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A Proven UX Research Process to Redesign Your Website

ConversionXL

You can throw away years of incremental gains in UX and site performance—unless you have a battle-tested process. I’m going to walk you step-by-step through our company’s UX research process for site redesigns—the role of each aspect, how long each should take, and what, generally, each entails. Website redesigns are a huge risk.

UX 131
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How to Improve Mobile UX with Digital Wallets

ConversionXL

While the BI Intelligence Report indicates that mobile still only accounts for a relatively small portion of total present day retail sales, data from Statista projects that mobile commerce soon will represent the lion’s share of traffic and transactions online. Complex site navigations/menus don’t translate well on mobile (poor UX).

UX 88
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10 Product Recommendation Techniques to Improve UX and Conversions

ConversionXL

This means that personalization and related technologies left the “nice to have” category for good. The underlying technologies of recommender systems are becoming more and more polished, both technically and in terms of possible business applications. Similarly, a search box on 404 pages can sometimes make up for the UX glitch.

UX 115
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Shoe Carnival Puts Its Best Foot Forward with Composable Commerce

Salesforce

We caught up with Ned Moore , Head of Ecommerce Product, Engineering, & UX Design at Shoe Carnival, to learn more about the migration and its success so far. And thats okay because we see technology as an enabling function, not our primary skill. How does the technology help move your brand forward?

UX 59
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How ‘Human’ Should Your AI Agent Be? In Short, Not Very

Salesforce

One of the great things about AI agents is that you can easily converse with the technology as if it were a person. These help ensure there’s always a bold line between human and technology. You may be led to believe it’s a real person, and when you realize it’s actually a piece of technology, feel frustrated and lose trust.

UX 122
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Improving Mobile UX to Boost Conversions 24.5% [Case Study]

ConversionXL

Some of it is inherent with the technology. Jenson listed a few tradeoffs with mobile UX, and the main one that’s applicable here is text precision… Text Precision. And there’s still no playbook on how to get mobile UX right every time. As Scott Jenson put it “there is something deeply inadequate about mobile.”.

UX 68
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Your Users Are Frustrated – Here’s a Way to Fix That and Make More Money

ConversionXL

The third common strategy that many companies employ is to simply not do UX Research, leaving usability decisions to the judgment of designers and product managers. Yet forsaking UX research methods entirely leaves the product team completely blind. There may be serious flaws on pages you aren’t even looking at.

UX 118