Driven Comparative Analysis on Strategic Planning Strategic planning can be a challenging process. Strategic planning gets a power boost with AI.

Growth 52

Growth Strategic planning Strategize Objectives and Key Results 52

Search Engine Land

APRIL 5, 2024

For SEO professionals who operate in an ever-evolving and dynamic industry, adopting this nuanced understanding of thought processes can significantly enhance their strategic planning and execution. If you want to improve productivity and completely reassess how you currently work, this could be just the book for you.

Drivers/motivators 117

Drivers/motivators Negotiate Objectives and Key Results Intrinsic 117

Hubspot

FEBRUARY 28, 2019

Once you aced your interviews and landed the perfect sales job, you'll find that this type of planning, strategic and tactical, are used by many businesses and sales teams to set themselves up for success. Strategic vs. Tactical Planning. And strategic plans should be reviewed every quarter at least.

Strategize 88

Strategize Strategic planning Objectives and Key Results Quota 88

Salesforce

FEBRUARY 15, 2024

Using AI in retail isn’t new — 59% of retailers use it to help store associates make product recommendations while 55% use digital assistants to help online shoppers. Generate a holistic customer view With retail AI you can create detailed customer profiles that serve as strategic planning tools.

Retail 92

Retail Promote Strategic planning Price 92

Sales Hacker

NOVEMBER 17, 2023

Whether finding your sweet spot in the market by leaning into product marketing or increasing outbound effectiveness by running proper ABM strategic campaigns – outbound and marketing should be working in lockstep together. Trying to grow outbound without marketing support comes at a cost. years as SVP, Global Sales at Klaviyo.

GTM 105

GTM Pipeline Strategize Strategic planning 105

SaaStr

DECEMBER 26, 2020

As we begin strategic planning season for next year, there one topic a lot that comes up a lot: Should We Just Let Our Smallest Customers Go? SMBs generally end up much less happy with products that don’t auto-deploy than larger customers do. Small customers make you and your product better. Often, much better.

Strategic planning 136

Strategic planning Strategize Start-ups Product 136

Sales Pop!

MARCH 15, 2024

Chris underscores the adaptability and efficiency of virtual assistants, highlighting their ability to maintain high productivity levels even amidst challenging situations like the global pandemic, which significantly disrupted traditional work settings.

Real Estate 64

Real Estate Healthcare Construction Legal 64

Veloxy

FEBRUARY 22, 2023

It is also used in industries that involve large, complex, or customized products or services, as well as those that require a high level of customer relationship management. Sales presentations : Field sales reps conduct sales presentations and product demos to showcase the company’s offerings.

Represent 130

Represent Objectives and Key Results Sales Inside sales 130

The 5% Institute

JUNE 7, 2023

They provide a structured approach to selling products or services, ensuring that sales teams are equipped with the necessary skills and strategies to convert leads into customers. It combines strategic planning, relationship-building techniques, and persuasive communication to optimize the sales process and increase conversion rates.

Objectives and Key Results 52

Objectives and Key Results Strategic planning B2C Relationship building 52

Sales Pop!

JANUARY 3, 2024

Define Your Goals Before you start the video production process, it is crucial to thoroughly define your goals and objectives for your video marketing campaign. Some popular options include explainer videos, product demonstrations, or even testimonials. Take the time to think about what you want to achieve with your videos.

Objectives and Key Results 52

Objectives and Key Results Strategic planning Promote Technique 52

SaaStr

MAY 25, 2022

Unless you have a strategic plan for how to spend it, that money is, in effect, worthless. Let’s break down this model into two essential parts: The Sword: Having a product-led growth business. The Sword: a product-led growth business. They grew not by acquiring users through ads but by viral and product-led dynamics.

Strategic planning 98

Strategic planning Referrals Growth Strategize 98

Martech

APRIL 4, 2024

The latest release enhances team productivity with mobile access to custom objects and provides advanced insights into team HubSpot adoption. This dual approach not only bolsters forecast reliability but also enhances strategic planning and decision-making processes. But that’s just the beginning.

CRM 52

CRM Objectives and Key Results Contract Strategic planning 52

Martech

DECEMBER 16, 2021

Use cases are the bacon of technology management: they make everything better, from strategic planning to product deployment. We ask users to classify their use case based on its ultimate product. This variety of use case products helps to explain the continuing confusion over what’s really needed in a CDP.

Strategic planning 104

Strategic planning Campaign Strategize Consult 104

Search Engine Land

SEPTEMBER 12, 2023

Also, while we’re talking about creative, PPC managers will hopefully have more time for strategic planning on their landing page/website experience. However, with more automated optimization and AI-driven tactics, advertisers need to find whys to make their company and products stand out.

Account management 137

Account management Gaming A/B testing Campaign 137

Search Engine Land

JUNE 21, 2023

AI and machine learning (ML) now play a vital role in their core product offerings. Shopping graph and product search. Focus on fully optimizing your digital presence with images, reviews, products, schema, and Google Business Profile (GBP) categories. The finishing touch with vision / image search. Video search.

Strategic planning 85

Strategic planning Engineering User Experience Strategize 85

Martech

FEBRUARY 2, 2023

Sales and marketing professionals understand the continual pressure to reach and convert new customers to a product or service and how easier it is to keep a happy customer than win new ones. Customer lifespan (CL): This is the average amount of time a customer continues buying your products and services. Or any myriad of other issues.

Minimum Viable Product 128

Minimum Viable Product Customers Strategic planning Manufacturing 128

Salesforce

JUNE 26, 2023

One crucial component of this plan is building a proof of technology , which determines whether the proposed solution or technology will integrate into your existing environment and therefore demonstrate compatibility. Demonstrate product capabilities : Showcase potential transformation through practice scenarios or pilot projects.

Strategize 97

Strategize Objectives and Key Results Strategic planning Technology 97