Martech

AUGUST 17, 2021

In the 18 months since we added “COVID-19” and “pandemic” to our marketing lexicon, marketers like me have been thinking about how to revise our email programs, what our customers are experiencing and how much everything could change before we move into our next version of “normal.” Does it work?

Territory 145

Territory Government Campaign Technology 145

Veloxy

DECEMBER 28, 2023

The world of sales is vast, and if you’re a sales professional, you’ve likely been exposed to both inside and outside sales roles. However, if you’re considering a transition to outside sales or simply want to elevate your field selling game, you’re in the right place. So, let’s answer the question, “what is outside sales?”

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Outside Sales Cold Call Represent Objectives and Key Results 242

Martech

APRIL 10, 2024

The spark before the flame: Building martech with a heart It all begins with a spark — a yearning to help businesses not merely sell but connect. The spark before the flame: Building martech with a heart It all begins with a spark — a yearning to help businesses not merely sell but connect. But those days are over. Well, not anymore.

Pitch 105

Pitch Product Electricity Healthcare 105

Veloxy

APRIL 28, 2021

A sales rep is only as good as the time they spend selling. Let Sales AI take care of all non-selling activities so your reps can focus on revenue generation. AI has been around for a while now, but its applications have been relatively low before the pandemic hit in 2020. Samir Majumdar, Veloxy CEO.

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Cross-sell Sales Quota Pitch 289

Gong.io

FEBRUARY 22, 2022

The world has changed dramatically. Now you can pretend you were there too… Read on to learn why Gainsight took a ‘current-customer approach’ during the pandemic, and get the scoop on five key strategies to reduce churn that worked. The global pandemic has forced organizations to revisit customer success processes.

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Customers Strategize Finance Presentation 115

Martech

AUGUST 3, 2021

Vevo was created in 2009 through a partnership between two of the world’s largest record companies, Sony Entertainment and Universal Music Group. On the subject of nostalgic video consumption: “I don’t think it’s necessarily new behavior,” said Evangelista, “but it was heightened during the pandemic.

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Cross-sell Entertainment Launch Promote 117

Sales Pop!

JULY 22, 2021

But now, as we emerge from the maelstrom of the pandemic, they matter more than ever. But what about selling and the complexities of our post-pandemic world? I remember the words boldly printed on the covers of our monthly planners in my early selling days at Xerox – “Plan your work – work your plan”.

Sports 90

Sports Quota Strategize Gaming 90

Veloxy

MARCH 28, 2022

After nearly two years of a global pandemic, where nearly all of the workforce worked remotely , things are starting to return to business as usual. A company that employs inside sales reps will have them selling from inside. This means the salesperson is in the office working to sell to leads and customers.

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Outside Sales Inside sales Cold Call Sales 217

Veloxy

JUNE 23, 2021

The pandemic has contributed a lot to sales transformation. For most companies, selling virtually has become the new norm. And although some have taken to virtual selling like a fish to water, more and more businesses are struggling to adjust. So, how can we work on fixing a lot of these virtual selling challenges?

Sell 317

Sell Education CRM Up-sell 317

Heinz Marketing

NOVEMBER 21, 2020

Groupthink can be more common in this new virtual world, here are some ways to promote more creative thinking instead. If Pandemic Productivity Is Up, Why Is Innovation Slowing Down? A look at some predictions for B2B selling in 2021, some of which might surprise you. Thanks for your thoughts, Andres Echenique.

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B2B Product Promote Up-sell 129

Salesmate

AUGUST 13, 2020

This pandemic has left the sales fraternity asking various questions. While the world is struggling with ostrich syndrome, sales leaders need to think of the strategies that will amplify their efforts and keep the revenue cycle alive; your business’s future depends on it. How to protect the field-sales culture ticking and productive?

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Appointment Sales Pipeline CRM 122

Martech

MARCH 21, 2022

You’ve made lemonade from COVID lemons by dramatically improving efficiency of your sales process during the pandemic. The trend of buyers doing their own research has accelerated during the pandemic. Undoubtedly, shifting to a more varied selling approach is not a straightforward process. We’re all busy.

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B2B Process Sales Meeting 94

Martech

DECEMBER 6, 2022

The ad also closes with one of the best selling points for New Yorkers who are short on time. DOOH transformation has accelerated since the pandemic. Bermuda Tourism Authority 3D DOOH ad in New York’s Times Square. Image: OUTFRONT Media. Seasonal push. The ad isn’t a one-off, it’s part of a journey. Why we care.

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Launch Campaign Up-sell Technology 113

Sales Pop!

SEPTEMBER 2, 2023

This article unfurls the tapestry of insights woven by Lisa, as we traverse the contours of B2B sales strategies, uncharted pitfalls, and the art of building a business amid a pandemic storm. Navigating the Labyrinth of B2B Sales In a world perpetually swept by change, the intricacies of B2B sales have assumed a new dimension.

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B2B Consult Sales Follow-up 64

Partners in Excellence

NOVEMBER 23, 2020

For the past decade, so many have sought to mechanize selling, creating predictable revenue. We developed methods and approaches, we’ve transactionalized the selling process, in spite of too many customers finding increased difficulty in navigating their buying processes. And then, the world turned upside down.

Sell 101

Sell Process Closing Customers 101

Predictable Revenue

AUGUST 10, 2020

This kind of support is particularly crucial in a world rocked by a global pandemic. The post A Tactical Approach to Refreshing your Sales Strategy with Dynamic Guided Selling appeared first on Predictable Revenue.

Sell 116

Sell Sales 116

Sales Hacker

AUGUST 19, 2020

People are buying differently now, during the pandemic, than they were before. You probably know that already, but something you may not have realized is that people will buy differently post-pandemic as well. Today, we’ll look at six Do’s and Don’ts of post-pandemic Sales pipeline management. Do: Update your messaging.

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Pipeline Lead generation Sales Follow-up 129

Martech

AUGUST 18, 2023

Welcome to the “phygital world.” Retail media networks use loyalty and transaction data to sell high-value ad inventory on a brand’s own digital properties to third-party brands. Meanwhile, over 80% of shoppers expect consistent engagement across departments. Loyalty data helps drive revenue. Why we care.

Retail 91

Retail Networking Technology Technology 91

ConversionXL

FEBRUARY 10, 2021

The chatter of the “Retail Apocalypse” began long before the recent events of a global pandemic. But to take advantage of these opportunities requires the understanding that the pre-pandemic rulebook no longer applies. 2020 transformed the world of commerce. Image source ). In a nutshell: the future came early.

Retail 155

Retail Appointment Consult Non-Profits 155

Veloxy

JUNE 6, 2022

Field reps pivoted to remote or inside selling. The world has changed, and field sales is changing with it. The lack of face-to-face customer engagement was bad enough for field pros, but not getting higher engagement rates using remote selling outreach was even more discouraging. Business travel went on lockdown.

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Inside sales Quota Outside Sales Sales 173

Martech

AUGUST 4, 2021

Pre-pandemic, their revenue from CTV was 4%. How Vevo bridged the pandemic music video shortfall . We sell more and more CTV inventory. And it’s yet another trend driven in part by the pandemic. Vevo derived about 4% of its revenue from CTV pre-pandemic; by the end of this quarter that will have risen to 50%.

Cross-sell 107

Cross-sell Networking Technology Technology 107

Martech

NOVEMBER 23, 2021

“More and more brands from around the world are discussing responsible marketing and striving to embody it,” said Frank Brooks, Head of EMEA Marketing at marketing automation company dotdigital, at our recent MarTech conference. More digital than ever. Trust in decline. That’s a huge figure in our research.

Customers 119

Customers Trust Meeting Engineering 119

Richardson

APRIL 30, 2020

In just two months, the selling industry has experienced sweeping change. Some have hesitated to fully engage virtual selling because they believe that previous business practices will return as the pandemic recedes. Virtual selling is fast becoming a normal approach to business.

Sell 96

Sell Technology Technology Customers 96

Heinz Marketing

FEBRUARY 19, 2022

What the World of Hybrid Work Will Look Like in the Future. The pandemic has impacted our lives in a myriad of ways, especially how we work moving forward. In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the web each week.

B2B 91

B2B Conversion Government Trust 91

Heinz Marketing

SEPTEMBER 26, 2020

Find Them and Sell to Them Again. Time spent in meetings has only grown during the pandemic, but virtual meeting platforms have gotten old quick. 5 Ways to Keep Your Team Close in a Virtual World. B2B Sales: 3 Ways to Improve the Post-Pandemic Customer Journey Experience. Buyers Leave Your Clients. Thanks, Denzil Smuels.

Meeting 110

Meeting B2B Clients Growth 110

Gong.io

SEPTEMBER 26, 2022

The global pandemic forced sales teams to change their processes and go digital. In this guide, we’ll look at what remote selling is and why it’s replacing traditional sales models. Remote sales or virtual selling is the process of prospecting, engaging, and closing deals from a remote location. What is remote sales?

Objectives and Key Results 108

Objectives and Key Results Pitch Pipeline Sales 108

Hubspot

DECEMBER 8, 2020

Now that 2020's global pandemic has taught most of the world how to live and work completely from home, marketers planning their 2021 strategy are asking one big question: “Will this uncertain time change the way people spend money?”. This caused a major disruption in supply chains and product shortages around the world.

Gambling 101

Gambling Entertainment Price Campaign 101

Iannarino

JUNE 14, 2021

It’s important to recognize that these approaches were not poorly designed; instead, they were right for time in which they were created, even if they are not suited for today’s selling and buying environment. Adapting to our buyers’ needs changes how we sell. In the 50s and 60s, starting with “why us?”

Clients 160

Clients Sales Strategize Conversion 160

Salesforce

JULY 14, 2021

With a world of data at our fingertips, there are several digital sales experience metrics businesses can measure to track and improve employee performance, customer experience and, ultimately, the bottom line. . While pandemic restrictions contributed to this increase, the trend is expected to continue far beyond the pandemic.

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Sales Experience Cross-sell Sales B2B 98

SaaStr

NOVEMBER 2, 2022

When the pandemic hit, San Francisco became one of the strictest cities in the country with shutdown and quarantine protocols. When the pandemic hit, San Francisco became one of the strictest cities in the country with shutdown and quarantine protocols. San Francisco has a unique talent density unlike any other place in the world.

Growth 74

Growth B2B Trust Strategize 74

Partners in Excellence

AUGUST 12, 2020

The pandemic, social change, and economic crises impact all of us, personally, organizationally, and how we engage our customers. We all know that selling is changing profoundly. And as a result how we sell, how we engage customers, how we work will change–I think profoundly. A lot has been made of “virtual selling.”

Sell 164

Sell Growth Process Meeting 164

criteria for success

SEPTEMBER 6, 2022

His goal is to help people buy in a world that is all about selling. In this episode, we cover: Rebuilding trust after the pandemic. After listening to this episode, be sure to download his eBook, Leadership for Organizational Growth. Thanks for listening to Let's Talk Sales! Discussion with Charles Bernard. Let's Talk Sales!

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Trust Growth Sales Experience Contact 98

Heinz Marketing

DECEMBER 19, 2020

Your Customers Aren’t Buying Your Product, So Why Do You Keep Selling It? Without questioning what your customer is really trying to do, it can be hard to sell your product. How to Build A Revenue Engine For A Digital-First World. 5 Ways to Nail Your B2B Strategy with ABM. Thanks for your thoughts, David Brock.

Engineering 135

Engineering B2B Up-sell Process 135

Salesforce

JULY 6, 2023

We wanted to know what sales book made the lightbulb go off above their head, along with their favorite passages and the takeaways that changed how they sell. How it made Richardson a better seller: “The Toltecs didn’t sell enterprise software, but these principles help me every day,” she said. Let’s take a look. Get started 1.

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Quota Closing Education Sales 86

Martech

AUGUST 24, 2021

While the TikTok Shopping experience provides a new channel for Shopify merchants to sell, it also gives creators an opportunity to monetize their content on TikTok. This partnership boosts the social commerce landscape, a market projected to bring in up to $36 billion in revenue this year in the U.S. Why we care.

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E-commerce Drivers/motivators Entertainment Pitch 123

Martech

FEBRUARY 17, 2022

To confirm that our perception is well-founded, we turned to John Bruno, VP strategy at PROS, the AI-powered platform that helps major brands price, configure and sell products and services. ” Additionally, it’s important to PROS to conduct internal research on the state of B2B selling. Digitized B2B selling.

B2B 96

B2B Customers E-commerce B2C 96

SaaStr

OCTOBER 4, 2023

Unemployment is 2.8%, which would be the weirdest downturn or recession in the world with the economy fully employed. Lemkin and David Sacks touched on whether SaaS is making a cautious recovery , and Lemkin shares a slightly different perspective here. A Cautious Recovery? Instead of viewing it as a recession, it’s more of a shock.

Non-Profits 94

Non-Profits Growth Contract Up-sell 94