PandaDoc

JANUARY 14, 2021

A flexible and pragmatic SaaS marketing strategy , for example, can help your business adapt to any bumps that might lie in the road ahead. We’ve seen in recent years how the pace of technological change has transformed both the way we do business and consumers’ expectations of what businesses can do for them. Examine the wider market.

Growth 52

Growth Clients Price Construction 52

Hubspot

JULY 19, 2018

But you also can’t start a real estate business -- or grow the one you have -- if you’re stuck behind a computer spending hours each week reading. This consumer-focused blog gives clients a great pulse on what’s hot in housing and rental markets, how to build home equity, and what they should know about new legislation affecting homeowners.

Real Estate 91

Real Estate Finance Clients Education 91

Sales Hacker

JUNE 20, 2022

In my newsletter several weeks ago, I hypothesized that we may experience a recession. It is our job as leaders and sales professionals to prepare for such an eventuality. Well, it looks like the likelihood of a recession is a lot higher. consumer price index (CPI) increase in April. 10 key points for sales leaders.

Sales 86

Sales Territory Up-sell Price 86

SaaStr

JUNE 10, 2020

We are very much a different model in that we’re one platform where you have your booking travel, your consumer-like interface married to your world class travel agents all in one. We’re going through layoffs and furloughs, recession planning and for me as the CMO, facing really massive cuts to marketing budgets and headcount.

Launch 74

Launch Start-ups Drivers/motivators Pipeline 74

Salesforce

APRIL 28, 2022

We’re also starting to see a long-expected dip in consumer optimism. All this comes on the heels of the COVID-19 pandemic, during which digital shopping reached epic levels of consumer adoption. According to the Salesforce Shopping Index, global same-site sales were down 3% year-over-year (YoY) in the first quarter of 2022.

Retail 98

Retail Cross-sell Growth Sales 98

Hubspot

AUGUST 29, 2013

This means you can spend less on reaching an audience that has a much higher ROI than simply shouting at people that they need you and your product or service. While viral and creative and “sexy” are all great on occasion, the main strategy that works well with long term inbound marketing is usefulness. Jay Baer calls this Youtility.

Cross-sell 73

Cross-sell Finance Niche Presentation 73

SaaStr

JULY 15, 2020

Then typically, in a recession and depression, whether we’re in a depression or not open question, but the consumer demand falls apart pretty quickly. They have the ability to spend it in other places, whether they spend it now or save it and then spend it once the economy opens again. That’s expensive.

X-functional 63

X-functional E-commerce Growth Retail 63

Hubspot

APRIL 27, 2020

While a few companies are experiencing accelerated growth as a result of dramatic shifts in consumer behavior, most are facing significant challenges. In fact, during the recession of 2007-09, companies that prioritized customer experience delivered three times the shareholder return of those that didn't. But this is counterproductive.

Growth 19

Growth Education Service Prospecting 19

Heinz Marketing

DECEMBER 28, 2020

If you’re not already subscribed to Sales Pipeline Radio , or listening live every Thursday at 11:30 a.m. The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. And by the way, probably have more time to spend with your family like me.

Pipeline 131

Pipeline Cold Call Appointment Sales 131

Sales Hacker

OCTOBER 5, 2020

The global tech market growth will drop to 3% in 2020 and 2021, according to the Forrester IT spending forecast. And it could drop even more if we go into a full-fledged recession. With this level of disruption in the software market, sales teams are forced to rethink their strategies to create positive cash flow.

Commission 113

Commission Government Clients Sales 113

Closing Bigger

JULY 25, 2009

I had the fantastic opportunity to spend several days with Jay Levinson and his wife Jeannie while we were in Santiago Chile in April. Jay and I both spoke at the Annual Sales and Marketing conference put together by Seminarium, the leading provider of executive education in South America. Stick with it, it will pay big.

Networking 40

Networking Education Follow-up Trust 40

Closing Bigger

JULY 25, 2009

I had the fantastic opportunity to spend several days with Jay Levinson and his wife Jeannie while we were in Santiago Chile in April. Jay and I both spoke at the Annual Sales and Marketing conference put together by Seminarium, the leading provider of executive education in South America. Stick with it, it will pay big.

Networking 40

Networking Education Follow-up Trust 40

Salesforce

OCTOBER 27, 2022

Nearly every business is worried about — or already facing — slowing or declining revenue growth, as many experts feel we’re heading toward a recession. Realize how resilient marketing helps optimize your marketing spend. Success starts here. Marketing budgets are often under increased scrutiny during an economic downturn.

Campaign 98

Campaign Manufacturing Growth Education 98

Sales Hacker

SEPTEMBER 10, 2020

As leaders in sales engagement and sales management, Revenue Grid’s team has been working hard to understand this new landscape that we’re stepping into. We analyzed the data from over 502 B2B sales teams and hosted interviews with dozens of market leaders. The Number 1 Focus Areas for Sales Management. Let’s get started.

B2B 64

B2B Sales Clients Pipeline 64

SaaStr

APRIL 24, 2020

327: John Mellor is Chief Strategy Officer @ Domo, the company that allows you to leverage BI at scale to empower your team with data. As for John, prior to Domo he served as vice president for strategy and business operations for Adobe’s Digital Experience business, driving more than $3 billion in annual revenue. So, it was great.

X-functional 88

X-functional Strategize Retail Technology 88

Hubspot

MARCH 9, 2021

While previous generations can be generally be persuaded to buy products through brand loyalty, fear of missing out, or high-budget ads from major companies, Gen-Z's relatively modest spending habits and craving for authenticity has turned some traditional marketing tactics upside down.

Entertainment 101

Entertainment Niche Campaign Follow-up 101

VanillaSoft

JUNE 30, 2021

The last economic recession caused by the ongoing pandemic left most people struggling to recover their financial footing. What you once managed just fine on paper or a simple spreadsheet gets time-consuming and confusing when you increase your target population of donors. It is only now that the pace is picking up steadily.

Education 66

Education Campaign Follow-up Contact 66

SaaStr

NOVEMBER 21, 2019

So the actions are define and design the funding strategy seed extremely well. To give an example, I was talking to one founder before his B2B SaaS company, and he’s like, “Well, I want to hire a VP of sales to prove what our cost of acquisition is and our payback, et cetera, et cetera.”

B2C 61

B2C B2B Start-ups Growth 61

SaaStr

JULY 22, 2020

At the time, there may be four or five other firms doing this same strategy of investing somewhere between $500,000 and $2 million into companies that were just getting started we would call it pre product market fit. Ann: Yeah, so I’ll talk about sort of where I’m spending time looking for future companies.

E-commerce 89

E-commerce Non-Profits Start-ups Entertainment 89

Sales Hacker

MAY 4, 2020

If you really want to provide structure and control, you can read the Sales Hacker article on mutual action plans. Provide your champion a well-written value proposition and cloud-native sales tools. RELATED: Sales Enablement Content: How to Give Reps What They Truly Need [Infographic]. Now they’re remote selling.

Prospecting 68

Prospecting Trust Up-sell Closing 68

Spiro Technologies

NOVEMBER 7, 2023

There is a huge connection there and that a lot of our members really benefit from the sale of construction equipment as well as the materials that are used for it. Adam Honig: Now I know it’s not an economic question, but have you seen any strategies or approaches that companies are using to break through that talent barrier?

Manufacturing 59

Manufacturing Construction Electricity Non-Profits 59