Remove 2020 Remove A/B testing Remove Conversion
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Conversion Rate Formulas to Accurately Calculate Growth

ConversionXL

Conversions are crucial to your business. But a good conversion rate doesn’t always mean more sales. The magic of a conversion rate formula lies in gleaning marketing insights. It’s a window into what’s working and what isn’t so you can test, optimize, and improve. How to calculate conversion rate.

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What is a conversion optimization platform?

Martech

Conversion optimization platforms (COPs) address this by enabling marketers to systematically test and personalize websites, mobile apps and other touch points to provide each user with a satisfying experience. Conversion optimization platform functionality typically includes: A/B and multivariate testing.

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The 10 Most-Read Articles of 2020

ConversionXL

Learn how to optimize a search results page for more organic visibility in 2020 and beyond. Bonus: The most-watched CXL lessons of 2020. Conversion-Focused Formatting & Layout ” from our Sales copywriting and product messaging course. Research to get insights for your A/B tests ” from our A/B testing mastery course.

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The 11 Best ClickFunnels Alternatives & Competitors in 2020

Hubspot

To help consolidate all of these marketing elements in one place and test new campaigns, there are powerful suites like ClickFunnels that you might try out — but ClickFunnels isn't for everyone. Here, we'll explore 11 alternatives to ClickFunnels that will help you create high-quality campaigns and drive more revenue in 2020 and beyond.

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The 2019 State of Conversion Optimization Report

ConversionXL

This is the fourth edition of our State of Conversion Optimization report. Skepticism or ignorance about conversion optimization affects more than the ability to prove ROI or retain clients. It also impacts implementation—executives are often anxious to end tests prematurely, if they’re willing to test at all.

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The 2019 State of Conversion Optimization Report

ConversionXL

This is the fourth edition of our State of Conversion Optimization report. Skepticism or ignorance about conversion optimization affects more than the ability to prove ROI or retain clients. It also impacts implementation—executives are often anxious to end tests prematurely, if they’re willing to test at all.

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Lies, Damned Lies, and (Some) Marketing Statistics

ConversionXL

The claim that 50% of people check their email first thing when they wake up was first shared in a May/June 2014 issue of MotherJones and continues to be cited in prominent marketing statistic roundups (yes, even those “updated for 2020”). In the world of AB testing, it’s “common” knowledge that most of your A/B tests will fail.