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Understanding the key differences between the top video game ad networks and exchanges

Search Engine Land

Both ad networks and exchanges are a useful part of programmatic advertising and can help grow your game or brand. But what’s the difference between an exchange and a network? A video ad network is a company that connects publishers and advertisers. It is not an intermediary.

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How to Run a Successful Kickstarter Campaign: Insights From RingSafe

Hubspot

The two people behind this project were kind enough to share their campaign journey with us. We interviewed first-time Kickstarters Kirsten and John Newbold-Knipp about their campaign for RingSafe , a modern clasp designed to prevent losing your wedding ring. Q: How long did it take you to set up your campaign?

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Top social media monitoring capabilities for brands

Martech

With social media tools, brands can capture a wealth of measurable insights from the consumer data that social networks provide. Let’s dig into some “must-have” capabilities, followed by the advanced, and finally – some tools to help you stay ahead of it all. Stories give your brand another angle to social media and maximize impact.

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Boosting Earnings with AI Affiliate Programs: A Guide

Lead Fuze

The potential is vast, from leveraging neural networks to understand user preferences to utilizing deep art effects in advertising materials – the opportunities are limitless. per free account sign-up – no credit card required. This helps marketers optimize their online presence and increase visibility. Earn $0.20

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Sales Pipeline Radio, Episode 313: Q & A with Dana Lombardo & Kelly Webb @Keyfactor

Heinz Marketing

What makes an overall marketing campaign successful. I run all campaigns and account based here at Keyfactor. The mandate to the business is really running and generating campaigns that drive revenue for the business. How authenticity drives engagement. Introduce yourself, your role and then we’ll get into it.

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Account-Based Marketing vs. Lead Generation: Which is Right for You?

ConversionXL

To pull this off, they wouldn’t run a hit-and-hope campaign to target a ton of brands like T-Mobile and pray they’d notice. Today, people have everything they need to make their minds up at their fingertips. I then took to Twitter and Slack to ask for recommendations from my network. most commonly popped up.

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9 Ways to Sabotage Your Holiday Marketing Campaign

Hubspot

Just as the holidays sneak up on consumers (has anyone started shopping yet?), marketing departments sometimes find themselves in a panic come November and December trying to conceive an impactful holiday campaign. Don't rub them the wrong way by creating a religiously focused holiday campaign. Don't rerun last year's campaign.