Hubspot

JULY 1, 2020

Based on your understanding of factors like the prospect's company, industry, and position, see if you can predict the angles they might approach the negotiation with. Timmy offers to sell his old one to her for $600, but before she purchases, she does some research online to see if she can get a better deal.

Negotiate 92

Negotiate Objectives and Key Results Angle Price 92

PandaDoc

JUNE 2, 2025

This is a key moment in the sales conversation, because it helps potential buyers feel like theyre talking to an industry insider who has both the knowledge and the sales experience to help them solve problems. Reframe the conversation Once that rapport is established, the rep introduces a new angle.

Process 52

Process Objectives and Key Results Sales Angle 52

Highspot

FEBRUARY 20, 2025

Key Takeaways Product training is essential for anyone responsible for taking a product to market. Product training is a structured learning process that helps team members understand, communicate, and sell a product. Deep understanding also equips them to handle objections confidently and convincingly, addressing customer concerns.

Product 52

Product GTM Objectives and Key Results Cross-sell 52

ClickFunnels

JANUARY 1, 2023

To sell, you need to know who you’re talking to. In fact, they arrive skeptical, uncertain, and with a whole bucket-load of objections. If you made a list of all the objections someone might have when arriving on your page, you could fill in multiple pages. You don’t need to address all of those objections.

Conversion 130

Conversion Objectives and Key Results A/B testing Drivers/motivators 130

Sales Hacker

SEPTEMBER 29, 2020

They sell that product to general councils, operations teams, and deal desks. Keys to success when scaling a company [10:56]. They sell that product to general councils, operations teams, and deal desks. Keys to success when scaling a company [10:56]. So what do you think the keys to success are? We’re on iTunes.

Contract 117

Contract X-functional Objectives and Key Results Legal 117

Hubspot

MARCH 28, 2022

Which makes it a great place for social selling. To understand the elements of an effective social selling conversation starter, I spoke with four sales experts. I found your recent post on social selling very interesting — It would be great to be in your network to continue sharing content.". Leverage video posts.

Conversion 81

Conversion Sell Cold Call Objectives and Key Results 81

Search Engine Land

APRIL 15, 2024

Spambusters At the time of writing, Google is doing some major spring cleaning to tackle some of the spammy, low-quality content littering the search results. Revised goal: Our objective is to create an informative blog post about eco-friendly kitchen products that educate users about kitchen sustainability. Ask, “So what?”

Process 108

Process Objectives and Key Results Angle Follow-up 108

Sales Hacker

APRIL 22, 2022

Insight into the nuances of the previous quarter’s results is critical for everyone from reps to leadership to ensure even more marvelous wins in the new quarter. That is not sufficient to achieve meaningful change you’ll see in next quarter’s results. This is where a Sales QBR or ‘Quarterly Business Review’ comes into play.

Objectives and Key Results 115

Objectives and Key Results Quota Sales Commission 115

Sales Hacker

OCTOBER 28, 2019

They are the key people when it comes to lead generation, qualification, and booking meetings with sales-qualified leads for Account Executives. Team Selling Playbooks. However, they need to collaborate effectively in order for their teamwork to reflect on sales results. Collaborate with key players in your prospect accounts.

Sell 71

Sell Teamwork Objectives and Key Results Consult 71

Hubspot

NOVEMBER 4, 2016

Siege Media conducted a study on what makes infographics inherently shareable (the results of which they turned into a great infographic of their own), and as it turns out, the most oft-shared infographics had an average of just 396 words. At the bottom of a Google search engine results page, a list of related popular search terms appears.

Angle 78

Angle Objectives and Key Results Drivers/motivators Engineering 78

Hubspot

FEBRUARY 23, 2017

Marketers and PR professionals have long been denounced by the media as spin doctors thanks to poor outreach practices and failing to create valuable content that goes beyond selling a product or service. Still, pitching isn’t easy, but communication is key for building and nurturing the symbiotic relationship between marketers and the media.

Pitch 78

Pitch Entertainment Angle Objectives and Key Results 78

Sales Hacker

MARCH 25, 2019

Plus, an early morning meeting cuts into prime selling hours less. Preparation is key to an effective meeting! days left to sell). Sales contest roll-outs or results. Here’s an example from a recent huddle: Other topics I’ve recently discussed include: Pulling a sales call recording and reviewing one key part (e.g.,

Education 107

Education Drivers/motivators Objectives and Key Results Sales 107

Sales Hacker

OCTOBER 22, 2020

This strategy has worked wonders for me in jobs asking for donation money, complex enterprise sales, and transactional selling. That’s what you plan to say throughout the entire call (including objection responses , messages with a gatekeeper, etc.). Repetition is Key. The key is finding a good balance. Train for It.

Objectives and Key Results 82

Objectives and Key Results A/B testing Angle Sales 82

PandaDoc

AUGUST 29, 2022

This truly makes the magic happen: instead of days spent answering from scratch, you can get the same result in minutes. As a result, email is still the most popular contract routing tool. For salespeople, pitching to the wrong person is one of their worst nightmares, resulting in the loss of time, reputation, and effort.

Negotiate 98

Negotiate Contract Objectives and Key Results Legal 98

Search Engine Land

MAY 17, 2023

An entity is a uniquely identifiable object or thing characterized by its name(s), type(s), attributes, and relationships to other entities. Nike sells shoes. Their website exists to sell running shoes. How do you figure out the primary entity associated with selling running shoes? Pages don’t exist in a vacuum.

Sports 101

Sports Objectives and Key Results Angle Engineering 101

ConversionXL

NOVEMBER 28, 2022

You can use this to your advantage to sell more products. TikTok even has its own viral hashtag: #TikTokMadeMeBuyIt , which is a one-stop shop for the weird and wonderful products brands sell on the platform. TikTok’s biggest unique selling proposition (USP) is its uniqueness. directly resulted in conversions.

Customers 102

Customers Objectives and Key Results Entertainment Click Through Rate 102

Search Engine Land

JULY 5, 2023

Getting rid of keywords turns search into paid social by taking away intent, which is the big selling point of search. But to get the best results, we need to give as many signals as possible – which means we are spread too thin at this budget level. Focus on the objective/goals first, then build your campaigns. That is the key.

Campaign 82

Campaign Objectives and Key Results B2B Angle 82

Hubspot

SEPTEMBER 17, 2018

For example, we created the following video to promote a key (intangible) theme from the 2017 State of Inbound report. With 360° videos , viewers “scroll” around to see content from every angle — as if they were physically standing within the content. Sell more event tickets? List out your key points and order them logically.

Angle 101

Angle Objectives and Key Results X-functional CTR 101

Hubspot

APRIL 30, 2025

The prospect had bombarded me with tough questions and objections, and the whole time I thought they were poking holes in my pitch because they werent interested. Here are some common types, each of which signals prospect interest from a slightly different angle. Do they want better results? Public mentions of pain or goals.

Contract 31

Contract Objectives and Key Results Sales Prospecting 31

ConversionXL

DECEMBER 30, 2011

Re-write the copy of your key pages, e.g. your video production page does not talk to the user, but seems rather random. I don’t think the current web developer built this with business results in mind. ” that takes them to a page where you sell them. Sell value first. freshgigs.ca. Recommendations.

Conversion 78

Conversion E-commerce Objectives and Key Results Price 78

ConversionXL

JULY 7, 2019

If I had to pick one thing that would sell a product online, it’s images. Show the products from different angles and in context; make them zoomable. If you sell stuff you don’t make, add a personal touch and recommendations—tell the customer why you personally recommend this product and how it will help them.

Conversion 105

Conversion Retail Price Cross-sell 105

Outreach

APRIL 15, 2020

Remember Your Goals, Objectives and Mission. It’s easy to lose sight of one’s path forward, so now, more than ever, we as managers need to be present, provide a clear path forward for our employees and focus on the goals, objectives and mission. At Outreach, here are a few things that are working for us during these times.

Objectives and Key Results 52

Objectives and Key Results Angle Consult Sports 52

Highspot

OCTOBER 30, 2023

The good news is that you can track key metrics through robust sales analytics platforms such as Highspot. Perhaps there’s a demographic you haven’t tapped into or a service angle you haven’t explored. Businesses can ensure they align with broader objectives by collaborating with stakeholders and sales reps.

Objectives and Key Results 59

Objectives and Key Results Sales Quota Promote 59

Sales Hacker

APRIL 1, 2025

Scott Barker: I wanna take you back to your time at Microsoft because you oversaw this incredible shift that resulted in growing from $600 million to $5 billion in six years. Incredible shift that resulted in growing from 600 million to 5 billion in six years. Let’s sell the holistic story. That is a lot of handoffs.

GTM 62

GTM Up-sell Start-ups Gaming 62

ConversionXL

SEPTEMBER 5, 2019

They’re also known as buyer personas, customer personas, customer profiles, or just personas depending who is selling the idea to you. More cynically, the purpose of marketing personas is primarily to sell more stuff, whereas design personas need to reveal the user behaviours relevant for a product.

X-functional 115

X-functional Represent Follow-up User Experience 115

PandaDoc

FEBRUARY 27, 2023

Open-ended questions give the salesperson one last chance to address any pain points or objections. Focus on the key features of your services and how they address the prospect’s biggest pain points. Sharp angle close The sharp angle close is also known as the discount close. Do you need this functionality or that?

Closing 52

Closing Contract Technique Referrals 52

ConversionXL

MARCH 7, 2017

They’re also known as buyer personas, customer personas, customer profiles, or just personas depending who is selling the idea to you. More cynically, the purpose of marketing personas is primarily to sell more stuff, whereas design personas need to reveal the user behaviours relevant for a product.

X-functional 102

X-functional Represent Follow-up Up-sell 102

Sales Hacker

JANUARY 19, 2021

Best practices for asynchronous selling [15:38]. Guided selling with Revenue Grid allows you to guide reps step by step through every deal, reducing guesswork and increasing consistency, so your teams have the best odds with every opportunity in the pipeline. I’m not here to sell you anything, but I am here to share good ideas.

Cross-sell 72

Cross-sell Up-sell Objectives and Key Results Start-ups 72

Lead Fuze

SEPTEMBER 30, 2023

High-paying programs may have low conversion rates because their products are expensive or specialized – making them harder to sell. Their solid 30-day cookie duration gives potential referrals ample time to decide whether or not to make a purchase while ensuring any resulting sales are attributed back to your efforts.

Commission 52

Commission Referrals A/B testing Objectives and Key Results 52

Hubspot

FEBRUARY 21, 2025

Desperate for a solution, I turned to target account selling a method Ive since refined into a system thats helped me land six SaaS clients in under four months. Table of Contents What is target account selling? How does target account selling work? What is target account selling? How does target account selling work?

Clients 41

Clients Sell Cross-sell Objectives and Key Results 41

ConversionXL

OCTOBER 31, 2022

Many ecommerce marketers fail to invest sufficiently in the biggest key to effective ads: customer research. Use voice of customer research to uncover key motivators. A 2019 Microsoft survey found similar results, with 89% of respondents saying they want to give feedback to companies. When this happens, messaging falls flat.

Objectives and Key Results 102

Objectives and Key Results Drivers/motivators Angle Retail 102

PandaDoc

APRIL 11, 2025

Objections are inevitable in sales. For salespeople who dont know how to deal with objections and pushback, talking with hesitant prospects can feel like hitting a dead end. For salespeople who dont know how to deal with objections and pushback, talking with hesitant prospects can feel like hitting a dead end. Theyre signals.

Objectives and Key Results 52

Objectives and Key Results Sales Pitch Legal 52

Lead Fuze

JULY 13, 2021

You will just get burnt out and stop getting results if you play the number game. So when your prospect says no to what you’re selling them on the phone or face-to-face, don’t be discouraged! It’s been said that the only thing worse than having a price objection is not having one.

Objectives and Key Results 98

Objectives and Key Results Drivers/motivators Angle Pitch 98

Lead Fuze

JULY 11, 2021

If possible, provide hard data based on case studies and results from your current or past customers. It provides you with the most space and time to pitch your offering, which takes more than just words to get people excited about what you’re selling (I mean, if I had 10 minutes in front of an audience would I spend it talking?

Pitch 98

Pitch Cold Call Sales Objectives and Key Results 98

Hubspot

FEBRUARY 13, 2025

Clarity Before you can implement the MEDDPICC sales methodology, you need to establish an understanding of what youre selling, who you're selling it to, why its important to them, and who else youre up against when it comes to sealing the deal. Ideally, youd discover and settle on answers to these with a team, considering all angles.

Objectives and Key Results 36

Objectives and Key Results Sales Legal B2B 36

ConversionXL

AUGUST 15, 2014

Even something as unremarkable as an electric toothbrush becomes more appealing if the site that sells it actually tries to more persuasive. As your eye travels to the key areas of the page, it’s exposed to the additional information, such as: Detailed copy is below the review area. Smartphone sized?

Product 98

Product X-functional User Experience Angle 98

Lead Fuze

JUNE 2, 2021

Positive reinforcement is also key for closing deals. They believe in what they sell. Sharp angle close. Keep detailed notes about the objections and requirements your open leads have — Check if you can really fulfill their needs. Once you understand their core problem, selling can really begin. Click To Tweet.

Technique 98

Technique Closing Cross-sell Sales 98