Veloxy

JANUARY 19, 2022

When a B2B buyer picks up a cold call, they instantly think you got their name and number from a list. I’ve worked with dozens of regional sales managers at telecom companies T-Mobile and Comcast, multiplying revenue by eliminating non-selling activities that bog down field sales reps. Demonstrate that you know their business.

Cold Call 358

Cold Call Territory Quota Up-sell 358

Salesforce

JANUARY 25, 2022

In 2021, leaders in the B2B space prioritized digital commerce. Sixty-five percent of B2B organizations increased their investment in ecommerce last year. These are a few emerging B2B commerce trends that are here to stay. In 2022, B2B marketplaces will be the real MVP. B2B brands will focus on customer acquisition.

B2B 98

B2B Cold Call B2C Territory 98

Heinz Marketing

JULY 11, 2019

Weekly we will feature a B2B sales, marketing or business leader in what have become our standard “ How I Work ” questions. This week I’m excited to feature Nicole Draa , Territory Sales Manager for Engagio. “How I Work” is one of my favorite recurring features in Inc Magazine as well as via Lifehacker’s This Is How I Work Series.

Territory 67

Territory Sales B2B Product 67

Heinz Marketing

APRIL 29, 2023

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the web each week. The post B2B Reads: Consultative Selling, Leadership Lessons From TV, and More appeared first on Heinz Marketing. The Secret to Selling More?

Consult 52

Consult B2B Sell Territory 52

Veloxy

SEPTEMBER 4, 2023

Complement territory visits When you’re planning a trip to visit clients, use your field sales mapping software to build a list of unresponsive prospects nearby. Prior to regional travel plans, field reps would send templated emails and make calls to visit clients in the area. Don’t forget about prospects!

Cold Call 130

Cold Call B2B Campaign Clients 130

Search Engine Land

FEBRUARY 28, 2023

B2B marketing leaders voice similar concerns around paid search: “We’re not reaching the right people.” Follow these best practices when running enterprise PPC campaigns for B2B brands. Reach your ideal B2B audience with better PPC ads B2B search advertising can prove more challenging than B2C in some instances.

B2B 88

B2B B2C Campaign Territory 88

Martech

SEPTEMBER 18, 2023

John Leonelli is head of sales, B2B Americas, at Babbel, a company that provides subscription-based language learning software and an e-learning platform. We’re also segmenting by regions, looking at where we’re having the most success in campaigns in different states.

Agriculture 125

Agriculture Territory Construction Manufacturing 125

Heinz Marketing

OCTOBER 12, 2021

Welcome to the eighth installment of The B2B Marketer’s Quick Start Guide. Right now you can target customers based on city and state (region). The platforms I reviewed were more specific to B2B marketing and sales use cases, there are other platforms out there that specialize in customer service and support. Let me know!

B2B 117

B2B A/B testing Territory Technology 117

Veloxy

JANUARY 23, 2024

Localized strategies are central to field marketing, allowing it to resonate with specific communities and regions. Field marketing managers handle administrative tasks and provide regional marketing support for sales teams. What is field marketing in b2b? Managing a team is a considerable undertaking.

Objectives and Key Results 130

Objectives and Key Results Territory Campaign Promote 130

Hubspot

JULY 19, 2022

If you’re not already taking advantage of digital payments, it’s a promising untapped opportunity that's accessible to most online businesses — and B2B businesses should invest now. When your company decides to accept online payments outside of your region, it can be an impactful first step towards building a global sales strategy.

B2B 63

B2B E-commerce Territory CRM 63

Closing Bigger

DECEMBER 14, 2022

Today’s sales podcast is focused on helping B2B Sales organizations prepare to succeed in 2023 and beyond. The post 9 B2B Sales Kick-Off Strategies for 2023 and Beyond – Podcast appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence. Get good at telling that story.

B2B 52

B2B Contract Finance Territory 52

Closing Bigger

DECEMBER 14, 2022

Today’s sales podcast is focused on helping B2B Sales organizations prepare to succeed in 2023 and beyond. Following is my outline covering the key points in this B2B Sales Podcast: 9 B2B Sales Kick-Off Strategies: 1) Revisit your ICP (Ideal Client Profile). Know the regions and markets. Your market has changed.

B2B 52

B2B Contract Finance Territory 52

Martech

MAY 21, 2024

Hyper-precise campaigns have advantages, including higher conversion rates and ROAS, particularly for D2C brands with a well-defined demographic (age, region, household income). B2B brands with lead generation goals also benefit from down-funnel performance. This frees your creative directors up for higher-function, strategic work.

Campaign 89

Campaign Niche Territory Construction 89

Heinz Marketing

DECEMBER 9, 2021

Welcome to the eighth installment of The B2B Marketer’s Quick Start Guide. Features/functionality: ZoomInfo has a portfolio of solutions that combine B2B intelligence and company contact data with engagement software, and dynamic workflows. Without further ado…. Today’s post is about Sales Intelligence platforms/tools. Let me know!

B2B 73

B2B Objectives and Key Results Contact CRM 73

Sales Hacker

MARCH 18, 2020

How do you compensate for the lack of B2B face-to-face meetings ? We’re not going to talk about generating new leads because we’re fully aware potential B2B buyers have become more cautious and less confident about making investments. Explore the regions that show demand for your product or service. What to expect?

B2B 135

B2B Healthcare Hospitality Cross-sell 135

SaaStr

FEBRUARY 7, 2023

Tips: to manage OKRs, and KPIs with ease with Kashinath Kadaba Shrish, Cofounder & CTO at Fitbots Leveraging new age AI technologies(GPT and NLP) to increase Organic Traffic using Scalenut with Saurabh Wadhawan, CoFounder at Scalenut What are the best marketing channels for SaaS B2B businesses?

GTM 95

GTM Territory Networking B2B 95

criteria for success

DECEMBER 31, 2019

This is the same reason why having a B2B sales process is so important. The Value of a B2B Sales Process. There are many reasons why having a B2B sales process is valuable for an organization. Because lists tend to be hefty, it’s also a good idea to document lead owners or even assigned territories. Lead Assignment.

Process 59

Process B2B Territory CRM 59

Sales Hacker

AUGUST 7, 2020

Regional Vice President of Sales. Regional Vice President of Sales. Regional Vice President of Sales. Regional Vice President, Commercial Sales. Regional Vice President. Regional VP Sales. Regional Sales Director | Healthcare. Territory Account Manager. Mellanox Technologies. Camille Clemons.

Territory 121

Territory Presentation Strategic partnership Strategize 121

SaaStr

JUNE 26, 2023

and 28% from Europe/EMEA So as you can see, the leaders in B2B SaaS are very international. My rough rule has been to even lean in with a first regional country head as early as $1.5m Monday gets 47% of its revenue from outside the U.S. Zendesk gets 49% of its revenue from outside the U.S.,

Growth 117

Growth Territory B2B Sell 117

Martech

APRIL 12, 2024

North America is expected to account for the lion’s share of the market, while Asia Pacific will be the fastest-growing region. Real-Time CDP is available in B2C, B2B and hybrid editions so that organizations can create unified profiles for consumers and/or accounts and personalize in real-time across all channels. billion in 2028.

Customers 112

Customers B2C Healthcare Retail 112

Sales Hacker

APRIL 1, 2021

Expansion to new territories is never easy, but the coronavirus is providing a wakeup call for enterprises and established companies to start looking at how customers say they prefer you to sell to them. While that can feel like a B2C trend, your B2B shoppers and targets are doing much the same thing.

E-commerce 67

E-commerce Territory Transportation B2C 67

Martech

NOVEMBER 16, 2022

The data can be sliced by time period, region and industry. Dig deeper: B2B customer journeys that begin at review sites are significantly shorter. It includes: Data on customers switching vendors and the reasons for the switch. Customer sentiment metrics including comparisons with competitors. Ratings and customer feedback.

Launch 121

Launch GTM Territory Represent 121

Heinz Marketing

MARCH 28, 2022

The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. Customizing each B2B customer experience to fit their needs, mannerisms and cultures. We cover a wide range of topics, with a focus on sales development and inside sales priorities.

Pipeline 109

Pipeline Territory Legal Sales 109

Martech

APRIL 15, 2024

My role there was digital marketing and ecommerce, even though the ecommerce piece was a very limited presence because 3M is a B2B company — but they had some products that were more geared to the end user that we could have in our little Brazilian ecommerce store. While we were in Brazil, I worked for 3M.

CRM 107

CRM Retail Technology Technology 107

Heinz Marketing

FEBRUARY 24, 2018

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. In the meantime, here are some B2B Reads we love: Five Steps to Improve Your Value Messaging Approach. Thanks, David Fisher. Thanks for the article, Chris King.

B2B 61

B2B Territory Strategize Sales 61

InsightSquared

FEBRUARY 6, 2019

Sure, this captures the attention of bookworms and library dwellers but knowledge is also king in B2B marketing. For a Field Marketer, the ability to drill down into the health of a pipeline in a particular region can inform what programs make the most sense and how marketing can support sales to close deals within their committed timeline.

Territory 72

Territory Pipeline Contract Campaign 72

Martech

OCTOBER 3, 2023

Citizens Bank is a regional business with approximately 1,200 branches in major northeast markets. Mobile marketing through app and web experiences has replaced a lot of cold calling in Citizens Bank’s B2B strategy.

Customers 121

Customers Cold Call Territory Launch 121

Martech

NOVEMBER 30, 2021

Or do you want to expand into a new segment, territory or vertical market? Many B2B marketers find the C-suite is actively involved in ABM – so you’ll need senior executive buy-in before you get started. B2B marketers have used account-based marketing , or ABM, for years. Do we have C-suite buy-in? Learn more here.

Cross-sell 122

Cross-sell Territory B2B Technology 122

Martech

FEBRUARY 22, 2024

Whether taking advantage of user-generated content, implementing geotargeting for specific regions or crafting hyper-personalized messaging, you can benefit from adopting innovative tactics that align with the unique characteristics of their niche markets.

Niche 116

Niche Territory Education Referrals 116

Martech

MAY 10, 2022

M&T Bank is a regional Mid-Atlantic financial institution with over 700 branches and 18,000 employees and prides itself on customer engagement. Here are some of their top cases, which other B2B and consumer companies should also consider ahead of their CDP implementation. Segmentation. Scalability. Omnichannel.

Territory 97

Territory B2C Campaign B2B 97

Martech

OCTOBER 3, 2023

Citizens Bank is a regional business with approximately 1,200 branches in major northeast markets. Mobile marketing through app and web experiences has replaced a lot of cold calling in Citizens Bank’s B2B strategy.

Meeting 113

Meeting Customers Cold Call Territory 113

Search Engine Land

OCTOBER 17, 2023

Capterra and sites like G2 are super-useful for B2B and SaaS companies. Perhaps as much as product reviews, Reddit is extremely fertile territory for brand insights and questions you can address with your SEO strategy. Along with Google reviews , Yelp is a great resource for local businesses.

Angle 127

Angle Strategize Strategic planning Territory 127

Heinz Marketing

JULY 10, 2018

B2B marketers want to know how their marketing ops and demand generation performance compares to industry benchmarks. Industry benchmarks in B2B marketing must be viewed with pragmatic caution. Market – regulated, SMB, enterprise, government, regional, international. Why is that? Type of product or service. Pricing models.

B2B 47

B2B Real Estate Government Healthcare 47

Search Engine Land

JANUARY 23, 2024

Localized geo-targeting Start by targeting your core service areas or a specific region. From there, they can expand into neighboring counties and work their way up to the rest of the state, region, etc. Small to medium-sized B2B companies are another important segment to highlight.

Territory 110

Territory Campaign Networking Construction 110

Adaptive Business Services

JANUARY 24, 2024

Dating back to 1977, my entire career was as a B2B sales rep or I was managing a B2B sales team. By territory. Let’s first start with a little background. As a salesperson, I was first introduced to the predecessor of today’s Nimble CRM … the tickler file. Tagging and search. Customers vs. prospects. By industry.

CRM 71

CRM Commission Territory Repeat business 71

Martech

MAY 15, 2023

What do craft beer, food delivery and B2B buyers have in common? A call for more personalization because of younger, more digitally native buyers. These themes are explored in episode one of The MarTech Podcast: Data Makes the Difference series.

Inside sales 100

Inside sales Territory B2B Pipeline 100

Partners in Excellence

MARCH 5, 2024

Upon graduating, I was hired by Montgomery Wards as a regional management trainee. I decided to pursue a new start in B2B selling. I went back to junior college and grabbed another A.A., this time in retail merchandise management. I hated every minute of it. I loved selling, but I had come to HATE retail. That was 1977.

Sell 73

Sell Retail Cold Call Commission 73