Martech

MAY 28, 2025

The May 2025 updates for Adobe Marketo Engage started to roll out on May 23, 2025. It features richer interactivity and visualization, faster performance, and a more seamless and intuitive user experience. Users who purchased the Advanced BI Analytics add-on can access this feature.

User Experience 66

User Experience Campaign Service Product 66

Martech

APRIL 24, 2025

www.theinformation.com/articles/ope… — Ed Zitron (@edzitron.com) 2025-04-23T17:52:08.639Z On X (Boo! link] — Ethan Mollick (@emollick) April 24, 2025 Also on X (More boo! — Sam Altman (@sama) January 6, 2025 And people wonder why I laugh at any mention of OpenAI becoming a for-profit company.

Launch 105

Launch Angle Sports Entertainment 105

Highspot

APRIL 28, 2025

The State of Sales Enablement Report 2025 reveals that AI is here to stay, as 90% of companies have either implemented AI or plan to do so this yeara clear sign that AI is no longer optional. Having a well-integrated tech stack streamlines workflows and improves the user experience. Wed love to hear from you.

GTM 52

GTM Drivers/motivators Go To Market Sales 52

Search Engine Land

OCTOBER 7, 2024

Many search engines rely on structured data to enhance user experiences – and this trend will likely intensify in 2025. Key schema types to use in 2025 While new schema types emerge regularly and should be tested where relevant, several “evergreen” types have proven their effectiveness over time. Processing.

Objectives and Key Results 97

Objectives and Key Results CTR Engineering Click Through Rate 97

Martech

MAY 8, 2025

Heres this weeks AI-powered martech releases and news: May 8, 2025 Optimizely released an updated version of Opal. It includes a redesigned user interface, a persistent Chat feature across products and a new Instructions interface for managing agents. Puntt AI , which provides AI compliance agents to market, launched.

Launch 82

Launch A/B testing Campaign Angle 82

Salesforce

MARCH 20, 2025

Using that information, you can customize your user experience, craft a consistent brand story that resonates with your audience, and personalize landing pages and offers. Cloud platforms can help analyze your referral paths and search terms to identify the best leads.

Technology 81

Technology Technology CRM Campaign 81

Martech

FEBRUARY 12, 2025

This approach demonstrates how companies can signal commitment to a seamless user experience and high-quality care. The post How a human-centric approach could fix reputational disasters in 2025 appeared first on MarTech. Processing.

Healthcare 78

Healthcare Trust Legal Price 78

Search Engine Land

JULY 24, 2024

“My approach to SEO content has always been to publish quality content that answers user intent. The helpful Content Update has validated this approach and pushed me to pay even more attention to user experience.” “In In 2024, my goal is to improve user engagement from the moment the search begins. Kisielewska said.

Gaming 97

Gaming Campaign Referrals Growth 97

Martech

MARCH 4, 2025

Dig deeper: 5 ways to get your B2B buyers to care in 2025 Data: The unifying force across all marketing disciplines Traditionally, marketing disciplines such as brand, demand generation, digital, content and product marketing were often siloed, each with its own set of KPIs and tactics.

Drivers/motivators 123

Drivers/motivators Strategize B2B Growth 123

Salesforce

NOVEMBER 12, 2024

IMPORTANT: Starting May 1, 2025, Salesforce will phase out RSA Key Exchanges for TLS connections. Starting May 1, 2025 , Salesforce will no longer support RSA key exchanges for all incoming TLS connections. Sales Cloud , Service Cloud , and Experience Cloud support TLS 1.3 Customers can still use TLS 1.2 Step 2: Enable TLS 1.3

Transportation 52

Transportation Networking Government User Experience 52

Martech

FEBRUARY 24, 2025

On the surface, these bundled offerings promise a “one-stop shop,” but in reality, they create convoluted user experiences, integration headaches and vendor lock-in. Dig deeper: Will AI agents conduct the martech orchestra in 2025? This stems from large vendors acquiring smaller companies with disparate technologies.

Objectives and Key Results 100

Objectives and Key Results Government Technology Technology 100

Martech

APRIL 16, 2025

2025 is shaping up to be the year of AI or is it? Use your network, LinkedIn groups or peer reviews for real user experiences of those who have already tried the product or solution. Let’s be real: How much of this is genuine AI innovation and how much is just rebranded automation?

Price 91

Price X-functional User Experience Technique 91

Martech

JUNE 5, 2024

These updates continue HubSpot’s commitment to optimizing user experiences and driving operational efficiencies across sales, service and marketing platforms. Here are HubSpot’s May 2024 updates that marketers and their leaders need to know: New navigation experience for better efficiency.

Customers 109

Customers User Experience Follow-up Service 109

Salesforce

SEPTEMBER 11, 2022

The demand for digital skills is expected to rise by more than 50 percent by 2025 , meaning the future of work will require up-skilling and being ready to take on different or entirely new roles. How to become a Salesforce Certified Associate Why this new certification matters The time to get certified is now! Get started today.

CRM 98

CRM User Experience Start-ups Follow-up 98

Search Engine Land

MAY 8, 2024

SEO and user experience (UX) are critical components of modern digital marketing strategies. While SEO focuses on improving a website’s visibility in search engine results, UX aims to optimize the overall experience for users visiting the site. Understanding user intent is key to this.

UX 86

UX Objectives and Key Results User Experience Legal 86

Salesforce

SEPTEMBER 10, 2021

Additionally, employees, buyers at the customers, and distribution partners are demanding a modern experience across digital and physical channels to drive value and growth. Walmart, for instance, is projected to earn $4 billion in advertising revenues by 2025 according to Morgan Stanley.

Promote 98

Promote Retail Government Strategize 98

Martech

MARCH 17, 2022

There was a clear need for a better, more comprehensive business function that can maximize marketing budgets and user experience without causing big dents in the company’s operational budget. According to Gartner, 75% of the top companies in the world (in terms of growth) will deploy a RevOps model by 2025.

Profit margin 122

Profit margin Teamwork Price Growth 122

Salesforce

NOVEMBER 30, 2023

are expected to reach $710 billion by 2025. •M-commerce At least 79% of smartphone users have bought something using their mobile device in the last six months. That kind of granularity offers a memorable, truly differentiated user experience. In fact, 79% of global Cyber Week traffic came from mobile. •M-commerce

Retail 119

Retail UX Up-sell Trust 119

Hubspot

MAY 16, 2025

from 2025 to 2030. This growth, according to research, is driven by the rising demand for personalized customer experience, automation, and advances in natural language processing (NLP) all of which AI agents are designed to deliver. And we can see this taking full effect in the market trends for AI agents.

Contract 36

Contract Legal Meeting Service 36

SalesLoft

MAY 5, 2023

Faster and deeper adoption with an interconnected user experience for managing the sales process, having conversations with clients, and using AI/ML-generated insights in a single application.” Per Gartner, “ By 2025, 75% of B2B sales organization will augment traditional sales playbooks with AI-guided selling solutions.”

Contract 52

Contract Technology Legal Technology 52

Hubspot

FEBRUARY 26, 2018

And to cap it off, GSMA -- the organization behind MWC -- noted in its annual Mobile Economy Report that by 2025, 5G networks will account for 14% of global connections (for context, 4G accounted for 23% in 2017). Intel previewed 5G commercial deployments for the 2020 Olympic Games. And why should it matter to us?

Territory 78

Territory Transportation Networking Represent 78

Hubspot

MARCH 21, 2025

Ecosystem partners provide complementary offerings that enhance a customers user experience. According to a 2025 IDC analyst brief on the HubSpot ecosystem, nearly one-third of solutions-partner revenue now comes from more technical services like integrations or data migrations. Here are some of the benefits of partnerships.

Commission 41

Commission Strategize Cross-sell Click Through Rate 41

Salesmate

MARCH 24, 2021

billion daily mails by 2025. With such a vast usage of emails, you require an email marketing tool that allows you to utilize reliable emailing services to deliver emails directly in the user’s inbox. Email marketing is a tried and tested strategy that works wonders for every business. As per Statista , roughly 306.4

Launch 76

Launch Price CRM Campaign 76

Salesforce

JUNE 6, 2025

Revenue is coming from everywhere In 2025, revenue doesn’t flow from just one channel. Revenue Cloud also offers a modern, intuitive user experience fully embedded in Salesforce. Four massive forces are reshaping how companies sell, demanding a new kind of agility that legacy systems just can’t deliver.

Finance 52

Finance E-commerce Territory Price 52

Lead Fuze

NOVEMBER 14, 2023

By 2025, the global artificial intelligence market size is expected to reach an impressive $169,411.8 Conclusion The Impact of AI on Small Businesses Artificial Intelligence (AI) is no longer a buzzword in the tech world. It’s now making waves in various sectors, including small businesses.

Gaming 52

Gaming Campaign Technology Technology 52

SaaStr

JUNE 17, 2025

Connectors available in deep research for Plus & Pro users (excl. EEA, CH, UK) and Team, Enterprise & Edu users: Outlook Teams Google Drive Gmail Linear & more — OpenAI (@OpenAI) June 4, 2025 The Accidental SaaS and B2B Killer Most B2B and SaaS companies aren’t being disrupted by ChatGPT intentionally.

B2B 93

B2B CRM Launch Healthcare 93

SaaStr

JUNE 10, 2025

pic.twitter.com/9ir56bGbSu — Satya Nadella (@satyanadella) April 4, 2025 But this noise is obscuring a much simpler reality that every SaaS and B2B founder and engineering leader needs to understand: A lot of B2B software was never actually hard to build. You really know intelligence has been commoditized when CEOs start vibe coding!

B2B 105

B2B Engineering Strategize User Experience 105

Salesforce

MAY 25, 2023

Customers don’t rely on marketing campaigns and salespeople to tell them what the product will do for them – they experience it for themselves. It’s an approach that Gartner predicts 95% of software-as-a-service (SaaS) providers will use by 2025 for new customer acquisition. Watch & learn What is product-led growth? The result?

Growth 98

Growth Product Customers B2B 98

SaaStr

MAY 31, 2025

Lemkin (@jasonlk) May 29, 2025 The Power Law Reality: Why Your Fund Doesn’t Need You to Succeed Let’s start with the uncomfortable truth about venture capital that every SaaS founder should understand: your success isn’t required for your fund’s success. At least somewhat. And that will push you harder."

B2B 89

B2B Represent Gaming Growth 89

Martech

JANUARY 17, 2025

As the customer journey grows more complex in 2025, organizations need a best-in-class martech stack to deliver a seamless, data-driven experience across multiple channels. Experience Once your content is discovered, the next focus is user experience. This will: Improve user experience.

Growth 117

Growth A/B testing User Experience Hospitality 117

Martech

JANUARY 31, 2025

Users can tap on links to websites or buttons in the message, creating a user experience similar to an app but without the hassle of downloading the app. In January 2025, Twilio announced Rich Content Cards, Media and Rich Card Carousels to enhance RCS messages.

A/B testing 107

A/B testing Campaign User Experience Appointment 107

Salesforce

MARCH 14, 2025

Together, they shared key insights from the 2025 Connectivity Benchmark Report. Get AI-head of the curve with the latest insights Join Deloitte Digital and MuleSoft for an exclusive webinar where we break down the latest insights from the 2025 Connectivity Benchmark Report and explore what they mean for IT leaders today.

Government 59

Government User Experience Represent Growth 59

Highspot

JANUARY 30, 2025

Taken together, these signals point to significant growth for enablement and Highspot in 2025. You can register here to attend our Winter Product Launch webinar on February 5, 2025, and see our always-on coaching solution in action. In 2025 and beyond, were going to enable the impossible. Significant category and company growth.

Go To Market 52

Go To Market GTM Quota Launch 52

Sales Hacker

JANUARY 21, 2025

35:14 – How DocuSign overcame major user experience challenges. It was the most seamless onboarding experience – everything in my inbox synced within minutes. New year, time to take back control – 2025 is the year of inbox zero. 12:25 – What is concept testing and how can marketers use it in B2B.

GTM 52

GTM X-functional B2C B2B 52

Sales Hacker

JANUARY 21, 2025

35:14 – How DocuSign overcame major user experience challenges. It was the most seamless onboarding experience – everything in my inbox synced within minutes. New year, time to take back control – 2025 is the year of inbox zero. 12:25 – What is concept testing and how can marketers use it in B2B.

GTM 99

GTM Gambling B2B E-commerce 99

G2

APRIL 29, 2025

My top 9 quality management software recommendations for 2025 The best quality management software (QMS) is designed to help organizations ensure product quality, maintain compliance, and improve operational efficiency. Many users mention how easy it is to navigate the platform, even for team members with minimal technical expertise.

Price 52

Price Government User Experience Meeting 52

Sales Hacker

APRIL 29, 2025

We are gonna make great user experiences, it’s the code, work is a scale, blah, blah, blah. I would say if you find those and maybe I can share a list of some of the people that I trust with you or places I listen to or sample that’s what you should do in 2025. User experience, data, all that kind of thing.

GTM 85

GTM Product X-functional Start-ups 85