The Impact of Marketing and Sales Alignment on Go-To-Market Success
Heinz Marketing
NOVEMBER 14, 2023
By Maria Geokezas , Chief Operating Officer at Heinz Marketing It’s no secret marketing and sales are equally critical to your go-to-market success. But sometimes, things go off track, and marketing and sales operate in their own silos causing them to be misaligned in the way they attract and acquire new customers.
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