Hubspot

JANUARY 27, 2020

Success theater is, at its core, an informal operating system that says to employees: "you're expected to win, and you should only discuss wins. Ultimately, it is an avoidance of data that conflicts with your opinions. It's listening to someone rattle off vanity metrics. They also announced they were taking a $6.2

Growth 100

Growth A/B testing Campaign Electricity 100

Sales Hacker

JULY 24, 2019

Companies and sales teams are missing out on the benefits that diversity brings. Repeatedly, studies are proving that more gender diversity corresponds to increased revenue and innovation. Top Groups for Women in Revenue. Women in Revenue. To many, this is an all too familiar problem — but not just for women.

Gaming 74

Gaming Networking Sales Education 74

SBI

SEPTEMBER 5, 2019

Bigtincan Takes Aim at Revenue Enablement with AsdeqLabs Acquisition. The acquisition of AsdeqLabs expands Bigtincan’s capabilities in sales enablement as well as the growing field of revenue enablement across the enterprise. David Keane, Co-founder and CEO of Bigtincan. WALTHAM, Mass.–(BUSINESS

Strategize 27

Strategize B2C Territory Service 27

SaaStr

JUNE 10, 2020

Are you a revenue driver or a cost center? Marketing leaders must focus their teams on the areas that will drive revenue while they cut costs – the biggest impact for the business. I’ve advised more than 25 companies, seven of which have been acquired in the last two years and three of which have gone out of business.

Launch 70

Launch Start-ups Drivers/motivators Pipeline 70

SaaStr

APRIL 4, 2019

As a global technology provider powering thousands of SaaS companies, Google is at the forefront of driving exciting and innovative technologies to market. You’ll also learn how leading SaaS companies are able to scale and thrive in this complex, dynamic environment. Raise your hand. what are your thoughts?

Engineering 67

Engineering Strategize Technology Technology 67

Heinz Marketing

FEBRUARY 26, 2018

Our Guest, as VP of Customer Success at Allocadia, Jocelyn Brown is dedicated to helping Allocadia’s customers achieve the highest levels of Marketing Performance Management and maximize the business value of their investments. Now it’s really a revenue driver for the business to drive advocacy, ambassadors of the brand, expansion.

Pipeline 55

Pipeline Sales B2B Start-ups 55

Heinz Marketing

NOVEMBER 20, 2017

Channel touches a ton of pieces of your business, which is part of why it’s so complex, but also part of why it can be so effective if you do it right. Scott and I had just come off of Dreamforce 2017 having spoke on the same panel about Sales Enablement. We think we coined a new phrase– Account-Based Partnering! .

Pipeline 53

Pipeline Sales Technology Technology 53

SaaStr

JULY 12, 2022

One of the first what How to Hire a Great VP of Sales at the New York Enterprise Tech Meet-Up (thank you to John Lehr and Work-Bench for setting this up). The Number One Thing You Can Do to Accelerate Your Business Post-Initial Traction is Hiring a Great VP of Sales. Now, I just invest in SasS companies. I can help.

Sales 100

Sales Closing Up-sell Engineering 100

SaaStr

MARCH 8, 2019

Now, we started the company three years ago, and it’s gone exceptionally well. They trust your customers. How did our best customers find us in the first place? I have been thinking a lot, a lot, about how do you grow your business in 2019, in 2020? How are you going to grow the company?”

Cold Call 42

Cold Call Trust B2C Go To Market 42

Heinz Marketing

DECEMBER 17, 2018

We were thrilled this last time to talk to David Priemer (a repeat guest) in an episode called, “ Cerebral Selling: How Science, Art and Metrics Combine to Exceed Your Sales Quota “ To get a glimpse of our conversation, enjoy this excerpt: Matt: if you think about it like science, there’re scientific systems.

Pipeline 60

Pipeline Sales Education Up-sell 60

Sales Hacker

MARCH 2, 2020

And for leveling up your sales skills, nothing beats a good sales book. So what are the best sales books for helping you reach peak performance? Here’s how you can find the sales books that are most relevant to you. Selling to Big Companies. How to Get a Meeting with Anyone. How to Get a Meeting with Anyone.

Sales 141

Sales Objectives and Key Results Technique Non-Profits 141

Sales Hacker

OCTOBER 7, 2021

Let’s flip the script: Your intellect, emotion, instinct, and empathy as a woman are what make you both a valuable human and invaluable company asset. In fact, operating and achieving any goal while imbalanced is a skill not to be scoffed at. Time to take notes. What is one a-ha moment you’ve had in your sales career?

Sales 130

Sales Start-ups Up-sell Cross-sell 130

ConversionXL

OCTOBER 7, 2021

How this story plays out has a lot to do with the type of product and how it’s improved over time, if at all. However, the shape of the curve—the length of the arc and the speed of the decline—is also determined by how you market that product at each stage of its life. Before introduction comes development.

Product 142

Product Minimum Viable Product Price Launch 142

Gong.io

SEPTEMBER 14, 2022

Whether you’re launching a new business or a new product, competition is fierce, resources are limited, and market preferences can change in a moment. . Just look how crowded the G2 Grid® for CRM is: ( Image Source ). With over 700 companies competing in this highly saturated market, getting lost is easy.

Go To Market 62

Go To Market GTM Launch Promote 62

SaaStr

NOVEMBER 21, 2020

As for Rob, before founding Salsify, he was the first-ever product manager at Cambridge Semantics and before that was a Senior Product Manager @ Endeca helping grow the company to it’s $Bn exit. How does Rob think about the bundled vs unbundled thesis within SaaS? How can they do that the right way?

E-commerce 99

E-commerce Manufacturing X-functional Retail 99

SaaStr

JUNE 10, 2021

Transcript: Announcer: In today’s SaaStr insider episode, Marten Mickos, CEO at HackerOne shows the innovative approach of packaging customer value, and how your business can use their model to build elegant and powerful customer offerings. But we’re still a little bit grappling with what it means and how to define it.

Customers 56

Customers Price Contract Objectives and Key Results 56

Openview

MARCH 15, 2019

Some of the most successful and influential SaaS companies include channel sales in their go-to-market strategy. For the uninitiated, channel sales refers to the process of partnering with third parties to get your product into the end user’s hands. Channel Sales versus Direct Sales – The Good and the Bad. Channel – Cons.

Sales 129

Sales Networking Drivers/motivators Up-sell 129

PandaDoc

MAY 24, 2023

The primary focus of the job is to understand the needs and preferences of potential buyers, and then to provide the sales people with appropriate resources and content to engage with those prospective customers. Do sales enablement managers and sales managers have anything in common? They sure do.

Objectives and Key Results 52

Objectives and Key Results Cross-sell Appointment Legal 52

Salesmate

MARCH 17, 2020

You are gearing up to launch your product’s sales process. Or maybe you are planning to expand your startup and are gearing up to explore the unknown territory. Your company is scaling at an affordable rate, giving you enough time to check how your operations are running right now. Customer-centric.

Process 125

Process Objectives and Key Results CRM Sales 125

SaaStr

MARCH 8, 2019

Now, we started the company three years ago, and it’s gone exceptionally well. They trust your customers. How did our best customers find us in the first place? I have been thinking a lot, a lot, about how do you grow your business in 2019, in 2020? How are you going to grow the company?”

Cold Call 18

Cold Call Trust B2C Go To Market 18

PandaDoc

SEPTEMBER 19, 2023

Let’s say you’re the head of sales in a small company that recently launched a product. Your task as a sales manager is to market it. Your product is of service to the widest range of potential customers. But appealing to large audiences doesn’t help your business to reach sales goals, or generate and convert enough leads.

Niche 52

Niche Cross-sell Price Referrals 52

SaaStr

MAY 14, 2023

As we gear up for SaaStr Europa 2023 in London on 6-7 June and SaaStr Annual 2023 in the SF Bay Area on 6-7 September , we wanted to take a look back at some of our most iconic speakers and sessions from over the year, that we can still learn from today. How did they do? Is that your common go to? All of them!

Price 90

Price Start-ups Up-sell X-functional 90

SaaStr

NOVEMBER 19, 2019

In this session, hear from three women who founded, funded and are leading WebPT, one of the nation’s fastest-growing SaaS companies in the specialty electronic medical record sector. Learn what it takes to create your own category, achieve scale in a niche SaaS vertical and how it requires more than just discovering an unmet need.

Closing 67

Closing Customers Niche Sports 67

Hubspot

APRIL 8, 2019

How did people ever conquer this thing?!?! This guide might be long, but it’ll take you from zero to hero in 6,000 words. GA is an analytics tool that gives you an extremely in-depth look at your website and/or app performance. Paying for 360 also gives you access to dedicated support, including your own account manager.

Referrals 101

Referrals Follow-up Start-ups Conversion 101

PandaDoc

APRIL 3, 2023

Closing more sales makes for a more successful business, but how can you figure out what kinds of sales suit your company best? We’ll explore inside vs. outside sales to show you what both entail and which kinds of companies need either one. Let’s kick things off with a definition of inside sales.

Outside Sales 52

Outside Sales Inside sales Teamwork Quota 52

SaaStr

MAY 27, 2020

Whatever it is, the way you tell your story online can make all the difference. The starting point is how big was the last economic collapse and how big was our response to that? I thought it’s also worth giving you some sense of scale for how much the US government takes in in revenue every year.

Finance 76

Finance Government Price Contract 76

Sales Hacker

DECEMBER 20, 2018

That’s why we’ve rounded up the complete list of best sales podcasts to turbocharge your journey to achieving sales mastery. Listen To Sales Podcasts, Then Go Listen To Your Prospects! . Without listening, you won’t truly understand your customers. Without understanding your customers, you can’t solve their problems.

Cold Call 111

Cold Call Sales B2B Up-sell 111

Heinz Marketing

MAY 7, 2018

When you miss it, you can always find the transcript and recording here on our blog, every Monday morning. This episode: Marketing Operations Exposed! Product promotion and operational tips: We will talk about how Tableau uses a product day-to-day as a marketing operations team. So it should be a nice day.

Pipeline 49

Pipeline Cross-sell Sales Pitch 49

ConversionXL

APRIL 3, 2018

The event was again emcee’d by the only and only Michael Aagaard: Michael kicking off CXL Live 2018 @ContentVerve #cxllive pic.twitter.com/kg8iVT87Tn. And we’re off! Amazon has hired more people for their Alexa division than Google has for the entire company – it’s not hunch, this is going to be the focus.

A/B testing 106

A/B testing Objectives and Key Results Growth X-functional 106

SalesHandy

AUGUST 22, 2022

Most businesses dedicate a large sum of their resources toward lead generation rightfully so as it can help boost sales and increase ROI. With so many strategies available and numerous companies offering fast-tracked methods, it can all be perplexing. In this blog, we deep dive into all things ‘lead generation’.

Lead generation 52

Lead generation Technique Follow-up Objectives and Key Results 52

SaaStr

MARCH 5, 2019

. “At Atlassian, openness is core to everything we do: every employee can access most information on our product Confluence; “open company, no b t” is one of our five values; it’s a rigorous set of practices we work at every day. Raising money, how to raise money, the secrets from VCs. But it can be risky.

Objectives and Key Results 59

Objectives and Key Results Cross-sell Trust Product 59

SaaStr

JULY 2, 2019

Kevin : Great to be here on the kick off session for SaaStr 2019. Our hope is that in this time we can share a couple of key learnings, some non-obvious advice, some anecdotes that you guys can take back with you to your own companies, as you plan your own bold sales strategies. FULL TRANSCRIPT BELOW. Dannie : Hi.

Follow-up 58

Follow-up Go To Market Technology Technology 58

SaaStr

MARCH 5, 2019

. “At Atlassian, openness is core to everything we do: every employee can access most information on our product Confluence; “open company, no b t” is one of our five values; it’s a rigorous set of practices we work at every day. Raising money, how to raise money, the secrets from VCs. But it can be risky.

Objectives and Key Results 54

Objectives and Key Results Cross-sell Trust Product 54

Outreach

MARCH 3, 2021

In a world full to the brim with technological acronyms, one stands out for both its importance as well as its cheeky pronunciation; SaaS, aka software-as-a-service. As organizations' dependence on software increases by the day, so does their need for accessing it easily and instantly, and SaaS makes it possible. What is SaaS Sales?

Profit margin 98

Profit margin Commission Objectives and Key Results Pipeline 98

Martech

FEBRUARY 11, 2022

How personalization can help marketers. To me, personalization happens when a marketer or salesperson can take a piece of content and make it more useful for a specific prospect or customer.”. Any disruptions they run into will almost inevitably cause them to drop off. We’ll cover: What is personalization?

E-commerce 117

E-commerce B2C Campaign B2B 117

SaaStr

SEPTEMBER 13, 2019

264: Allison Pickens is the COO @ Gainsight, the company that provides everything you need to turn your customers into your biggest growth engine. In Today’s Episode We Discuss: * How Allison made her way into the world of SaaS with Gainsight from her start in finance at Bain in New York? How can one mitigate this?

Engineering 10

Engineering Objectives and Key Results Strategic planning Strategize 10

Hubspot

MARCH 10, 2016

Here on the HubSpot blog, we’ve written glossary-themed posts that cover some of the core components of inbound marketing. 99 Marketing Terms to Improve Your Marketing Vocabulary. This is the process of comparing two variations of a single variable to determine which performs best in order to help improve marketing efforts.

Networking 78

Networking Non-Profits Engineering Follow-up 78