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Meta advertisers can avoid 30% Apple service charge for boosted posts

Search Engine Land

Meta is offering small businesses a new way to boost posts without having to pay a 30% service charge to Apple. Starting later this month, advertisers will be able to use Facebook and Instagram directly on desktop and mobile to access all the features available in the iOS apps for boosting content without paying Apple. Why we care.

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What Is Good Customer Service?

Salesforce

Good customer service is important — whether we’re receiving or providing it. But what is good customer service, anyway? Good customer service means meeting customer needs and expectations consistently. Our research found that 88% of customers say good customer service makes them more likely to purchase again.

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Outlook vs Gmail Showdown: Picking the Best Email Service in 2024

Veloxy

When it comes to choosing an email service, you’re likely wondering about the “Outlook vs Gmail” debate and which will best meet your needs. Currently, 60% of businesses use Gmail as their email service provider, while Outlook is the preferred email application for 95% of large and very large companies. How do you choose?

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How to Promote Your Digital Marketing Agency: Top Strategies

Lead Fuze

Knowing how to promote your digital marketing agency effectively is crucial for attracting new clients and increasing revenue. So let’s dive in and discover how to promote your digital marketing agency like never before! You can find a list of top local business directories to get started with.

Promote 90
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Best of the Bot: Create 10 promotional campaigns to drive in-store purchases

Search Engine Land

Prompt: Before we start, in addition to your other context, you are also an expert in B2C retail, specifically for garden center retailers selling plants, tools, garden care, pots and more. Formulate 10 engaging over-arching campaign ideas to promote Indoor Plant Month: Answer: Certainly! I am trained with Search Engine Land content.

Promote 101
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Threads is adding branded content tools to create paid promotion opportunities

Search Engine Land

Threads is implementing branded content tools to give marketers access to paid promotion opportunities. With that in mind, paid promotion opportunities could be an effective way for brands to connect with the Threads audience in the meantime, in a way beyond creating organic posts. Why we care. Following Instagram’s lead.

Promote 93
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6 Easy Ways to Celebrate Customer Service Week All Year Long

Salesforce

Recognizing your agents’ contributions during National Customer Service Week (celebrated annually the first full week of October) is an opportunity to say thank you and continue to foster a positive, high-performing work environment. Here are six Customer Service Week ideas to show your appreciation all year round.

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